"What Our Gearhead® Experts Are Saying:""The Torch 2. 0 is the shoe I point riders to when they're ready to get serious without going full race setup. The Body Geometry construction makes a noticeable difference in knee and hip comfort on longer rides,...
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With a freshook that's well adapted toive Sonar techniques, Kalin's Hammeredive Series Jerk Minnow is primed to take more than its share of bass. Made of Kalin's advanced K-Stretchhh super-supple plastic, this naturally buoyant bait ha
The Buzz Bomb Spinnow Jigging Spoon fires reaction strikes when lake trout chase vertical flashes, salmon pin bait balls mid-column, and bass school on shad, using a hard-wire axle so the lure rotates fast on a consistent horizontal axis. The Triple Sonic...
"What Our Gearhead® Experts Are Saying: ""This fleece is a staple for me. It’s lightweight, breathes well, and the 1/4-zip lets me cool down when I’m pushing hard. It layers perfectly under a shell but also works solo for shoulder-season hikes or...
The Great Lakes Finesse Ned Head - Size 1 solves a common problem for finesse anglers - keeping soft plastics upright and secure. Unlike standard Ned heads, this design features a weight-forward profile that keeps soft plastics in a natural feeding position,...
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Turn calm water into chaos with the Yo-Zuri Pro Series Popper, a true go-to when explosive strikes from boss bass top the agenda. This topwater bait throws a sharp popping report and wide splash that mirrors distressed forage at the surface.
Trusted by generations of anglers, Worden's Original Rooster Tail remains one of the most effective inline spinners ever made. First developed by Howard Worden in the 1950s, this proven lure combines a vibrant, pulsating hackle tail with a precision-engineered...
"What Our Gearhead® Experts Are Saying:""The Torch 2. 0 is the shoe I point riders to when they're ready to get serious without going full race setup. The Body Geometry construction makes a noticeable difference in knee and hip comfort on longer rides,...
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Perfect for Damiki and strolling presentations, yet equally effective on a cast-and-retrieve, the Strike King Spotlight Split Minnow shines as a go-to bait for multiple techniques. The hyper-realistic minnow shape easily stands out on forwar
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The name we gave our Johnny Morris Bio Bait Slab Wrecker™ tells the action-packed story. Rig it up and be prepared to raise havoc with thisegit crappie catcher. Ideal when the bite heats up and precision counts, the Slab Wrecker sets
"What Our Gearhead® Experts Are Saying:""This tee is my daily driver for training, hiking, or even just running errands. The FlashDry fabric keeps me cool and dry no matter how hot it gets, and the recycled polyester feels smooth and lightweight. It’s...
The Buzz Bomb Jigging Spoon fires reaction strikes by throwing a sonic, wounded-baitfish vibration that draws salmon, trout, walleye, pike, and even bass in both salt and freshwater. The spoon works across depths, from deep rip-and-drop jigging for lake...
The Great Lakes Finesse Hover Minnow excels when bass ignore everything else, gliding and darting like a panicked baitfish to trigger reaction bites. Perfect for Cindy Rig, Hover Strolling, Mid Strolling, and Moping, this soft bait's concave belly creates...
When it comes to soft swimbaits, you need something bulletproof, and that is the Z-Man DieZel MinnowZ! This swimbait maintains an incredibly lifelike swim pattern at any retrieval speed. Designed to be super soft, this bait keeps fish holding on, giving...
To perfectly emulate the S-shaped swimming motion of an eel, the Savage Gear Prerigged 3D Real Eel is engineered using a 3D scan of a real eel with an ultra-slow kicking tail. Smaller sizes work great for bass, snook, and other gamefish, while the larger...
The X Zone Pro Series Swammer Swimbait is designed with a ribbed body and curved sides that generate a dynamic swimming action in the water, closely mimicking the movement of real fish. The standout feature of this bait is its three-dimensional paddle...
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Hank Cherry knows what makes a great jerkbait. It won him the title of Bassmaster Classic champion. Now you can add Hank's tournament-winning expertise to your tackle bag with the Berkley Stunna Jerkbait. Designed forifelike actio
The Rapala CrushCity Pig Stick delivers a lifelike finesse worm presentation with an irresistible shimmy as it falls, perfect for coaxing big bass into a bite. Infused with extra salt for weight and enhanced action, these Pigstick wacky rig worms sink...
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A magnetic swimbait? Once you've fished the Megabass Magdraft Rigged Swimbait, you'll never question it again. This big, perfectly proportioned soft plastic swimmerooks positively alive in the water, partly because its inner Mag-Hold System magnet
The Berkley Fusion19 Hybrid Jighead - Size 3 is designed for traditional roundball or finesse jighead performance when used with swimbaits and other soft plastics. Consistent hooksets and perfect balance are ideal for mid-strolling, Damiki-style baits,...
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Hank Cherry knows what makes a great jerkbait. It won him the title of Bassmaster Classic champion. Now you can add Hank's tournament-winning expertise to your tackle bag with the Berkley Stunna Jerkbait. Designed forifelike actio
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The Johnson Crappie Buster Spin'r Grub has a whipping tail and vibrating Indiana blade that entice crappie in all conditions. The blade is connected via a ball-bearing swivel for eye-catching flash and irresistible thump; the keeled head maintains co
The Mister Twister Double Tail Grub bait proves you can't get too much of a good thing. You can tie the Double Tail to a round jig head or use it as a trailer for a weedless spoon, spinner, or spinner bait. Its unique design features a soft, ribbed body...
The Death Roe Scented Soft Beads beads flawlessly mimic authentic trout eggs' appearance and texture, replicating the trout roe's subtle nuances. Made from durable soft plastic, they are available in nontransparent and transparent colors. The attention...
"What Our Gearhead® Experts Are Saying: ""I’ve been using the Tributary Sling Pack on shorter trips when I don’t need a full vest or hip pack. It rides comfortably on my right shoulder, and the streamlined shape keeps line from snagging. There’s...