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Image of Pautzke's Fire Brine - Blue
 

Pautzke's Fire Brine - Blue

Trout, salmon and steelhead anglers willove this proprietary mix of tried and true curing agents and vibrant dyes. Pautzke's Fire Brine isoaded with the toughening, coloring, and scent agents that make up an outstanding egg brine. This s


 
Image of VMC Bucktail Jigs | Green Fire UV; 1/32 oz.
 

VMC Bucktail Jigs | Green Fire UV; 1/32 oz.

Old is new again with VMC Bucktail Jigs! Highly effective in both shallow and deep water, Bucktail Jigs are extremely easy to use and always result in a trophy-worthy bass. Whether you use a steady retrieve or hop it, the deer hair on these jigs will...


 
Image of Dreamweaver Wormburner | Fire Tiger; 2 3/8 in.
 

Dreamweaver Wormburner | Fire Tiger; 2 3/8 in.

Dreamweaver Wormburners combine a Dreamweaver WD Series trolling spoon with standard wire crawler harness giving the angler a whole new bait design that fish have never seen before. Unlike other crawler harnesses that have to be trolled at very slow speeds,...


 
Image of VMC Bucktail Jigs | Green Fire UV; 1 oz.
 

VMC Bucktail Jigs | Green Fire UV; 1 oz.

Old is new again with VMC Bucktail Jigs! Highly effective in both shallow and deep water, Bucktail Jigs are extremely easy to use and always result in a trophy-worthy bass. Whether you use a steady retrieve or hop it, the deer hair on these jigs will...


 
Image of Z-Man DieZel MinnowZ - 4'' - Fire Craw
 

Z-Man DieZel MinnowZ - 4'' - Fire Craw

The Z-Man DieZel MinnowZ™ combines unparalleled softness, outstanding action, and ElaZtech durability to create a swimbait that's as close to bulletproof as any other available today. Designed for freshwater and inshore anglers


 
Image of VMC Snitch Jig Spinhead | Blue Fire UV; 3/16 oz.
 

VMC Snitch Jig Spinhead | Blue Fire UV; 3/16 oz.

The VMC Snitch Jig Spinhead adds flash and thump to your soft plastics with a sculpted spinner blade that rotates cleanly against a bead stopper, enhancing visibility and vibration in stained or clear water. The weight-forward teardrop head improves tracking...


 
Image of VMC Sleek Jighead - 3/8 oz. - Pink Fire UV
 

VMC Sleek Jighead - 3/8 oz. - Pink Fire UV

With its smooth finish and weight-forward design, the VMC Sleek Jighead delivers a completely naturalook that convinces river walleye to readily respond. Extremely stable and well-balanced, the Sleek Jighead maintains its upright posture i


 
Image of Berkley F19 Flipping Jig - 3/8 oz. - Fire Craw
 

Berkley F19 Flipping Jig - 3/8 oz. - Fire Craw

Equipped with an irresistible PowerBait-flavored skirt and a Fusion19 hook, the Berkley F19 Flipping Jig packs all the right things in all the right places to bring more fish into your boat. With more than 4 decades of professional


 
Image of VMC Sleek Jig Heads | Pink Fire UV; 3/8 oz.
 

VMC Sleek Jig Heads | Pink Fire UV; 3/8 oz.

The VMC Sleek Jig Heads are made to maximize visibility and hook sets! The unique teardrop shape puts the weight forward on the jig head, which enhances stability and performance. Crafted from a premium hi-carbon steel, this jig head has a fast sink rate...


 
Image of Rebel Crickhopper - Fire Cricket
 

Rebel Crickhopper - Fire Cricket

On ponds, small streams, and protected near-shore areas ofarger waters, nothing can beat a Rebel Crickhopper™. In these environments, terrestrial insects comprise the bulk of a resident fish's diet in some seasons – and nothing


 
Image of Yamamoto Flappin Hog | Fire Craw; 4 1/2 in.
 

Yamamoto Flappin Hog | Fire Craw; 4 1/2 in.

Looking to bring in the next big fish? You need the Yamamoto Flappin Hog! This soft creature bait is designed with four distinct appendages that are made to kick up a large number of vibrations. The bait's ribbed body only amps the vibrations up even...


 
Image of VMC Sleek Jighead - 1/8 oz. - Pink Fire UV
 

VMC Sleek Jighead - 1/8 oz. - Pink Fire UV

With its smooth finish and weight-forward design, the VMC Sleek Jighead delivers a completely naturalook that convinces river walleye to readily respond. Extremely stable and well-balanced, the Sleek Jighead maintains its upright posture i


 
Image of Berkley Slobberknocker Jig - 3/8 oz. - Fire Craw
 

Berkley Slobberknocker Jig - 3/8 oz. - Fire Craw

If fish won't bite, punch them awake with the Berkley Slobberknocker Jig. You've never fished a bladed jig quiteike this. Developed through extensive acoustic and vibration testing, the Slobberknocker produces a hard-knocking sound and amp


 
Image of VMC Sleek Jig Heads | Pink Fire UV; 1/4 oz.
 

