
The Berkley Finisher FFS Jerkbait combines the fast-dropping, hard gliding, and fish-provoking actions of a glide bait with added control, allowing anglers to react to the fish's mood and produce a strike with a finishing move. The Berkley jerkbait is...
From jigging snapper offshore to targeting striped bass in low-light conditions, the JYG Pro Swym Paddle Tail delivers realistic action that triggers predator strikes. Its triangular body and oversized paddle tail create an erratic swimming motion that...
The Yakima Bait Maxi Jig is a pulsating maribou/Flashabou steelhead jig with an Owner 2X pre-sharpened hook. Itsil' Corky colored head and durable urethane UV finish adds fish-tempting appeal. Clean eyelet makes tying eas
The Trokar Tungsten Pro-V Finesse Jig Head quickly gets your baits to the bottom and slides along virtually unimpeded for drag-and-shake or drag-and-deadstick presentations. These Trokar Ned heads are 97% tungsten, so the mushroom-style head is heavier...
The Hawken Woolly Bugger Jig is a versatile jig that can be used for salmon, steelhead, trout, and bass. This jig utilizes an irresistible combination of a buggy body and marabou feathers to greater entice your prey. The extra-sharp and super-strong hook...
The Yamamoto Shibo Swimmer gives bass anglers a paddle tail swimbait with strong feel, heavy water displacement, and the kind of tail-driven action that helps fish track it down in low visibility. Its soft plastic formula produces a powerful tail kick,...
The Zoom Horny Toad mimics the body of a toad and is the perfect bait for hefty predatory fish. Salt-impregnated Horny Toads are highly effective in waters with heavy cover. Pairing the soft plastic buzz toad with a weedless hook penetrates lily pads,...
The Keitech Swing Impact delivers a tight, high-vibration swimming action that consistently pulls bass, walleye, and river smallmouth from cover and open water thanks to Keitech's dual-injection, two-tone salted plastic process that balances the bait...
Wapsi Sparkle Braid adds flash, durability, and body to a wide range of patterns, from trout muddlers to salmon, steelhead, and saltwater flies. Made of several strands of mylar knitted into a cord-like ribbon, this versatile material is a staple for...
CS Coatings Pro-Tec Powder Paint delivers a durable, professional-grade finish that holds up through countless casts and battles with fish like bass, walleye, and crappie. This powder coating process allows anglers to dip and bake their jigs, spoons,...
Saltwater anglers targeting snook, speckled trout, and redfish will find the Yo-Zuri 3D Inshore Minnow effective in clear and stained water alike, thanks to its internal 3D prism finish and sharp darting action. The lure's fixed-weight center creates...
When chasing snapper, grouper, or striped bass with soft plastics, the JYG Pro Swym Jig Head - Size 5/0 provides a secure and durable connection that keeps baits performing naturally. A specially designed insert on the jig head pairs with a matching cavity...
Colorful plastic beads are available in assorted colors and sizes to fit yourure needs.
Even a singleetter can create or remind you of unforgettable moments. The Amanda Blu Mother of Pearl H Initial Necklace brings the perfect way to create memories you'll treasure forever. This Amanda Bluetter necklace bears a striking ini
Built for explosive topwater strikes, the Yo-Zuri 3D Inshore Popper is a back bay-style pencil popper designed for inshore predators. Its flat bottom and balanced posture deliver an effortless walk-the-dog action, while the cupped mouth spits water to...
Even in rough water, the Carolinaures Flash Dart trollingure runs true, its streamlined head knifing through the swells in a dead-on imitation of a frightened baitfish. Its straight swim makes it easy for wahoo, dolphin, or tuna to close in for t
Arkie Double Eye Jig Head gives anglers a versatile presentation for crappie, perch, walleye, and bass when fishing grubs or live bait around docks, brush edges, breaklines, and current seams. The painted head with double eyes adds a baitfish-style look...
Storm WildEye Swim Shads are part of the 'Award Winning' WildEye line of softbaits featuring an array of fish catching colors and patterns. These lures also features Storm's I-Bolt System holographic WildEyes, high quality VMC needle point back hooks,...
Designed to dive deeper and faster than any other bait in your crankin' box, the Berkley Dredger Crankbait eliminates the need to throw oversized baits into another area code, just to hit the strike zone.egendary deep cranker David Fritts
Williamsonures Benthos Speed JigGlows in the dark! Its diamond shape means that this jig drops vertically at high speed, allowing you to get down to the fish you'reooking for -- even in a heavy drift! Detailed painted fish attracts attention and
Featuring a unique top weight, the Buckeyeures Piggyback Jighead turns any minnow into a roller, ideal for forward-facing sonar. A wire hook keeper prevents slippage, and thearge eyes add fish-enticing realism. Unique weight design causes minnows
The Keitech Shad Impact is the ultimate baitfish imitator. Keitech utilizes different weighted plastics to create a soft bait that maintains a horizontal swimming position while producing a natural rolling action that mimics a wounded baitfish. The top...
Saltwater anglers targeting snook, speckled trout, and redfish will find the Yo-Zuri 3D Inshore Minnow effective in clear and stained water alike, thanks to its internal 3D prism finish and sharp darting action. The lure's fixed-weight center creates...
Even a singleetter can create or remind you of unforgettable moments. The Amanda Blu Mother of Pearl C Initial Necklace brings the perfect way to create memories you'll treasure forever. This Amanda Bluetter necklace bears a striking ini
Built for explosive topwater strikes, the Yo-Zuri 3D Inshore Popper is a back bay-style pencil popper designed for inshore predators. Its flat bottom and balanced posture deliver an effortless walk-the-dog action, while the cupped mouth spits water to...