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Image of VMC Neon Moon Eye Jighead - 1/4 oz. - Blue Fire UV
 

VMC Neon Moon Eye Jighead - 1/4 oz. - Blue Fire UV

River fishermenove aspirin-head jigs because they're easier to work in current. The VMC Neon Moon Eye Jighead adds even more control, with embedded 3D holographic eyes that add superb realism without protruding into the current. This well-


 
Image of Brad's Wiggler | Metallic Fire Tiger; 3 in.
 

Brad's Wiggler | Metallic Fire Tiger; 3 in.

The crankbaits in Brad's Wiggler Series are designed with an attracting, agitating wiggle action that fish love to strike. The diving/floating crank bait lures are great for all types of fish, including salmon, steelhead, trout, bass, walleye, and more!...


 
Image of Fox Racing Defend Fire Pant - Men's Cocoa, 32
 

Fox Racing Defend Fire Pant - Men's Cocoa, 32

The Fox Racing Defend Fire Pants are the perfect pants for riding in the shoulder seasons. Featuring a lightweight four-way stretch fabric for excellent mobility paired with a Polartec Alpha fleece lining, the Fox Racing Defend Fire Pants are warm, move...


 
Image of Rebel CrickHopper Popper - Fire Cricket
 

Rebel CrickHopper Popper - Fire Cricket

The Rebel CrickHopper Popper™ is hard to beat anytime the tastyittle critters are in season. A simple rod twitch causes the realistic CrickHopper to pop and dance on the surface, spitting waterike a wounded bug – the kind of co


 
Image of UTC Ultra Thread 210 - Fluorescent Fire Orange
 

UTC Ultra Thread 210 - Fluorescent Fire Orange

Engineered to enhance tying performance, UTC Ultra Thread 210 is made from strong, flat, smooth andightly waxed nylon. Spool easily secures thread tag end. Ultra 210 is a strong thread with a breaking strength of 3bs. It is recommended for size 1


 
Image of Northland Fire-Fly Jigs | Pink/White; 1/32 oz.
 

Northland Fire-Fly Jigs | Pink/White; 1/32 oz.

Northland Fire-Fly Jigs are the ultimate ultralight dressed jigs. These jigs feature blood red Lip-Stick hooks tied with genuine neck hackle in brilliant fire-fly colors. Fire-Fly slow sinking jigs are great for perch, bluegill, crappie, and rock bass....


 
Image of Bandit 100 Series Crankbait | Fire Tiger; 2 in.
 

Bandit 100 Series Crankbait | Fire Tiger; 2 in.

The Bandit 100 Series Crankbait is the go-to lure for experienced anglers when fish are holding in shallow cover or feeding on shallow flats. The affordable Bandit 100 Series Crankbaits produce a loud rattle and a wide wobble, and each model weighs a...


 
Image of Robolize Okie Drifter | Liquid Fire; 5
 

Robolize Okie Drifter | Liquid Fire; 5

The Robolize Okie Drifter revives a classic steelhead lure known for its unique buoyancy, color, and action. It is modeled after the original translucent design from the 1950s. Ideal for drift fishing or bobber dogging, the Okie Drifter's enticing movement...


 
Image of Patina Collegiate Fire Pit - University of Florida
 

Patina Collegiate Fire Pit - University of Florida

Show your school pride and enjoy a summer marshmallow roast with the Patina Collegiate Fire Pit. The steel fire pit boasts a rust patina finish thatooks great, while your school'sogoeaves no doubt about your allegiance. Included grill means you


 
Image of VMC Tungsten Moon Eye Jigs | Pink Fire UV; 3/16 oz.
 

VMC Tungsten Moon Eye Jigs | Pink Fire UV; 3/16 oz.

Anglers seeking precise control and effective bait presentation will benefit from the VMC Tungsten Moon Eye Jigs. These Moon Eye jig heads feature a dense tungsten head that enhances sensitivity and control, making them ideal for use with forward-facing...


 
Image of Character Lures Loko | Hell Fire; 30
 

Character Lures Loko | Hell Fire; 30

Give Character Lures Loko plugs and their outstanding paint jobs a shot the next time you get on the boat to fish for salmon, steelhead, and trout. Lokos are similar to the Hot Shot-style lures with a compact body and deep-diving bill but carry what has...


 
Image of Northland Fire-Ball Jigs | Firetiger; 1/8 oz.
 

Northland Fire-Ball Jigs | Firetiger; 1/8 oz.

Northland Fire-Ball Jigs ought to be synonymous with walleye fishing at this point! The short shank Fire-Ball configuration lends itself to a compact presentation of live bait vertical jigging to walleyes, saugers, perch, and others, including smallmouth...


 
Image of Yo-Zuri 3DR-X Shad | Matte Fire Tiger; 2 3/8 in.
 

Yo-Zuri 3DR-X Shad | Matte Fire Tiger; 2 3/8 in.

