The Bandit 100 Series Crankbait is the go-to lure for experienced anglers when fish are holding in shallow cover or feeding on shallow flats. The affordable Bandit 100 Series Crankbaits produce a loud rattle and a wide wobble, and each model weighs a...
The Yo-Zuri 3DB Jerkbait 90 is 3 1/2 inches of vibrant bass-catching motion and flash! The flat-sided minnow-shaped 3DB Jerkbait 90 incorporates Wave Motion Technology on the underside, ribbed to create a disturbance as you retrieve in the 'stop-and-go'...
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An unbelievably realisticook--sea trout, redfish, snook, striper and tarpon will be all over these perfectly weighted hardbaits! Natural baitfish scale patterns, reflective holographic foil finishes, sonic rattles, 3-D fiery red eyes, exclusive Mir
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The Nomad Design Jerksquid features a realistic design that boasts wings andong arms with bulbs to create tons of fish-enticing action. Itsarge 3D eyes add to the realistic design and give fish a target. This Nomad Design bait is made wi
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The Bomber Model A Crankbait is aittle slimmer, aittle trimmer, wiggles aittle harder and faster, and dives aittle deeper than other ordinary bass-targeting crankbaits. The timeless design and unbeatable fish-catching action
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Designed to dive deeper and faster than any other bait in your crankin' box, the Berkley Dredger Crankbait eliminates the need to throw oversized baits into another area code, just to hit the strike zone.egendary deep cranker David Fritts
PK Lures PK Spoon triggers reaction bites when fish track falling bait and key on flash and vibration. A counter weighted system creates erratic movement on the drop, making this spoon effective for vertical jigging, casting, and controlled lifts over...
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The Bass Pro Shops Tail Spin helicopters on the dropike a dying shad and is great for taking hard-to-reach deep, suspended fish. Fitted with a size 3 Colorado blade mounted to a ball-bearing swivel for irresistible flash and thump as it ma
"What Our Gearhead® Experts Are Saying: ""The HW Life Short is my go-to for days when I want comfort and style in one. The high waist gives a flattering fit, and the elastic back keeps them feeling snug but not restrictive. Whether I’m biking around...
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Designed by elite pros, the slow-sinking YUM Swim'n Dinger delivers added action and functionality to YUM's most popular shape. Rig it weightless with a heavy 5/0 or 6/0 hook. Rig it Texas-style or on a jighead. A paddle tail creates action whether t
Eppinger Original Dardevle Spoons are the most popular all-around fishing lure of all time. For over a century, the Dardevle has been the standard by which all other casting spoons are judged. Cast or trolled, the unique wiggling-and-wobbling action of...
BnR Tackle Soft Beads put a realistic egg profile right in the drift lane where salmon, steelhead, and trout feed, making them a staple for bead fishing in rivers and creeks. These soft, pliable beads carry a neutral buoyancy that closely matches a natural...
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"A perennial favorite with fly tyers, Hareline Dubbin Ice Dub is one versatile fly tying material that sparles beautifully underwater. Use on dry flies or nymphs.
The Keitech Fat Swing Impact gives bass anglers a dependable swimbait for flipping grass, slow-rolling points, and firing Alabama Rigs at feeding schools, pairing a tapered ribbed body that distorts its profile like a fleeing shad with a heavy-thumping...
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Any fish that feeds on minnows or crayfish will eagerly take a Johnson Swimming Paddletail Jig. Theifelike swimming action of its paddletail is irresistible to game fish and panfish alike, no matter how fast or slow the retrieve. Each bait comes pr
The PK Lures Spin A Jig revolutionizes traditional jig fishing by adding a unique blade that creates flash and vibration, making it irresistible to fish. This versatile spinner jig is perfect for targeting multiple species in various conditions, including...
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If you've never dropshotted a jerkbait, now's the time. The Strike King 3X Baby Z-Too Jerkbait answers the needs of the small circle of anglers who've actually tried this deadly secret presentation. Smaller than a standard jerkbait, the 3X B
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The Aerojig Hackle Jig features customized 1/0 Gamakatsu hooks, premium feathers and powder-painted head. Its versatility is proven across the board for any type of water and for almost every species of fish, but is particularly effective on
"What Our Gearhead® Experts Are Saying: ""The Portola Pants are my go-to for road trips and outdoor adventures. The stretch cotton canvas keeps them comfortable for long drives, while the adjustable leg opening lets me dial in the fit. I love that they...
The Buckeye Lures Scope Head 3-pack gives you a few jig heads for swimbaits to exploit your forward-facing sonar advantage on bass. Buckeye Lures relied upon Elite Series pro Jacob Powroznik to design the perfect swimbait jig heads that can be used to...
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The effectiveness of bottom-bouncer death-hook rigs on walleye is well known. Now, with the Berkley Bladed Rawler Jig, you have a jighead that's optimized for use with forward-facing sonar and specially designed, when tipped with a crawler,
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Give your ultra-finesse presentations a boost of realism using the Bonehead Tackle Minnow, aifelike soft bait capable of drawing attention with every flick obonehead-tackle-minnowf its energetic split tail. The realistic baitfish profile m
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Even a singleetter can create or remind you of unforgettable moments. The Amanda Blu Mother of Pearl B Initial Necklace brings the perfect way to create memories you'll treasure forever. This Amanda Bluetter necklace bears a striking ini
Bobby Garland Stroll'R gives crappie anglers a proven soft plastic that shines during slow trolling passes along creek channels, flats, and open-water schools while still working cleanly when cast and retrieved. A durable yet soft body pairs with a curly...
Craft your next high-performance spinner or custom rig with Yakima Bait Hildebrandt Blades 3.5. Serious anglers trust these premium Colorado-style blades for their superior balance, flash, and vibration. Each blade features precision engineering, durable...