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Easy to use, the American Fishing Wire Planer allows you to fish at a controlled depth. Attached inline ahead of yourure, the AFW Planer dives to a preciseevel and holds yourure at that depth as you troll. Simply swap out different siz
The BnM Fishing Moon Beam Spinning Rod gives catfish anglers a clear edge for night fishing under blacklights, where tracking rod position and subtle movement matters while soaking cut bait, live bait, or prepared baits for channel catfish, blues, and...
The Pro-Troll Strike-Lite Fishing Lights are powerful LED lights that stick to flashers, dodgers, lures, planers, dipsies, etc. They are highly effective for attracting salmon to your setup and enticing them to strike. With waterproof 3M self-adhesive...
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The injection-molded JYG PRO Fishing Swym Jighead delivers a consistent design and robust build. Featuring a BKK hook, this jighead is built to rig seamlessly with the Swym jig (not included). A ribbed shank ensures your plastic stays put, a
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Adapt quickly between open water and heavy cover with the 6th Sense Fishing The Option 5.0, a versatile swimbait offering innovative rigging control. Built with a harness-style design, The Option swimbait allows quick adjustments through its
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The Northland Fishing Tackle Whistler Jig calls in crappie, bass, and walleye. Its innovative propeller spinner blade flashes and creates sonic vibration as it rips through the water to coax fish to strike. The vibration creates a whistling
Addicted Fishing Soft Beads, manufactured by Mad River Manufacturing, give salmon and steelhead anglers a lifelike presentation that holds up to repeated casts and hard strikes. Made from durable soft plastic, these beads mimic the natural look and feel...
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Berkley Fluoro Shield™ is the best of both worlds: a co-polymer core with a fluorocarbon coating. The fluorocarbon coating shields the inner co-polymer. This unique design makes it nearly invisible underwater and abrasion-resistant wh
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Command attention with the innovative and bold 6th Sense Fishing Bodega. Signature twin ridge tails, oversized and exaggerated for maximum water movement, set the Bodega creature bait apart from the competition. These tails ripple on the fal
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Toughest braid on the market. SpiderWire Durabraid ups the ante with this high-performance fishingine that's 25% more abrasion-resistant than competingines. Thin, strong, and manageable, Durabraid shows exceptional knot strength with sup
The Trika Fishing 6X Series Spinning Rod gives anglers the feather-light sensitivity and strength needed to target smallmouth in rivers, walleye in lakes, or inshore redfish on the flats. Built on 100% custom carbon weave blanks, reel seats, and grips,...
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Designed for targeting big fish, the Northland Fishing Tackle MVP Jighead features extreme realism, right down to its molded-in mandible jaw and mesmerizing 3-D eyes. Molded on a beefy, ultra-strong Gamakatsu Big River Hook with the same pro
The BnM Fishing George Young Jr. Bumping Swivels give catfish anglers the control and separation needed when bumping big river ledges, anchoring on current seams, or drifting deep channels for blue cats and flatheads. This 3-way bumping swivel keeps your...
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Northland Fishing Tackle Deep-Vee Bucktail Jig's keeled design drops it straight and fast into the strike zone where theife-like bucktail shows off its' injured-baitfish dance moves. 3D eyes pop with added realism. Keeled design drops it straight
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Combines ease of tip-up fishing with the thrill of fighting fish on a rod Designed for use with rods from 24'' to 34'' inength Automatically sets the hook Made from durable plastic 22'' ruler on side The innovative Automatic Fisherman™ Base Un
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The 6th Sense Fishing Unicorn Casting Rod features NanoSense™ Graphene Matrix technology, achieved by infusing nano-particle materials directly into the carbon blank material; this advanced process maximizes strength, elasticity, and se
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Ideal for hover strolling and jighead techniques, the 6th Sense Strobe Minnow features a slender body optimized for precise presentations. The forked tail and elongated body produce baitfish-imitating movement with ease. The fish-fooling rea
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The Northland Fishing Tackle Whistler Jig calls in crappie, bass, and walleye. Its innovative propeller spinner blade flashes and creates sonic vibration as it rips through the water to coax fish to strike. The vibration creates a whistling
Introducing the Fishing Addiction Gear Perch Fly Rig - meticulously crafted for optimal performance. These 24-inch rigs features 2 gold Aberdeen hooks and are the result of extensive time on the water and product development. The Perch Fly Rig is designed...
Designed to eliminate the chill without the bulk, the Whitewater Torque Heated Fishing Vest delivers customizable warmth with the push of a button, perfect for cold boat rides, early-morning setups, or long days in unpredictable weather. Lightweight,...
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Adapt quickly between open water and heavy cover with the 6th Sense Fishing The Option 5.0, a versatile swimbait offering innovative rigging control. Built with a harness-style design, The Option swimbait allows quick adjustments through its
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The JYG PRO Fishing Wyld Slow Pitch Jig a deep-waterure anglers need to stock. Its streamlined design is precisely balanced, enabling it to sink fast, while its fluttering action entices big fish to strike aggressively. Through-wire construction an
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6th Sense Fishing Trace Swimbait demandsine time with peerless realism and functionality. This multi-jointedure comes alive while swimming by combining a rugged 4-piece hard body with a durable soft plastic tail attached on a hidden scre
The Duckett Fishing Sway Hair Jig brings lifelike motion and bold color to smallmouth, largemouth, and spotted bass presentations, especially in cooler water or post-frontal conditions where a subtle profile gets more bites. The natural swimming action...
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Developed alongside Bassmaster Elite Series angler Cory Johnston, the highly effective 6th Sense Fishing Party Prop Crankbait mimics fleeing baitfish with a finely tuned body profile and dual spinning props that produce subtle vibrations and enticing