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Prepare to be amazed by the incredibly durable and productive Z-Man Guppy GrubZ. Twister-tail baits simply don't come any stronger or more appealing to fish than this. The 10x Tough ElaZtech superplastic adds tear-resistant toughness to the
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Even a singleetter can create or remind you of unforgettable moments. The Amanda Blu Mother of Pearl G Initial Necklace brings the perfect way to create memories you'll treasure forever. This Amanda Bluetter necklace bears a striking ini
BnR Tackle Soft Beads put a realistic egg profile right in the drift lane where salmon, steelhead, and trout feed, making them a staple for bead fishing in rivers and creeks. These soft, pliable beads carry a neutral buoyancy that closely matches a natural...
The Yakima Bait Mag Lip delivers a hard-hitting trolling option with a unique skip-beat action that holds up at speeds up to 4 mph while diving deep to target crappie, trout, walleye, salmon, and steelhead. These plugs run straight out of the box and...
The Luhr Jensen Kwikfish draws aggressive strikes from salmon and lake trout with its wide, searching action and loud internal rattle. Its fixed eyelets offer added reliability during long trolling passes and heavy fights, while the side-to-side body...
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The Nomad Design Jerksquid features a realistic design that boasts wings andong arms with bulbs to create tons of fish-enticing action. Itsarge 3D eyes add to the realistic design and give fish a target. This Nomad Design bait is made wi
The YUM Scottsboro Sniper Shad gives sonar-driven bass anglers a soft jerkbait that looks vulnerable in the strike zone and turns followers into committed bites. Its pintail profile produces a subtle darting action that plays perfectly for forward facing...
The Keitech Fat Swing Impact gives bass anglers a dependable swimbait for flipping grass, slow-rolling points, and firing Alabama Rigs at feeding schools, pairing a tapered ribbed body that distorts its profile like a fleeing shad with a heavy-thumping...
Berkley PowerBait Minnows utilizes soft and supple plastic in a slender profile that fish cannot resist. This popular minnow features a split tail design that creates a subtle finesse presentation that works well on your favorite rig. Impregnated with...
VMC Neon Moon Eye Jigs provide the ultimate in jigging control. The aspirin-shaped head design gives you more control compared to the competition. These jigs are built upon a super sharp VMC premium high-carbon steel hook that will quickly pierce the...
Hawken AeroJig Jig Heads feature tough Gamakatsu hooks with powder painted heads. Some colors utilize UV and fluorescent dyes and pigments. These jigs will stand up to the hardships of fishing for any species of fish. Customized Gamakatsu hooks with...
The Buckeye Lures Su-Spin Blade is a single-bladed underspin jig head with a slender willow blade. Like a traditional underspin, the Buckeye Su-Spin Blade comes to life with the slightest of movements, reflecting light and attracting fish from great distances....
Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...
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The Aerojig Hackle Jig features customized 1/0 Gamakatsu hooks, premium feathers and powder-painted head. Its versatility is proven across the board for any type of water and for almost every species of fish, but is particularly effective on
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Built with superior quality, the Wolfpack Tackle Jighead delivers the durability you need for chasing the biggest fish. 2x strong barbarian jig hook pierces the toughestips with ease, and the colorful silicone head cover includes aarge eye that g
The Berkley Finisher FFS Jerkbait combines the fast-dropping, hard gliding, and fish-provoking actions of a glide bait with added control, allowing anglers to react to the fish's mood and produce a strike with a finishing move. The Berkley jerkbait is...
The Keitech Fat Swing Impact gives bass anglers a dependable swimbait for flipping grass, slow-rolling points, and firing Alabama Rigs at feeding schools, pairing a tapered ribbed body that distorts its profile like a fleeing shad with a heavy-thumping...
The Strike King Pinger Minnow - 2 1/2 in. gives crappie, bass, and walleye anglers a sonar-friendly presentation that fish can't ignore. Its unique split-tail design generates a 180-degree rolling action that shows vividly on live sonar, making it easy...
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Even a singleetter can create or remind you of unforgettable moments. The Amanda Blu Mother of Pearl T Initial Necklace brings the perfect way to create memories you'll treasure forever. This Amanda Bluetter necklace bears a striking ini
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Casting an easy-to-view image onive sonar, the Strike King Homing Minnow will have you perfecting your forward-facing sonar techniquesike never before to stay in the strike zone. The Homing Minnow paddle-tail swimbait boasts a versatile,
The Megabass Vision Oneten Plus 1 Jr is a bite-sized version of the Bassmaster Classic winning Vision Oneten+1 jerkbait! This little hard bait lure shows up big as an effective tool to attack the key 7ft range where bass find the snack-sized irresistible...
The Keitech Swing Impact delivers a tight, high-vibration swimming action that consistently pulls bass, walleye, and river smallmouth from cover and open water thanks to Keitech's dual-injection, two-tone salted plastic process that balances the bait...
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The Yo-Zuri 3D Inshore Twitchbait is a broad-bodied, slow-sinkingipless hardbait that closely resembles prime shallow forage. Because it's calibrated to do damage near the surface, it's deadly for working shallow grass flats, oyster bars,
The Strike King Sexy Bug gives bass anglers a creature bait with a ribbed, cuffed body that triggers reaction strikes even in tough fishing conditions. Its unique profile enhances water movement, producing a distinctive falling action that mimics natural...
Palmer Chenille - A cool material for tying some seriously sexy flies. A few years ago we introduced Palmer Chenille to the fly tying world and it quickly became an extremely popular fly tying material. What makes Palmer Chenille such a great fly tying...