
Don't beeft behind! Stock up now on the hottest walleye baits going, at a great price. The Berkley Scented Flicker Shad Pro Pack gives you 3 identical hardbaits in top colors, each with a patent-pending Scent+ Pocket designed to accept a d
"What Our Gearhead® Experts Are Saying:""I never let rainy days stop me, and the Antora Rain Hat is my go-to for staying dry without overheating. The DryVent™ waterproof fabric sheds rain effortlessly, and the mesh lining keeps it breathable. The snug,...
"What Our Gearhead® Experts Are Saying: ""I grab this hoodie for daily wear when I want lightweight warmth that still blocks wind. ThermoBall insulation does a great job retaining heat even when temps dip, and the Pertex Quantum shell cuts the chill...
The Berkley PowerBait Power Nymph closely replicates theook of an insect in the aquatic nymph stage of itsife cycle – a major food source for trout, panfish, and smallmouth bass in many waters. In nature, nymphs ar
The Big Bite Baits Lindner Panfish Special Jig is a collaboration between Big Bite and fishing industry innovator Al Lindner and the Angling Edge team. The Lindner Panfish Jig is a redesign of an old shape, featuring a lead head, soft plastic body, and...
The Wapsi Painted Lead Eyes Dumbbells give streamers and baitfish patterns the weight and jigging action needed to get down in the water column and track hook-point up around structure. These painted dumbbell eyes add balance and a natural swimming motion...
The Hawken AeroJig Jig Head with Wire Keeper is wildly effective for summer and winter steelhead. Hawken Aerojig Jig Heads feature tough, customized Gamakatsu hooks with powder-painted heads, and some colors utilize UV and fluorescent dyes and pigments....
The Ol' Blue Tackle Small Fry Soft Bait is a shad-style bait with a forked tail that anglers have been waiting for. This compact and dense crappie bait enhances visibility on forward-facing sonar, making it easy to track and highly effective. The ridged...
The Beast Coast Slowflow Swimbait is a soft plastic shad swimbait to attract even the most stubborn bass in cold waters or challenging conditions. This slow crawling finesse swimbait is perfect for fishing at extremely slow speeds with a kick and cadence...
Buzz Bomb Zzinger Jigging Spoon puts pressure on salmon holding in creek mouths, staging on coastal shelves, or cruising freshwater riprap, with a compact profile that casts far, drops fast, and flashes hard. Coho and Chinook crush the Zzinger on a straight...
When bass and panfish are feeding shallow, the Yo-Zuri 3DR-X Popper Topwater Bait draws strikes with loud surface commotion and flashing detail from its internal 3D prism scale finish. Measuring 2 5/8 in. and weighing 1/4 oz., this topwater bait can be...
The Great Lakes Finesse Ned Head - Size 1/0 eliminates the common frustrations of Ned rig fishing - baits that slip, tear, or won't stay upright. Unlike standard Ned heads, its weight-forward design keeps soft plastics in a natural feeding stance, allowing...
When bass ignore standard jerkbaits and swimbaits in clear water or post-front conditions, the Megabass Sling Shad delivers a refined profile and natural action that draws strikes. This fluke-style soft bait features a dual-density, two-layer construction...
The Bomber Saltwater Long Shot Hardbait delivers maximum reach with an aerodynamic shape and internal weight transfer system that shifts the rattle to the tail on the cast, then re-centers when the lure hits the water for immediate action. This setup,...
For targeting redfish, speckled trout, and snook in shallow grass flats and calm backwaters, the Yo-Zuri 3D Inshore Surface Minnow delivers a shallow-running, rolling action that triggers strikes in clear water. This 3 1/2 in., 3/8 oz. floating bait swims...
"What Our Gearhead® Experts Are Saying: ""These are my go-to pants for long multi-pitch routes and cool-weather cragging. They’re light, durable, and stretchy in all the right places. The integrated belt keeps them secure under a harness, and the zip...
All Crappie Killer Marabou Jigs are powder-coated and oven cured to prevent chipping. Feel free to toss this marabou crappie jig and hop it around stumps and under docks without fear of damaging the heads. All Crappie Killer marabou crappie jigs are individually...
Berkley Flicker Shad Pro Series Crankbaits have all the same great features of the original Flicker Shad but with a premium prismatic finish. These lures feature a rattle and roll, flicker action which mimics fleeing or injured baitfish. This flicker...
The Buzz Bomb Jigging Spoon fires reaction strikes by throwing a sonic, wounded-baitfish vibration that draws salmon, trout, walleye, pike, and even bass in both salt and freshwater. The spoon works across depths, from deep rip-and-drop jigging for lake...
The Yo-Zuri 3D Inshore Pencil Popper (5 3/8 in.) is a back bay style pencil popper built for explosive topwater strikes. Its cupped mouth spits water, the single-knock rattle draws fish in, and the rear-weighted design ensures long, accurate casts. Featuring...
The Great Lakes Finesse Drop Minnow ribbed body and ultra-thin tail create subtle, natural movement that mimics real forage, making it a top choice for drop shot, Ned rig, and Damiki rig techniques. Built with neutral buoyancy and a balanced profile,...
"What Our Gearhead® Experts Are Saying:""I reach for these more than any other pant I own—they’re light, they breathe well, and they never feel restrictive. I wear them on morning hikes, long drives, and lazy Sundays, and they somehow work for all...
Need a tail-kicking trailer for your spinnerbait, vibrating jig, or scrounger? You'll get a true bite magnet in the Rapala CrushCity™ Customs Freeloader. This soft-plastic bait delivers an irresistible action to tempt game fish
The Berkley Fusion19 Hybrid Jighead - Size 1/0 provides consistent hooksets and perfect balance when paired with swimbaits and other soft plastics. Designed for finesse fishing, this jighead excels in mid-strolling, Damiki-style baits, finesse swimbaits,...
The Missile Baits Freedom Flyer Softbait triggers aggressive reaction bites with its rolling, darting action that mimics fleeing baitfish-a proven setup for largemouth and smallmouth bass. The minnow-style body includes a thicker front section for durability,...