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The RonZ Paddle Hawk Jig features a bucktail jig that's paired with a Z-Fin paddle tail, providing irresistible action. This RonZ jig boasts a tapered head that actsike a keel, enhancing the wobbling action to elicit aggressive strikes. Th
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Even a singleetter can create or remind you of unforgettable moments. The Amanda Blu Mother of Pearl I Initial Necklace brings the perfect way to create memories you'll treasure forever. This Amanda Bluetter necklace bears a striking ini
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The Aerojig Hackle Jig features customized 1/0 Gamakatsu hooks, premium feathers and powder-painted head. Its versatility is proven across the board for any type of water and for almost every species of fish, but is particularly effective on
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A breed apart, the Yamamoto Baits D-Shad is an attention-getting, soft plastic jerkbait with a streamlined body that produces a side-to-side twitching action. The tail, however, is thicker and heavier than the body. So on the retrieve, when you kill
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Any fish that feeds on minnows or crayfish will eagerly take a Johnson Swimming Paddletail Jig. Theifelike swimming action of its paddletail is irresistible to game fish and panfish alike, no matter how fast or slow the retrieve. Each bait comes pr
Competition ready and born to meet the demands of professional anglers, the Megabass Sonicside is a must-have addition to your tackle box this bass season. Designed to dominate cold water fishing, the Sonicside produces a silent, tight, high-pitch action...
The Keitech Easy Shiner is an innovative swimbait that combines a shad body with a tournament-tested swim tail. This swimbait features a streamlined design with a thin, sharp tail that creates unbelievable kicking action, even at slower speeds. Keitech...
The Berkley Ripfish Hardbait blends the fast-dropping traits of a lipless crank with the erratic glide of a walleye bait, making it a versatile choice for targeting walleye and bass. Its flat-bottom profile controls fall rates, keeping the bait in the...
The Do-It KT Series Banded Skirts let anglers customize their jigs and spinnerbaits with natural, lifelike action that perfectly matches local forage. Available in realistic color patterns, each skirt includes baitfish-style stick-on eyes that enhance...
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Even a singleetter can create or remind you of unforgettable moments. The Amanda Blu Mother of Pearl N Initial Necklace brings the perfect way to create memories you'll treasure forever. This Amanda Bluetter necklace bears a striking ini
The Rapala CrushCity Freeloader takes advantage of a free ride on any spinnerbait, vibrating jig, or scrounger. It's needle-end supplies enticing tail-kicking action, trailing along for the ride on any of these lures. The versatility of the Rapala Freeloader...
From jigging snapper offshore to targeting striped bass in low-light conditions, the JYG Pro Swym Paddle Tail delivers realistic action that triggers predator strikes. Its triangular body and oversized paddle tail create an erratic swimming motion that...
Storm 360GT Searchbait Minnows are great for a variety of applications and are easy to use. These minnows mimic a distressed minnow that kicks wildly and rolls side to side. With a soft PVC body and big boot tail design, Searchbait minnows will bring...
The Yamamoto Fat Ika is a 4-inch skirted soft plastic bait that delivers a slow, shimmying fall bass can't resist. With a compact, grub-style body and a tube-like skirt, this versatile bait excels in flipping, skipping, and finesse fishing. Rig it backward...
The Keitech Swing Bait is a modern take on a legendary swimbait that has captivated anglers of Japan's clear highland lakes. This bait, known for its subtle vibrations, features a tapered body, thin tail, and small paddle that create an unparalleled lifelike...
When it comes to soft swimbaits, you need something bulletproof, and that is the Z-Man DieZel MinnowZ! This swimbait maintains an incredibly lifelike swim pattern at any retrieval speed. Designed to be super soft, this bait keeps fish holding on, giving...
When chasing snapper, grouper, or striped bass with soft plastics, the JYG Pro Swym Jig Head - Size 5/0 provides a secure and durable connection that keeps baits performing naturally. A specially designed insert on the jig head pairs with a matching cavity...
The Buckeye Lures Piggyback Jig Head gives forward-facing sonar anglers a compact, highly visible profile that keeps baits in the strike zone longer when targeting bass holding tight to cover or suspended in open water. The unique top-weighted head orientation...
The Salmo Slick Shad Swimbait is a delicately designed lure that packs a big punch. These shad swimbaits have a slender body profile that mimics baitfish sizes, while their small paddle tail generates subtle action even at low speeds, making it more efficient...
When chasing snapper, grouper, or striped bass with soft plastics, the JYG Pro Swym Jig Head - Size 2/0 provides a secure and durable connection that keeps baits performing naturally. A specially designed insert on the jig head pairs with a matching cavity...
The Berkley Finisher FFS Jerkbait combines the fast-dropping, hard gliding, and fish-provoking actions of a glide bait with added control, allowing anglers to react to the fish's mood and produce a strike with a finishing move. The Berkley jerkbait is...
CS Coatings Pro-Tec Powder Paint delivers a durable, professional-grade finish that holds up through countless casts and battles with fish like bass, walleye, and crappie. This powder coating process allows anglers to dip and bake their jigs, spoons,...
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Go all in using a baitfish jig soifelike it gets highly pressured fish to consistently strike. Rebel Shiner Jig imitates natural prey with spot-on realism thanks to the amazing flexibility and floating characteristics ofIVEflex floating
The Storm Jointed ThunderStick is a true classic lure, used by anglers around the world. This bait features designs from the original ThunderStick molds and are outfitted with premium VMC hooks for sure holding power. The jointed design amplifies the...
The Tiny Fluke is the smallest member of the Fluke family from Zoom. When the big bass are biting the smaller shads, the Tiny Fluke should be your main plastic fishing lure. Extensively used by professional anglers, this small fishing lure is the perfect...