If you're targeting big inshore or offshore predators on the surface, the Yo-Zuri Mag Popper is the top water popper lure you need. Its massive cupped face pushes water aggressively, making it deadly for stop-and-go retrieves, fast popping, or a twitch-pause...
YUM FF Sonar Jig Heads - Size #1 mate with YUM FF Sonar Minnow lures to get that perfect stealthy presentation at the front of your boat to catch wary bass. These YUM jigheads come with the standard ball head design and a vertical line tie for a static...
Z-Man Finesse ShroomZ Jig Heads were designed to work effectively with small ElaZtech baits to create a perfect Ned rig. These jig heads feature a mushroom-shaped head that blends completely into finesse baits. Their unique wire keeper makes rigging incredibly...
With a fresh and innovative look, walleye will not be able to resist the VMC Hot Skirt Glow Jig. This jig features a traditional minnow head with a new skirt combination of glow-in-the-dark and flashabou fibers. The unique skirt reflects light to grab...
The Bay de Noc Swedish Pimple is a legendary jigging lure with a century-old reputation for catching fish in both freshwater and saltwater. Equally effective in ice fishing or open water, this versatile lure has been proven to entice walleye, trout, coho...
Designed for finesse applications, Z-Man StreakZ does all the work for you with its unpredictable and erratic action in the water. These pot-bellied, thin-tailed soft baits incite strikes from virtually every fresh and saltwater species that swims. Featuring...
The YUM Covert Trailer gives vibrating jigs and swim jigs a clean, balanced swimming profile that stays true on slow rolls, steady retrieves, and target casts around grass, docks, laydowns, and rock. At 4 in., this soft plastic jig trailer uses precisely...
The Pro-Troll Kokanee Killer delivers consistent action and enhanced attraction through its built-in E-Chip, which emits a simulated electrical pulse to trigger predatory strikes from salmon. This rig combines 3D eyes, holographic tape for light reflection,...
The Bay de Noc Swedish Pimple is a legendary jigging lure with a century-old reputation for catching fish in both freshwater and saltwater. Equally effective in ice fishing or open water, this versatile lure has been proven to entice walleye, trout, coho...
The Z-Man Scented Jerk Shadz stands out from other soft plastic jerkbaits with its 10X Tough ElaZtech construction, durable enough for aggressive strikes in both saltwater and freshwater. Its split-tail design delivers a subtle flutter when fished weightless...
The Acme Tackle Phoebe is a legendary metal spinning lure built for versatility in both freshwater and saltwater. Its unique hydrodynamic curvature produces an enticing spinning and wobbling action, perfectly imitating a plump, full-bodied baitfish. The...
Z-Man Texas Eye Finesse Jig Heads feature a swinging hook-to-jighead construction that makes all the difference for the action of your soft baits. While the special pivoting jig maximizes action by letting your finesse bait swing freely, its oversized...
The Bay de Noc Swedish Pimple is a legendary jigging lure with a century-old reputation for catching fish in both freshwater and saltwater. Equally effective in ice fishing or open water, this versatile lure has been proven to entice walleye, trout, coho...
Yamamoto's unique formula makes the D-Shad heavier than traditional soft plastic jerkbaits, which makes it an excellent choice for aggressive action. The 5' D-Shad has an impressive density that allows it to stay down even when worked aggressively, making...
Stock up your tackle box with the Z-Man Finesse EyeZ Jig Heads this season! This jig head is designed with an oversized eye that creates a prominent target for fish! This jig head is perfectly balanced thanks to the low center of gravity and grooved Stabiltrack...
The Rapala Jigging Rap has earned its reputation among anglers chasing walleye, perch, and lake trout as one of the most effective lures for both ice and open-water fishing. Its balanced, weighted minnow body and signature tail fin create a circular swimming...
Wapsi Midge Flash is a finer, shorter twisted Mylar material tailored for tying the smallest flies, giving tiers the ability to add subtle flash without overwhelming delicate patterns. Perfect for midges, Griffith's Gnats, and small nymphs, this flash...
The Bay de Noc Swedish Pimple is a legendary jigging lure with a century-old reputation for catching fish in both freshwater and saltwater. Equally effective in ice fishing or open water, this versatile lure has been proven to entice walleye, trout, coho...
The Gitzit Fat Tube delivers a thicker body profile that helps anglers present a larger target when flipping, dragging, or hopping structure for bass. Its dense construction holds up to repeated casts and big hooksets, making it ideal for fishing around...
Z-Man Texas Eye TeXL Jig Heads are a supersized version of the Texas Eye Jighead, which effectively combined a weedless Texas rig and a free-pivoting jig head with oversized eyes. TeXL Jig Heads pack this one-two punch combo with a larger, heavy-duty...
The Jenko Tremor Shad targets bass, walleye, and other predatory fish with a hand-poured soft plastic body that's super soft and pliable, delivering an unmatched swimming action. Its pintail design and split belly allow for perfectly weedless rigging,...
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Lindy Beads are the highest quality in the perfect colors for attracting and triggering strikes from hungry walleye.indy Beads are a must-have in every walleye angler's tackle box. Offered in fish-catching pearlescent and metallic finishes. Premiu
The Z-Man GOAT Soft Bait is the middle-sized version in this series at 3 3/4 inches long and can take a beating strike after strike. Made from the incredibly durable, naturally buoyant, and non-toxic soft plastic ElaZtech material as other Z-Man products,...
The Worden's Maxi Jig brings proven performance to steelhead and salmon anglers who rely on lifelike presentation and dependable hook strength. Each jig features a pulsating marabou or flashabou tail that comes alive in the current, drawing strikes during...
When chasing snapper, grouper, or striped bass with soft plastics, the JYG Pro Swym Jig Head - Size 7/0 provides a secure and durable connection that keeps baits performing naturally. A specially designed insert on the jig head pairs with a matching cavity...