The Buckeye Lures BFS Su-Spin Blade adds irresistible flash and vibration to your finesse setups, making it a must-have for targeting bass in cold or murky waters. Designed as an underspin jig head, it features a single willow leaf blade that activates...
Pearl Chenille is strong and dense. It is made of pearl mylar embedded in our chenilles
The Strike King Pinger Minnow - 3 in. gives crappie, bass, and walleye anglers a sonar-friendly presentation that fish can't ignore. Its unique split-tail design generates a 180-degree rolling action that shows vividly on live sonar, making it easy to...
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Designed to dive deeper and faster than any other bait in your crankin' box, the Berkley Dredger Crankbait eliminates the need to throw oversized baits into another area code, just to hit the strike zone.egendary deep cranker David Fritts
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Drop the Mustad Addicted Sink It Series Jig down in any salmon, steelhead, and trout habitat andet this unique small bead jig work hook-setting magic. The salmon-eggookalike has a small profile with a bead behind the head on a 2X-strong,
The Keitech Swing Impact delivers a tight, high-vibration swimming action that consistently pulls bass, walleye, and river smallmouth from cover and open water thanks to Keitech's dual-injection, two-tone salted plastic process that balances the bait...
Charlie Brewer's 3' Grubs, equipped with a Vibra-Tail for irresistible wiggle, attract bass, walleye, sauger, and more. These soft plastic lures, designed to mimic the average baitfish size, excel in open water and dense cover, whether you're trolling,...
"What Our Gearhead® Experts Are Saying:""This is the jacket I grab when the forecast calls for single digits and steady snowfall. The NanoPro shell really does keep moisture out, and the 700-fill down is incredibly warm without feeling bulky. I love...
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With theook, texture, and neutral buoyancy of real salmon eggs, BNR Tackle Soft Beads are the perfect attractor beads for your steelhead rigs. These premium round beads are molded with a self-closing center hole, which makes for easy rigging and al
The Northland Eye-Candy Nightcrawler brings a new level of effectiveness to classic fishing techniques, especially when targeting walleyes with spinner rigs. Designed with Northland's Super TPE formula, this soft bait 6' worm offers exceptional lifelike...
The Strike King Clickin Chickin gives bass and walleye anglers a bait that stands out with sound as much as action, drawing fish in from a distance. A distinctive clicking sound comes from its adjustable metal tail, which can be fine-tuned to adapt to...
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The Pro King Magnum Spoon has been whacking big Greatakes salmon and trout for years. Built on Pro King's deep-cup trolling spoon blank and sporting a brilliant silver-plated underside, the Magnum pumps outoads of flash to complement the unique c
The Zoom Super Fluke is the perfect addition to your tackle box when bass fishing. Available in 5 1/4' and 6' sizes, the deep belly causes this Super Fluke fishing lure to dart, glide, and knuckleball through the water and features a hook slot for easy...
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Bassmaster Classic winner and crankbait master David Fritts keeps the pressure on sulking bass with the Berkley Frittside Crankbait, a flat-sided plug with a tight, silent wiggle. With more natural flash than any other Berkley crank
Storm WildEye Swim Shads are part of the 'Award Winning' WildEye line of softbaits featuring an array of fish catching colors and patterns. These lures also features Storm's I-Bolt System holographic WildEyes, high quality VMC needle point back hooks,...
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The Aerojig Hackle Jig features customized 1/0 Gamakatsu hooks, premium feathers and powder-painted head. Its versatility is proven across the board for any type of water and for almost every species of fish, but is particularly effective on
The Keitech Easy Shiner is an innovative swimbait that combines a shad body with a tournament-tested swim tail. This swimbait features a streamlined design with a thin, sharp tail that creates unbelievable kicking action, even at slower speeds. Keitech...
Saltwater anglers targeting snook, speckled trout, and redfish will find the Yo-Zuri 3D Inshore Minnow effective in clear and stained water alike, thanks to its internal 3D prism finish and sharp darting action. The lure's fixed-weight center creates...
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Paired with your favorite minnowure, the YUM Forward Facing Sonar Jighead excels at fooling suspended bass. The standard ball head with a verticaline tie gives your bait ainear presentation, while the #1 sickle hook increases your hook
Wapsi Krystal Flash is a versatile fly tying material that brings sparkle and lifelike movement to patterns targeting trout, steelhead, salmon, bass, and saltwater species. Its fine synthetic fibers catch light from every angle, making it a staple for...
The Buckeye Lures Piggyback Jig Head gives forward-facing sonar anglers a compact, highly visible profile that keeps baits in the strike zone longer when targeting bass holding tight to cover or suspended in open water. The unique top-weighted head orientation...
The Thomas Buoyant Spoon delivers an erratic, darting action that mimics a frantic baitfish, triggering aggressive strikes from trout, salmon, and other game fish. Whether cast or trolled, its versatile design performs in both deep and shallow water....
The Megabass Dark Sleeper gives anglers a stealthy swimbait option for bass, walleye, and other bottom-dwelling predators holding tight to structure or vegetation. Its ultra-realistic profile, soft fins, and natural color patterns combine with a paddle...
Storm WildEye Swim Shads are part of the 'Award Winning' WildEye line of softbaits featuring an array of fish catching colors and patterns. These lures also features Storm's I-Bolt System holographic WildEyes, high quality VMC needle point back hooks,...
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The Yakima Bait Maxi Jig is a pulsating maribou/Flashabou steelhead jig with an Owner 2X pre-sharpened hook. Itsil' Corky colored head and durable urethane UV finish adds fish-tempting appeal. Clean eyelet makes tying eas