For targeting redfish, speckled trout, and snook in shallow grass flats and calm backwaters, the Yo-Zuri 3D Inshore Surface Minnow delivers a shallow-running, rolling action that triggers strikes in clear water. This 3 1/2 in., 3/8 oz. floating bait swims...
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Unlike ordinary flashers and dodgers that simply flip back and forth, the Big Al's Fish Flash completely rotates around itsinear axis, continuously sending out a brilliant flash and a fish-attracting vibration as you troll. It's a differentook an
"What Our Gearhead® Experts Are Saying: ""I use this headband for everything—ski tours, trail runs, even just under a bike helmet on chilly mornings. It’s soft, never itchy, and warm without overheating. The stretch keeps it in place, and I like...
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The Bass Mafia Capo Crankbait commands deep water with precision and purpose, dominating humps,edges, and offshore structure where trophy bassurk. The bait's flat-bellied frame glides with a razor-tight wobble perfected to trigger strike
Wapsi Sparkle Braid adds flash, durability, and body to a wide range of patterns, from trout muddlers to salmon, steelhead, and saltwater flies. Made of several strands of mylar knitted into a cord-like ribbon, this versatile material is a staple for...
The Yo-Zuri 3D Inshore Pencil Popper (5 3/8 in.) is a back bay style pencil popper built for explosive topwater strikes. Its cupped mouth spits water, the single-knock rattle draws fish in, and the rear-weighted design ensures long, accurate casts. Featuring...
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Thanks to the expertise of its designer – Elite Series pro angler Jacob Powroznik – the extremely versatile Buckeye™ures Scope-Head Jighead gets big bass and other gamefish in vertical and pendulum presentations. Built for t
The Mepps Bronze Slammer in line spinner lure is made for bringing and hooking big smallmouth bass inhabiting large bodies of water. Mepps has designed the Bronze Slammer in line spinner to be a true tournament-grade spinner that runs straight with minimal...
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The biggest baits don't always bring the biggest bites. Strike King Rage Scounbug proves this point time and again delivering heavy fish hauls as the runt of the Rage Tailineup. What this compact crawfish baitacks in size it makes up for
Action describes the Storm Largo Shad Soft Swimbait and its paddle tail will shimmy and thump right out of the box and do so consistently even at slow retrieval speeds and free falls. Agitate that bass into striking in reaction to an enticingly slow body...
Dutch Fork Premium Beads bring this integral part of your fishing tackle to a different level. Just look at these beads! With a wide assortment of colors and finishes, it would be a challenge not to find one that would work with your fishing rigs, whether...
"What Our Gearhead® Experts Are Saying:""These are the bottoms I reach for when I know I’ll be out in the cold all day. They’re warm, soft, and don’t hold onto odor, even after a long tour. Plus, the stretch keeps them from ever feeling restrictive...
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There are soft baits and then there are Zoom baits. Tournament fishermen know the difference! This Zoom bait swimming trailer is designed with durable twin tails to seductively entice fish on the retrieve. Great trailers for jigs. Rippling t
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Studies show that walleye will single out small shad even when other forage is available. That partly explains why the Berkley Flicker Shad Crankbait has become one of the most productive trolling baits of our time. Its size, profile, action
"What Our Gearhead® Experts Are Saying: ""I like this skort for all-day wear because it’s comfortable, easy to move in, and practical. The built-in shorts add confidence during active play, and the elastic waist keeps the fit simple and secure from...
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Thanks to a one-of-a-kind design and action, the Rapala CrushCity™ Customs Bronco Bug brings back big bites cast after cast. This bait swimsike a dolphin and kicksike a bronco, creating a unique motion that drives bass wild. The mos
The Missile Baits Mini D Chunk is specifically designed for skipping. Its flat, wide compact body can be paired with any finesse-type jig. (It fits the Mini Flip Jig perfectly.) This 3-inch bait features two flappers that create a distinct thumping sound...
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Keitech FAT Swing Impact Swimbait maintains a realistic swimming motion at any retrieve speed opening a world of strike-producing possibilities. A revolutionary 2-tone injection process mixes different types of salted plastics to achieve sup
The 2-inch ATX Baby Shad brings crappie anglers the finesse to lure in even the wariest fish. This soft plastic crappie bait, built for durability with a lifelike shad profile, glides naturally in the water to tempt crappie to strike. Whether you're jigging...
Target pressured fish with the Storm Surge Minnow Soft Bait, a lifelike baitfish imitation with a tight, subtle swim that works in both clear and stained water. The dorsal fin doubles as a weed guard, helping the bait slip through grass or brush without...
When predators don't come within range, the Yo-Zuri Surface Cruiser gets you there. This long-distance pencil popper lure reaches fish others can't, giving you the edge when targeting striped bass, bluefish, jack crevalle, and roosterfish inshore - or...
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Darting,unging, writhing, and extremely vulnerable. That's what aiveTarget Flutter Shad Spoonooksike to an opportunistic game fish. Unlike any other freshwater jigging spoon, it features unique Inner-Core construction that produces s
A J. Stephens Call Shop design, the Mondo 2B provides cut-down sound and performance with more back pressure and hold. RNT's version of the J. Stephens Axe, this single-reed call delivers super raspy, ultra-realistic quacks with a deep tone, as well as...
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The Nomad Design Cobra Shad Swimbait brings an innovative approach to bait customization with its Adjusta-Ball Tungsten System, allowing anglers to insert tungsten balls into internal chambers for precise weight distribution. This unique fea
The Big Bite Baits Rollerama Soft Bait gives forward-facing sonar anglers a rolling, baitfish-style soft plastic that mimics panicked or suspended forage like shad and small blueback herring. A laminated body composition enhances its rolling action, while...