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Image of Berkley Flicker Shad Jointed Crankbait | Black Silver; 2 in.
 

Berkley Flicker Shad Jointed Crankbait | Black Silver; 2 in.

Ready to make some noise? With the Berkley Flicker Shad Jointed Crankbait, you'll gain all the attention. This all-purpose trolling crankbait creates a ton of rattling and rolling action, sending noise and vibrations through the water that will drive...


 
Image of Berkley Flicker Shad Jointed Crankbait | Black Silver; 2 3/4 in.
 

Berkley Flicker Shad Jointed Crankbait | Black Silver; 2 3/4 in.

Ready to make some noise? With the Berkley Flicker Shad Jointed Crankbait, you'll gain all the attention. This all-purpose trolling crankbait creates a ton of rattling and rolling action, sending noise and vibrations through the water that will drive...


 
Image of Berkley Flicker Shad Crankbait | Black Gold Sunset ; 3 in.
 

Berkley Flicker Shad Crankbait | Black Gold Sunset ; 3 in.

One of the most productive trolling baits, the Berkley Flicker Shad Crankbait perfectly mimics a walleye's favorite meal. The Flicker Shad features a familiar profile with an internal rattle to attract hungry fish to your area. Individually tank tested...


 
Image of Berkley Flicker Shad Crankbait | Black Gold Sunset ; 2 1/4 in.
 

Berkley Flicker Shad Crankbait | Black Gold Sunset ; 2 1/4 in.

One of the most productive trolling baits, the Berkley Flicker Shad Crankbait perfectly mimics a walleye's favorite meal. The Flicker Shad features a familiar profile with an internal rattle to attract hungry fish to your area. Individually tank tested...


 
Image of Berkley PowerBait Power Worms | Black Blue Fleck; 10 in.
 

Berkley PowerBait Power Worms | Black Blue Fleck; 10 in.

Berkley PowerBait Power Worms remain a go-to soft plastic for bass anglers who rely on natural fall action and proven scent to trigger strikes in lakes, rivers, streams, and reservoirs. The ribbon tail swims and undulates on the fall, responding cleanly...


 
Image of Berkley Flicker Shad Shallow Crankbait | Black Silver; 2 in.
 

Berkley Flicker Shad Shallow Crankbait | Black Silver; 2 in.

Chasing fish in some shallow waters? You need the Berkley Flicker Shad Shallow Crankbait. With this extremely versatile crankbait, you can troll, cast, or use a stop-and-go retrieve on lakes and rivers, making it perfect for targeting shallower fish....


 
Image of Berkley Flicker Shad Shallow Crankbait | Black Silver; 2 3/4 in.
 

Berkley Flicker Shad Shallow Crankbait | Black Silver; 2 3/4 in.

Chasing fish in some shallow waters? You need the Berkley Flicker Shad Shallow Crankbait. With this extremely versatile crankbait, you can troll, cast, or use a stop-and-go retrieve on lakes and rivers, making it perfect for targeting shallower fish....


 
Image of Berkley PowerBait Power Worms | Black Blue Fleck; 7 in.
 

Berkley PowerBait Power Worms | Black Blue Fleck; 7 in.

Berkley PowerBait Power Worms remain a go-to soft plastic for bass anglers who rely on natural fall action and proven scent to trigger strikes in lakes, rivers, streams, and reservoirs. The ribbon tail swims and undulates on the fall, responding cleanly...


 
Image of Berkley Flicker Shad Crankbait | Black Gold Sunset ; 3 1/2 in.
 

Berkley Flicker Shad Crankbait | Black Gold Sunset ; 3 1/2 in.

One of the most productive trolling baits, the Berkley Flicker Shad Crankbait perfectly mimics a walleye's favorite meal. The Flicker Shad features a familiar profile with an internal rattle to attract hungry fish to your area. Individually tank tested...


 
Image of Berkley Powerbait Floating Steelhead Worm | Black Cherry; 4 in.
 

Berkley Powerbait Floating Steelhead Worm | Black Cherry; 4 in.

Berkley Powerbait Floating Steelhead Worms are perfect for steelhead and salmon fishing. These worms are impregnated with the Powerbait scent and flavor that attracts more bites and makes fish hand on longer. The buoyant floating body allows the worm...


 
Image of Berkley Shallow Money Badger Crankbait | Black Silver; 2 5/8 in.
 

Berkley Shallow Money Badger Crankbait | Black Silver; 2 5/8 in.

The Berkley Shallow Money Badger Crankbait targets bass, walleye, and other predators with a crayfish-inspired profile that triggers reaction strikes and delivers a fast rise to pull free from structure. Its Circuit Board Bill generates maximum flash...


 
Image of Berkley Shallow Money Badger Crankbait | Black Silver; 2 1/4 in.
 

Berkley Shallow Money Badger Crankbait | Black Silver; 2 1/4 in.

The Berkley Shallow Money Badger Crankbait targets bass, walleye, and other predators with a crayfish-inspired profile that triggers reaction strikes and delivers a fast rise to pull free from structure. Its Circuit Board Bill generates maximum flash...


 
Image of Berkley Gulp! Alive! Minnows | Black Shad; 2 1/2 in.; 12.8 oz. Pint
 

Berkley Gulp! Alive! Minnows | Black Shad; 2 1/2 in.; 12.8 oz. Pint

When panfish and trout feed on small forage and demand a natural look and scent, Berkley Gulp! Alive! Minnows deliver the confidence of live bait without the hassle. A realistic minnow profile and split tail create lively swimming action that triggers...


