When it comes to soft swimbaits, you need something bulletproof, and that is the Z-Man DieZel MinnowZ! This swimbait maintains an incredibly lifelike swim pattern at any retrieval speed. Designed to be super soft, this bait keeps fish holding on, giving...
To perfectly emulate the S-shaped swimming motion of an eel, the Savage Gear Prerigged 3D Real Eel is engineered using a 3D scan of a real eel with an ultra-slow kicking tail. Smaller sizes work great for bass, snook, and other gamefish, while the larger...
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Our Johnny Morris Bio Bait Shadow Swimmer is your next go-toure. Featuring a tight, wobbling action, this soft plastic has a floppy tail that produces a wide, sweeping motion that fish can't ignore. Infused with Wham™ scent that won't
The X Zone Pro Series Swammer Swimbait is designed with a ribbed body and curved sides that generate a dynamic swimming action in the water, closely mimicking the movement of real fish. The standout feature of this bait is its three-dimensional paddle...
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Introduced in 2009, the Megabass Vision ONETEN sets a new standard for jerk baits. Designed by Yuki Ito, it has become the go-to jerk bait touring pros turn to, producing big fish on all major U.S. circuits. A slow floater, the ONETEN is c
"What Our Gearhead® Experts Are Saying:""I keep this vest in my truck because it solves half my layering dilemmas. It’s warm without the bulk, packs down small, and feels surprisingly tough for how light it is. I’ve thrown it over flannels, under...
The Rapala CrushCity Pig Stick delivers a lifelike finesse worm presentation with an irresistible shimmy as it falls, perfect for coaxing big bass into a bite. Infused with extra salt for weight and enhanced action, these Pigstick wacky rig worms sink...
The Berkley Fusion19 Hybrid Jighead - Size 3 is designed for traditional roundball or finesse jighead performance when used with swimbaits and other soft plastics. Consistent hooksets and perfect balance are ideal for mid-strolling, Damiki-style baits,...
"What Our Gearhead® Experts Are Saying: ""This tee is a staple for me when I want something lightweight and reliable. Whether I’m logging miles on the trail or just out running errands, it keeps me dry thanks to the FlashDry tech. It has that soft...
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The Heritage™ Rough Rider Revolver is a six-shot revolver featuring stylized mother-of-pearl grips. This Heritage comes with the 22LR and 22 magnum cylinders. The machined barrel is micro-threaded and is threaded into the receiver for o
The Mister Twister Double Tail Grub bait proves you can't get too much of a good thing. You can tie the Double Tail to a round jig head or use it as a trailer for a weedless spoon, spinner, or spinner bait. Its unique design features a soft, ribbed body...
The Silver Horde Cut Plug delivers a consistent roll and hard vibration that triggers aggressive strikes while trolling for salmon in saltwater and large river systems. Molded from high-impact plastic, this trolling plug holds up under pressure and stays...
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Our Johnny Morris Bio Bait Shadow Swimmer is your next go-toure. Featuring a tight, wobbling action, this soft plastic has a floppy tail that produces a wide, sweeping motion that fish can't ignore. Infused with Wham™ scent that won't
The Bill Lewis Big Gizz Hard Bait replicates a 6-inch gizzard shad with a lifelike profile and fiber tail, making it a go-to option for anglers targeting trophy bass feeding on oversized forage. This versatile bait can fish like a spoon, blade bait, or...
The X Zone Lures Stealth Finesse Series Stealth Minnow delivers lifelike action and neutral buoyancy for precision fishing with drop shot baits. This 2.75-inch bait is infused with real minnow scent and features a soft plastic blend that keeps it suspended...
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Looks ALIVE, tastes ALIVE, feels ALIVE—because your bait actuallyives in a natural, super-charged GULP solution! It's softbait in a bait bucket! Because these super-realistic biodegradable Berkley Gulp! Alive! Shrimp actuallyive
The Death Roe Scented Soft Beads beads flawlessly mimic authentic trout eggs' appearance and texture, replicating the trout roe's subtle nuances. Made from durable soft plastic, they are available in nontransparent and transparent colors. The attention...
The Rapala CrushCity The Jerk soft bait floats tail-up on the pause, making it a solid choice for finesse and power presentations like hover rigs, drop shots, and ice fishing setups. Made with super TPE, this forked tail, 3 3/4 inch jerk minnow soft plastic...
The War Eagle Double Willow Spinnerbait is an excellent performer for attracting and battling tough bass! This War Eagle spinnerbait is perfectly balanced to provide smooth motion in the water. The double willow blade design spins freely, creates flashes...
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Popular among tournament crappie anglers, the Bobby Garland Baby Shad is well known for consistently turning slow slab days into memorable ones. Thisegendary soft plastic bait is quite durable, and features a plump, deep-bellied body profi
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Designed by our fishing pro staff, the Bass Pro Shops XPS Single-Tail Grub is a known big fish producer. Itsive-action single tail creates plenty of water disturbance to attract attention in both clear and stained conditions. Grea
Yo-Zuri 3DB Popper gives bass anglers a compact topwater bait that sits horizontal on the surface for a natural injured-baitfish posture, helping trigger reaction strikes during calm mornings or shaded shoreline ambushes. Work it with a sharp pop-and-stop...
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The Strike King Tour Grade Fluorospin Jighead uses a willoweaf blade to produce tons of fish-attracting flash to your jigging setup. A 4-prong keeper holds soft plastics secured strike after strike. This Strike King jighead boasts an incre
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Punch your ticket for CrushCity™, the fishing paradise where big bites just keep coming. Rapala CrushCity Customs The Mayor Swimbait dominates the scene with thrills to excite even the most decorated tournament anglers. This ve
When fish move deep and play hard to get, the Booyah Flash Point Deep Jerkbait forces them to commit. This suspending jerkbait dives 8-10 feet and excels when cold water, post-frontal conditions, or pressured fish call for a bait that stays in their face....