The Keitech Easy Shiner is an innovative swimbait that combines a shad body with a tournament-tested swim tail. This swimbait features a streamlined design with a thin, sharp tail that creates unbelievable kicking action, even at slower speeds. Keitech...
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Like a hatchet blade on a walleye harness, the VMC Hatchet Ice Spoon dials up the intensity, bringing out the aggressive nature of the fish in the area. Its wild fluttering, vibrating action begins the moment it hits the water, and never sto
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Show your school pride and enjoy a summer marshmallow roast with the Patina Collegiate Fire Pit. The steel fire pit boasts a rust patina finish thatooks great, while your school'sogoeaves no doubt about your allegiance. Included grill means you
Skipping a ride due to the cold or wet weather is a thing of the past. The Fox Racing Ranger Fire Hoodie is our go-to riding hoodie in the fall and winter when we need a little bit of extra protection. Made with a 3-layer shell that features an internal...
The Storm ThunderStick MadFlash features traditional colors and finishes plus UV Bright finishes, 3-D holographic eyes and external scale pattern even the baitfish can't tell its a lure. All species of fish will devour this bait whether trolled, cast,...
The WalleyeX Brawler Crankbait gives walleye anglers a deep-diving hard bait that covers water efficiently when pulling leadcore, snap weights, or long lines along breaklines and basin edges. Measuring 4 3/4 inches and reaching a 22-26 ft. diving depth,...
When fall and winter roll around, the last thing we want to do is hang up our bikes until spring. With the Fox Racing Ranger Fire Jacket, we can continue to shred the trails in comfort. Featuring a waterproof and breathable 3-layer fabric and backed with...
The Mepps Syclops Spoon is a go-to lure for anglers targeting everything from panfish to trophy northern pike. Designed for unmatched versatility, this spoon excels in casting, trolling at various speeds, and even vertical jigging, making it a year-round...
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Add a touch of sweet heat to your next culinary masterpiece! Camp Chef Sweet Fire Seasoning will enhance any chicken, ribs, or pork dish with a tasteful balance of sugars, chiles, and other natural ingredients. Use as a main rub or sprinkle in with o
The WalleyeX XShad Crankbait puts aggressive vibration and sound to work when walleye, smallmouth, and pike track baits by feel as much as sight, making it a strong choice for pulling crankbaits along breaklines, over flats, or through stained water....
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Fish Skull™iving Eyes™ are realistic fish eyes ideal for tying a wide range of fly patterns. Eyes are manufactured using theatest holographic technology. Will fit Fish Skull Fish Masks. Holographic technology Realistic appearance Id
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The STORM ThunderStick MadFlash presents the added appeal of a brilliant MadFlash holographic or UV Bright finish and a realistic external scale pattern to deliver maximum flash as your bait travels through the water. Justike the
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Straight out of a finesse angler's dream, the Z-Man ChatterBait MicroMax™ Bladed Jig supercharges BFS tackle and other finesse applications with tournament-level performance. This scaled-down bladed jig targets selective fish f
Rapala Jointed Shad Raps create a wide, broken-body swimming motion, paired with a loud, rhythmic rattle that exaggerates the look and sound of wounded prey, making them highly effective at triggering strikes from pressured or cautious fish. The lure...
VMC Neon Moon Eye Jigs provide the ultimate in jigging control. The aspirin-shaped head design gives you more control compared to the competition. These jigs are built upon a super sharp VMC premium high-carbon steel hook that will quickly pierce the...
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The VMC Tungsten Moon Eye Jighead delivers the increased control of aspirin-shaped heads and adds the hardness and high density of tungsten. Embedded 3D holographic eyes create superb realism few fish will pass up, while the supersharp hook
The Fox Racing Defend Fire Pants are the perfect pants for riding in the shoulder seasons. Featuring a lightweight four-way stretch fabric for excellent mobility paired with a Polartec Alpha fleece lining, the Fox Racing Defend Fire Pants are warm, move...
Designed by B.A.S.S. Elite Series Pro, Brett Hite, the Yamamoto Zako Swimbait is one versatile swimbait! The segmented body and forked tail help kick up some great vibration, making this swimbait an effective jig trailer. However, the split belly means...
The Bandit 300 Series Crankbait dives to 12 feet, where those bass and crappie eating machines hang. Run these high gloss finished Bandit 300 Series cranks through the water columns and let the color variety and wobbling action do their thing! A Bandit...
Luhr Jensen Dodgers add extra flash to trolling rigs and help attract salmon from large distances. Ideal for the fast speeds favored in the Great Lakes, this dodger features a slender build that produces a sharp, side-to-side snap, amplifying the movement...
VMC Neon Moon Eye Jigs provide the ultimate in jigging control. The aspirin-shaped head design gives you more control compared to the competition. These jigs are built upon a super sharp VMC premium high-carbon steel hook that will quickly pierce the...
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The Patina Products Mardi Gras Fire Pit celebrates the great state ofouisiana and its rich traditions. When youight a bonfire, the pit's cutout shapes fill with firelight to revealouisiana, a fleur deis, a crawfish, and more. Get a closeroo
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Wherever crappies swim, you can entice them to bite with Pautzke Crappie Fire Balls. These brightly colored, "soft but satisfying"ittle eggs are specially formulated for crappie, slowly releasing a strong scent into the water
Give Character Lures Loko plugs and their outstanding paint jobs a shot the next time you get on the boat to fish for salmon, steelhead, and trout. Lokos are similar to Hot Shot-style lures, with a compact body and deep-diving bill, but they feature what...
Northland Fire-Ball Jigs ought to be synonymous with walleye fishing at this point! The short shank Fire-Ball configuration lends itself to a compact presentation of live bait vertical jigging to walleyes, saugers, perch, and others, including smallmouth...