 
Image of Berkley Gulp! Alive! Minnows | Black Shad; 3 in.; 11.2 oz. Pint
 

Berkley Gulp! Alive! Minnows | Black Shad; 3 in.; 11.2 oz. Pint

When panfish and trout feed on small forage and demand a natural look and scent, Berkley Gulp! Alive! Minnows deliver the confidence of live bait without the hassle. A realistic minnow profile and split tail create lively swimming action that triggers...


 
Image of Berkley Gulp! Alive! Minnows | Black Shad; 4 in.; 12 oz. Pint
 

Berkley Gulp! Alive! Minnows | Black Shad; 4 in.; 12 oz. Pint

When panfish and trout feed on small forage and demand a natural look and scent, Berkley Gulp! Alive! Minnows deliver the confidence of live bait without the hassle. A realistic minnow profile and split tail create lively swimming action that triggers...


 
Image of Berkley PowerBait MaxScent Stank-Bug | Black Blue Fleck; 3 1/2 in.
 

Berkley PowerBait MaxScent Stank-Bug | Black Blue Fleck; 3 1/2 in.

Berkley PowerBait MaxScent Stank-Bug gives finesse-minded bass anglers a compact craw-style option when pressured fish demand smaller profiles around docks, laydowns, and rock transitions. At 3.5 in., the body stays subtle while the easy-to-activate claws...


 
Image of Berkley PowerBait MaxScent Stank-Bug | Black Brown Amber; 3 1/2 in.
 

Berkley PowerBait MaxScent Stank-Bug | Black Brown Amber; 3 1/2 in.

Berkley PowerBait MaxScent Stank-Bug gives finesse-minded bass anglers a compact craw-style option when pressured fish demand smaller profiles around docks, laydowns, and rock transitions. At 3.5 in., the body stays subtle while the easy-to-activate claws...


 
Image of Bert's Custom Tackle Swivel Rod Holder Tree | Black
 

Bert's Custom Tackle Swivel Rod Holder Tree | Black

Bert's Custom Tackle Swivel Rod Holder Trees hold 3 rods of any length with an additional rod or net holder on the top. These trees are the ultimate rod holders for dipsy rods, board rods, downrigger rods and reef rods. Bert's Rod Holder Trees swivel...


 
Image of Big Bite Baits Suicide Shad | Blue Black Herring; 3.5 in.
 

Big Bite Baits Suicide Shad | Blue Black Herring; 3.5 in.

The Big Bite Baits Suicide Shad is a proven fish catching swimbait with its realistic, detailed construction. With a thick, solid head and belly hook slot for secure rigging, the Suicide Shad provides the ultimate baitfish profile. The slender body and...


 
Image of Big Bite Baits Suicide Shad | Blue Black Herring; 5 in.
 

Big Bite Baits Suicide Shad | Blue Black Herring; 5 in.

The Big Bite Baits Suicide Shad is a proven fish catching swimbait with its realistic, detailed construction. With a thick, solid head and belly hook slot for secure rigging, the Suicide Shad provides the ultimate baitfish profile. The slender body and...


 
Image of Big Bite Baits Scentsation SoMolly Soft Bait | Black; 3 3/5 in.
 

Big Bite Baits Scentsation SoMolly Soft Bait | Black; 3 3/5 in.

The Big Bite Baits Scentsation SoMolly Soft Bait might be the answer you're looking for in a drop-shot finesse worm. The Big Bite SoMolly measures 3.6 inches long and features a ribbed body and flat side, narrowing from the mid-section onward until widening...


 
Image of Big Bite Baits Curly Crappie Minnr | Black Sparkle; 2 in.
 

Big Bite Baits Curly Crappie Minnr | Black Sparkle; 2 in.

The Big Bite Baits Curly Crappie Minnr prepares you for any water condition you meet. Big Bite Baits Crappie Minnr with the curly tail option and its minnow profile is a crappie-killing soft plastic unto itself. Yet, this shape from Big Bite Baits combined...


 
Image of Big Bite Baits Triple Tip Grub | Black/Opaque Chartreuse; 2 in.
 

Big Bite Baits Triple Tip Grub | Black/Opaque Chartreuse; 2 in.

The Big Bite Baits Triple Tip Grub is a unique crappie and panfish bait for a curly tail grub. These 2-inch curly tail grubs are different because the tail splits into three at the end, giving the fish a different look. That tail on Triple Tip Grubs also...


 
Image of Big Bite Baits Glitterhead Crappie Tube | Black/Red/Chartreuse; 1 1/2 in.
 

Big Bite Baits Glitterhead Crappie Tube | Black/Red/Chartreuse; 1 1/2 in.

Big Bite Baits Glitterhead Crappie Tube is an attractive morsel for crappie and other panfish. These Big Bite Baits 1.5 crappie tubes feature two and three-color designs, with many involving chartreuse in the color scheme for better visibility in dirty...


 
Image of Big Bite Baits Swimming Crappie Minnr | Black Sparkle; 2 in.
 

Big Bite Baits Swimming Crappie Minnr | Black Sparkle; 2 in.

The Big Bite Baits Swimming Crappie Minnr is a true game-changer when it comes to catching crappie in murky water. This swimming minnow shape from Big Bite Bait's Crappie Minnr series sports ridges along the front half of the tail, subtly notifying crappie...





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