When predators are feeding on small baitfish, the P-Line Laser Minnow jigging spoon delivers the flash and erratic action needed to trigger strikes. This metal jig features a holographic laser finish that reflects light from all angles, mimicking the...
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Those with weak hearts should avoid throwing the Booyah Boss Pop™. This versatile, hard-cutting surface bait chugs, pops, darts, and spitsike crazy, bringing sudden, vicious strikes at any time. Tight engineering, premium hardware, an
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A small swimbait with big potential, the Salmo Slick Shad adds great versatility to your arsenal. You can rig it on a jighead, Texas-style, or even on a dropshot setup, and it will trigger strikes at any speed, including vertical and ultra-slow prese
Wapsi Midge Flash is a finer, shorter twisted Mylar material tailored for tying the smallest flies, giving tiers the ability to add subtle flash without overwhelming delicate patterns. Perfect for midges, Griffith's Gnats, and small nymphs, this flash...
Enhance your FFS arsenal with Damiki Rig Jig Heads! Master the depths and secure your next big catch with these Damki Rig heads, engineered for precision and versatility. Originally designed for vertical jigging during the cold water months, these jig...
PK Lures PK Spoon triggers reaction bites when fish track falling bait and key on flash and vibration. A counter weighted system creates erratic movement on the drop, making this spoon effective for vertical jigging, casting, and controlled lifts over...
The Worden's Maxi Jig brings proven performance to steelhead and salmon anglers who rely on lifelike presentation and dependable hook strength. Each jig features a pulsating marabou or flashabou tail that comes alive in the current, drawing strikes during...
Built for explosive topwater strikes, the Yo-Zuri 3D Inshore Popper is a back bay-style pencil popper designed for inshore predators. Its flat bottom and balanced posture deliver an effortless walk-the-dog action, while the cupped mouth spits water to...
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The YUM Dinger™ is one of the fewures that catches bass whether they're feeding or not. No other style ofure gets inactive fish to strikeike this one does. The YUM Dinger can be rigged Texas-, Carolina-, or wacky- style. It can be
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The Yo-Zuri 3D Inshore Twitchbait is a broad-bodied, slow-sinkingipless hardbait that closely resembles prime shallow forage. Because it's calibrated to do damage near the surface, it's deadly for working shallow grass flats, oyster bars,
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Pro-Tec Powder Paint givesures and jigheads a super-durable high-gloss finish in just seconds! Just heat your bait with a match orighter, swish it through the environmentally safe powder, and watch as it quickly changes color before your eyes. On
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Perfect forarger game fish, the Hookupures XL Series Jig has the power and durability you need to win those inshore battles. Sports an oversized, super-sharp black-nickel hook. Great forarger game fish Marine-grade durability Extra
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Designed to be used behind the DB Structure Head, the Strike King Rage Bug catches fish using a variety of methods, including as a flipping or creature bait. Flanges on the Rage Bug produce consistent, subtle action even at very slow speeds.
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Lindy Beads are the highest quality in the perfect colors for attracting and triggering strikes from hungry walleye.indy Beads are a must-have in every walleye angler's tackle box. Offered in fish-catching pearlescent and metallic finishes. Premiu
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A versatile spoon that performs in a wide range of situations, the Dick Nite Spoon is a great choice for everything from casting and trolling to ice fishing and stream fishing. This spoon's unique action and color patterns attract a wide var
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The injection-molded JYG PRO Fishing Swym Jighead delivers a consistent design and robust build. Featuring a BKK hook, this jighead is built to rig seamlessly with the Swym jig (not included). A ribbed shank ensures your plastic stays put, a
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Deadly on saltwater species, Z-Man Scented Jerk ShadZ™ are incredibly soft and buoyant withifelike detail. Infused with 100% natural scents derived from real baitfish, Z-Man Scented Jerk ShadZ provide the smell that triggers strikes f
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The effectiveness of death-hook rigs on walleye is well known. Now, with the Berkley Rawler Jig, you have a jighead that's optimized for use with forward-facing sonar and specially designed, when tipped with a crawler, to deliver that amazin
Eppinger Original Dardevle Spoons are the most popular all-around fishing lure of all time. For over a century, the Dardevle has been the standard by which all other casting spoons are judged. Cast or trolled, the unique wiggling-and-wobbling action of...
The Z-Man Scented Jerk Shadz stands out from other soft plastic jerkbaits with its 10X Tough ElaZtech construction, durable enough for aggressive strikes in both saltwater and freshwater. Its split-tail design delivers a subtle flutter when fished weightless...
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The Wish Pearl Sea Shell Necklace Gift Set includes an impregnated mollusk inside a protective case, so when it's opened, your special someone is the first person to ever see the pearl inside. This gift set comes with a sea shell pendant to hold the
If you're targeting big inshore or offshore predators on the surface, the Yo-Zuri Mag Popper is the top water popper lure you need. Its massive cupped face pushes water aggressively, making it deadly for stop-and-go retrieves, fast popping, or a twitch-pause...
Making a name for itself as the lightest and only bike-certified ski helmet in the women's collection, the K2 Meridian Helmet gives us four-season functionality in style. The tough polycarbonate shell is lined with highly-protective EPS foam to protect...
The Rapala Jigging Rap has earned its reputation among anglers chasing walleye, perch, and lake trout as one of the most effective lures for both ice and open-water fishing. Its balanced, weighted minnow body and signature tail fin create a circular swimming...
The Bay de Noc Swedish Pimple is a legendary jigging lure with a century-old reputation for catching fish in both freshwater and saltwater. Equally effective in ice fishing or open water, this versatile lure has been proven to entice walleye, trout, coho...