
Put yourove of the mountains on display in these eye-catching Amanda Blu Gold Mother of Pearl Mountain Earrings. These gold-dipped Amanda Blu earrings feature a mountain silhouette that fits yourifestyle. These dangle earrings are a perf
The Hammerhead Tackle Cowbell Spinner is a lightweight yet highly effective trolling attractor for lake trout, salmon, and steelhead. Built from stainless steel, stainless steel with UV paint, or aluminum, it reduces drag, so you fight the fish - not...
The ATX Lure Company Wicked Shad lures are where quality meets durability, and less rigging means more catching. The ATX lure has three sizes varieties that allow you to fine-tune your shad jig presentation to the fish you target, and a pretty extensive...
Target pressured fish with the Storm Surge Minnow Soft Bait, a lifelike baitfish imitation with a tight, subtle swim that works in both clear and stained water. The dorsal fin doubles as a weed guard, helping the bait slip through grass or brush without...
The Big Bite Baits Fighting Craw gives anglers a compact, cover-punching soft bait with the subtle movement needed to coax pressured bass in tight quarters. The beaver-style body slips cleanly through grass, wood, and mats, while the reverse-facing ribs...
The X Zone Pro Series Swammer Swimbait is designed with a ribbed body and curved sides that generate a dynamic swimming action in the water, closely mimicking the movement of real fish. The standout feature of this bait is its three-dimensional paddle...
A Rapala CrushCity The Mayor Swimbait was the perfect candidate elected to lead CrushCity for its skill in crushing big bass. The paddle tail swimmer's soft tail kicks at the slowest retrieve speeds and continues its subtle kicking action in the coldest...
Captain Jay's Blade Baits are some of the most effective baits for walleye fishing on Lake Erie. Individually built and hand painted, these blade baits create a vibration in the water to attract walleye to your area. The best way to fish blade baits is...
Hareline Dubbin Ice Dub Shimmer Fringe gives streamer and baitfish patterns a fast, clean way to add flash and profile when trout, bass, steelhead, and saltwater species chase moving prey. This fringe features fused fiber ends that allow you to trim a...
When crappie only follow instead of bite, the BaitFuel NanoSnak 2' Pintail Swimbait forces the decision with its natural darting movement. Part of the Nano Crappie Series, this soft bait is built for finesse presentations, with a pintail that flicks and...
The Z-Man SlingBladeZ Double Willow Spinnerbait is an excellent bass fishing lure for both professional anglers and weekend warriors, without the high price tag. The Double Willow model from the Z-Man SlingBladeZ spinnerbait series stands out with its...
The Yo-Zuri 3DB Jerkbait 90 is 3 1/2 inches of vibrant bass-catching motion and flash! The flat-sided minnow-shaped 3DB Jerkbait 90 incorporates Wave Motion Technology on the underside, ribbed to create a disturbance as you retrieve in the 'stop-and-go'...
The Berkley Stunna 112 Series Jerkbait comes to you from Bassmaster Classic Champion Hank Cherry's winning modifications to a jerkbait and Berkley's design expertise to drive the bass to strike! The Stunna balances an optimized center of gravity through...
PK Lures Predator Spoons features an innovative spoon and blade combination to attract perch, bluegill, crappie, trout, and many other fish. As the lure moves through the water, the bright blade flashes and smacks against the spoon creating noise and...
The Berkley Gulp! Freshwater Grub is one of those 'must-haves' to carry, especially if you no longer want the hassle of live bait. Berkley Gulp! is part of a next-generation in soft bait design, thanks to its proprietary scent. It expands the strike zone...
Salmon and steelhead anglers running trolling spreads for chinook, coho, lake trout, and even walleye rely on consistent rotation to trigger bites, and the Brad's Super Bait Original delivers proven rolling action with real bait appeal. This 4 1/2-inch...
The Eagle Claw Lazer Sharp Pro-V Jig Head is versatile for Ned-style rigging and other fishing applications! Eagle Claw outfits the LNJ Pro-V Finesse Jig Head with mushroom-style lead heads, and Lazer Sharp American-made needlepoint hooks penetrate thoroughly....
The X Zone Pro Series Swammer Swimbait is designed with a ribbed body and curved sides that generate a dynamic swimming action in the water, closely mimicking the movement of real fish. The standout feature of this bait is its three-dimensional paddle...
The YUM Dinger Soft Bait is a highly versatile soft plastic stick bait designed specifically for bass fishing. It has proven to be an effective lure when other options fail, making it suitable for a wide range of applications and techniques. Whether you're...
"What Our Gearhead® Experts Are Saying:""This is the tee I throw on for early trail runs or post-hike hangs. The FlashDry-XD™ fabric pulls sweat fast and dries even faster, and the bit of elastane gives it just enough flex to move with me. It’s lightweight...
The Rapala CrushCity Mooch Minnow combines the subtle glide of a minnow-style bait with the versatility of a swimbait, making it a favorite for finesse anglers. Whether rigged on a jig head or drop shot, this bait's floating TPE material mimics small...
When it seems like nothing is working, that's when you need to break out the Berkley Flicker Minnow. With insight from some of the top professional anglers, the Flicker Minnow features a tournament-proven design that dives deep quickly. This crankbait...
The Xcite Baits Sucka Punch 4-inch is a one-of-a-kind pitching and flipping bait designed to trigger more bites. Featuring a unique slide slit, the hook point goes into the slit and exits the other side, allowing the bait to work left to right. This rig...
"What Our Gearhead® Experts Are Saying:""I wear the Ahi every time I’m out fishing or paddling. It dries super fast, grips slick surfaces well, and doesn’t hold any water weight. Plus, it’s comfy enough to wear barefoot all day—and actually feels...
"What Our Gearhead® Experts Are Saying:""I love the Strollbridge Hooded Vest for chilly days when I don’t want a full jacket. The down insulation is super warm, and the hood plus waist cinch make it easy to keep the cold out. It’s become my favorite...