VMC Sleek Jig Heads | Pink Fire UV; 1/4 oz.

The VMC Sleek Jig Heads are made to maximize visibility and hook sets! The unique teardrop shape puts the weight forward on the jig head, which enhances stability and performance. Crafted from a premium hi-carbon steel, this jig head has a fast sink rate...


 
Image of Northland Fire-Fly Jigs | Sunrise; 1/64 oz.
 

Northland Fire-Fly Jigs | Sunrise; 1/64 oz.

Northland Fire-Fly Jigs are the ultimate ultralight dressed jigs. These jigs feature blood red Lip-Stick hooks tied with genuine neck hackle in brilliant fire-fly colors. Fire-Fly slow sinking jigs are great for perch, bluegill, crappie, and rock bass....


 
Image of "Z-Man Goat Grub - 3"" - Fire Craw"
 

"Z-Man Goat Grub - 3"" - Fire Craw"

The Z-Man Goat™ Grub produces great thumping action at all retrieve speeds and even on the fall. This Z-Man grub soft bait has twin tails that incorporate a unique, curved, paddle-tail design found on other popular Z-Manures. 10X Toug


 
Image of VMC Moon Tail Jig | Pink Fire UV; 1/4 oz.
 

VMC Moon Tail Jig | Pink Fire UV; 1/4 oz.

A VMC Moon Tail Jig, at first glance, looks like any other jig of its type, but the difference is in the oversized flat aspirin head shape with an extra-large 3D holographic eyeball profile on the side. Walleyes like it! The flattened head enhances the...


 
Image of Character Lures Loko | Rasta Fire; 30
 

Character Lures Loko | Rasta Fire; 30

Give Character Lures Loko plugs and their outstanding paint jobs a shot the next time you get on the boat to fish for salmon, steelhead, and trout. Lokos are similar to the Hot Shot-style lures with a compact body and deep-diving bill but carry what has...


 
Image of Walleye Nation Death Rig Jig - Fire Tiger - 3/4 oz.
 

Walleye Nation Death Rig Jig - Fire Tiger - 3/4 oz.

The Walleye Nation Death Rig Jig combines the irresistibleive-bait action of a death rig, the precise control of a jighead, the whirr and flash of a prop blade, and the positive hooking power of Double Trouble hooks. Deadly on walleye in any water;


 
Image of VMC Neon Moon Eye Jigs | Pink Fire UV; 1/2 oz.
 

VMC Neon Moon Eye Jigs | Pink Fire UV; 1/2 oz.

VMC Neon Moon Eye Jigs provide the ultimate in jigging control. The aspirin-shaped head design gives you more control compared to the competition. These jigs are built upon a super sharp VMC premium high-carbon steel hook that will quickly pierce the...


 
Image of Pautzke Fire Balls - Brown Trout
 

Pautzke Fire Balls - Brown Trout

Pautzke Fire Ballsook, smell and tasteike real eggs because they're made with pure salmon egg juice. It's why trout, steelhead, and panfish willingly slurp them up, yet unlike the real thing, Fire Balls have a tougher skin that allows th

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Image of VMC Neon Moon Eye Jighead - 3/4 oz. - Green Fire UV
 

VMC Neon Moon Eye Jighead - 3/4 oz. - Green Fire UV

River fishermenove aspirin-head jigs because they're easier to work in current. The VMC Neon Moon Eye Jighead adds even more control, with embedded 3D holographic eyes that add superb realism without protruding into the current. This well-


 
Image of Character Lures Kraken | Chrome Fire Top; 3 in.
 

Character Lures Kraken | Chrome Fire Top; 3 in.

Release the Character Lures Kraken outstanding paint schemes on unsuspecting salmon and steelhead with this east coast angler classic. These replicas of the Heddon Tadpolly offer a wide flat bill and deeply curved body delivering the action that makes...


 
Image of Worden's Original Flatfish - F3/F4/F5/F6/F7 | Fire Tiger; 2 in.
 

Worden's Original Flatfish - F3/F4/F5/F6/F7 | Fire Tiger; 2 in.

Worden's Original Flatfish lures have been catching fish for over 50 years. No matter where you are fishing, or what you are fishing for, the Flatfish will simply catch fish. These lures are not copies, they are the original Charlie Helin design. Original...


 
Image of Patina Products Bear and Tree Fire Pit
 

Patina Products Bear and Tree Fire Pit

Light a blazing fire, and soon, the cut-out patterns on the side of the Patina Products Bear and Tree Fire Pit will appear as flame-filled silhouettes ofumbering bears, pine trees, and bear paws. The natural rust patina matures over time,





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