A Yo-Zuri 3DR-X Jerkbait Minnow supplies the quick, darting action and lightning show you want for shallow waters to drive the bass into a feeding frenzy! Yo-Zuri's internationally patented 3D prism scale finishes activate brilliantly and convincingly,...


 
Image of Fox Racing Defend Fire Alpha Jacket - Men's Ash, L
 

Fox Racing Defend Fire Alpha Jacket - Men's Ash, L

We want to keep riding even when the temperatures plummet, so we turn to the Fox Racing Defend Fire Alpha Jacket to keep us warm without overheating. Polartec Alpha panels are strategically placed to insulate vital areas, while the Cordura shell holds...


 
Image of Kidde 2# Mariner Fire Extinguisher w/ Bracket
 

Kidde 2# Mariner Fire Extinguisher w/ Bracket

The Kidde 2# Mariner Fire Extinguisher w/ Bracket provides marine-grade fire protection on fires involving flammable liquids and electrical equipment. The Kidde Mariner 5 is a dual-purpose, dry chemical fire extinguisher that's UL-rated 5-B:C, meets a...


 
Image of Pautzke Fire Hellgrammite | Green Pumpkin
 

Pautzke Fire Hellgrammite | Green Pumpkin

The Pautzke Fire Hellgrammite mimics one of a fish's most irresistible meals, but live larvae of the Dobson fly are challenging to find, and the vicious critters are even harder to keep on a hook. This 1.75-inch soft plastic mimics the natural movement...


 
Image of VMC Neon Moon Eye Jigs | Blue Fire UV; 1/4 oz.
 

VMC Neon Moon Eye Jigs | Blue Fire UV; 1/4 oz.

VMC Neon Moon Eye Jigs provide the ultimate in jigging control. The aspirin-shaped head design gives you more control compared to the competition. These jigs are built upon a super sharp VMC premium high-carbon steel hook that will quickly pierce the...


 
Image of VMC Tingler Spoon | Glow Pink Fire UV; 3/16 oz.
 

VMC Tingler Spoon | Glow Pink Fire UV; 3/16 oz.

The VMC Tingler Spoon brings a wide, fluttering action to the ice that's deadly on walleye, perch, and crappie. Its curved body and V-shaped design create an unmatched wobble that mimics the flash and fall of a dying baitfish, triggering strikes from...


 
Image of Pautzke Fire Balls - Gold Shrimp
 

Pautzke Fire Balls - Gold Shrimp

Pautzke Fire Ballsook, smell and tasteike real eggs because they're made with pure salmon egg juice. It's why trout, steelhead, and panfish willingly slurp them up, yet unlike the real thing, Fire Balls have a tougher skin that allows th

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Image of Character Lures Kraken | Rasta Fire; 3 in.
 

Character Lures Kraken | Rasta Fire; 3 in.

Release the Character Lures Kraken outstanding paint schemes on unsuspecting salmon and steelhead with this east coast angler classic. These replicas of the Heddon Tadpolly offer a wide flat bill and deeply curved body delivering the action that makes...


 
Image of Northland Fire-Ball Jigs | UV Moonlight Glo; 1/8 oz.
 

Northland Fire-Ball Jigs | UV Moonlight Glo; 1/8 oz.

Northland Fire-Ball Jigs ought to be synonymous with walleye fishing at this point! The short shank Fire-Ball configuration lends itself to a compact presentation of live bait vertical jigging to walleyes, saugers, perch, and others, including smallmouth...


 
Image of Character Lures Kraken | Gold Fire Top; 3 in.
 

Character Lures Kraken | Gold Fire Top; 3 in.

Release the Character Lures Kraken outstanding paint schemes on unsuspecting salmon and steelhead with this east coast angler classic. These replicas of the Heddon Tadpolly offer a wide flat bill and deeply curved body delivering the action that makes...


 
Image of Sufix 832 Advanced Ice Braid | 6 lb.; 50 yds.; Fire Camo
 

Sufix 832 Advanced Ice Braid | 6 lb.; 50 yds.; Fire Camo

The Sufix 832 Advanced Ice Braid is hands-down the strongest and most durable small diameter ice braid around. This line combines GORE Performance Fibers and high-modulus polyethylene (HMPE) fibers into 32 weaves per inch, for an impressively strong line...


 
Image of Jenko Big T Tickle Fry Soft Bait | Fire and Ice
 

Jenko Big T Tickle Fry Soft Bait | Fire and Ice

The Jenko Big T Tickle Fry Soft Bait gets crappie, trout, and panfish biting with two main drawing cards. The Jenko Fishing Big T swimbait's innovative fluked boot tail keeps kicking and swimming at trolling speeds as ploddingly slow as .03 mph and maintains...


 
Image of VMC Neon Moon Eye Jigs | Pink Fire UV; 1/4 oz.
 

VMC Neon Moon Eye Jigs | Pink Fire UV; 1/4 oz.

VMC Neon Moon Eye Jigs provide the ultimate in jigging control. The aspirin-shaped head design gives you more control compared to the competition. These jigs are built upon a super sharp VMC premium high-carbon steel hook that will quickly pierce the...





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