
The Hot Spot Apex Salmon Killer doesn't promise you a world record, but it might tip the odds in your favor if one swims near your boat. This unique spoon has proven itself many times over, becoming the top-selling ocean salmon spoon on the
Effective on nearly all game fish, the Point Wilson Candlefish Plug can be trolled with or without flashers. Spinning action imitates a wounded baitfish for fish-attracting motion. Fully rigged witheader, swivel and hook. Effective on nearly all
Dutch Fork Premium Beads bring this integral part of your fishing tackle to a different level. Just look at these beads! With a wide assortment of colors and finishes, it would be a challenge not to find one that would work with your fishing rigs, whether...
The Z-Man SlingBladeZ Colorado/Willow Spinnerbait is a premium bass fishing lure for pro anglers and weekend warrior tourney regulars without the premium price tag. The Willow Colorado model from the Z-Man SlingBladeZ spinnerbait series stands out with...
"What Our Gearhead® Experts Are Saying: ""I like these shorts for days when I’m bouncing between hikes, workouts, and casual wear. The built-in liner keeps everything comfortable without feeling restrictive, and the fabric dries quickly once I start...
"What Our Gearhead® Experts Are Saying:""This half-zip is my go-to for long hikes and high-output adventures. The Omni-WICK tech keeps sweat in check, while UPF 50 protection shields me from the sun. It’s lightweight, breathable, and the thumbholes...
The Berkley Stunna 100 Series Jerkbait delivers unmatched precision and action, designed to trigger strikes from even the most cautious bass. Featuring a maximum darting action and easy 180-degree head turns, the Stunna 100 Jerkbait mimics distressed...
Add both bulk and pizzazz to your spinnerbait or bladed jig with the Zoom Split Tail Trailer. Its solid body helps slow the fall, while the supple twin tentacles add undulating movement that encourages bass to inhale with gusto. That healthy dollop o
Created by innovative swimbait designer Mike Bucca, the Bucca Brand Trick Shad swims with a wickedly realistic back-and-forth action to trigger strikes from big bassike magic. Mike calls this one of his best swimbait designs ever and for good reaso
PK Lures Predator Spoons features an innovative spoon and blade combination to attract perch, bluegill, crappie, trout, and many other fish. As the lure moves through the water, the bright blade flashes and smacks against the spoon creating noise and...
Popping, gurgling, and splashing, the Yo-Zuri 3D Inshore Popper displaces water during every retrieve. Its appearance mimics a frightened and desperate baitfish – an easy meal for any saltwater gamefish. Its extra-wide mouth pushes a bunch of wa
Berkley Gulp! Minnow Grubs are flickering, fluttering, frenzy inducing morsels that tantalize any fish. These Gulp! Minnow Grubs are tasty treats on jigs, drop shots, and live bait rigs. Through technology exclusive to Berkley, Gulp! releases scent 400Xmore...
An all-time favorite due to its uncanny effectiveness, the Blue Fox Classic Vibrax Spinner delivers attention-getting flash andow-frequency vibration, a combination proven to produce savage strikes from all game fish species. Its
The Booyah Flash Point Jerkbait flashes from the top of its head, giving anglers a distinct advantage when using forward-facing sonar and live-scoping techniques. The innovative bladed head design produces a highly visible flash with every twitch, making...
Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...
The 1Standard Fishing Dock Shooter Jig Head features a 60-degree line tie that facilitates smooth passage through cover, making it ideal for shooting under docks and low-hanging structures. Its oversized 3D eye enhances realism, while the screw keeper...
A Rapala CrushCity The Mayor Swimbait was the perfect candidate elected to lead CrushCity for its skill in crushing big bass. The paddle tail swimmer's soft tail kicks at the slowest retrieve speeds and continues its subtle kicking action in the coldest...
The incredibly versatile UltraVibe Speed Craw from Zoom can be effectively fished alone on a Carolina rig or rigged as a trailer on your favorite flippin' jig. The Speed Craw's high-action tentacles flutter tantalizingly on the fall
The Arcadia II Rain Jacket from Columbia is lightweight and easy to pack, providing our little ones with on-the-go weather protection from the bus stop to the trail. The Omni-Tech membrane works with a soft mesh lining to deliver comfortable breathability...
The super-sized Zoom Magnum Super Fluke is part of the most popular soft jerkbait ever produced. Its extra-plump baitfish profile and split-tail design combine to drive fish crazy, and the added size and weight allow for maximum cas
The Yo-Zuri 3D Inshore Fingerling Bait gives saltwater anglers a suspending lure that matches many smaller baitfish profiles! The 2 3/4 inch 3D Inshore Fingerling Bait mimics such prey as glass minnows, pilchards, and small peanut bunkers favored by snook,...
Beike Ike and go subtle for the strike with a Missile Jigs Ike's Mini Swim Jig. This swimming sibling of the popular Mini Flip Jig has a compact design with a similar fine-cut skirt. Banana-shaped head with realistic-looking gill plates produces a
Harnessing the counter-flapping claw design from theegendary Fighting Frog, the Big Bite Baits Fighting Craw produces a subtle kicking motion that drives bass into a frenzy. The sleek, beaver-style profile glides effortlessly through thick matted g
Add a Bandit 200 Series Crankbait to your tackle box, and hands down, you'll have an all-time classic fishing lure. The diving lip ensures the Bandit 200 Series dives four-to-eight feet deep. The 2' Bandit Lures 200 Series Crankbait is a top-performing...
Strike King Saltwater Flats Jig Heads feature premium, black nickel, chemically sharpened hooks, producing unparalleled strength and sharpness. These hooks are great for use with Strike King baits or any other brand of baits for redfish, snook, and other...