
To perfectly emulate the S-shaped swimming motion of an eel, the Savage Gear Prerigged 3D Real Eel is engineered using a 3D scan of a real eel with an ultra-slow kicking tail. Smaller sizes work great for bass, snook, and other gamefish, while the larger...
The Big Bite Baits Rollerama Soft Bait gives forward-facing sonar anglers a rolling, baitfish-style soft plastic that mimics panicked or suspended forage like shad and small blueback herring. A laminated body composition enhances its rolling action, while...
With a freshook that's well adapted toive Sonar techniques, Kalin's Hammeredive Series Jerk Minnow is primed to take more than its share of bass. Made of Kalin's advanced K-Stretchhh super-supple plastic, this naturally buoyant bait ha
Get the most of your soft plastics with the Strike King Tour Grade Spotlight Jighead. The 4-prongedure keeper holds various soft plastics in place without sacrificing the action or integrity of the bait. Ideal for forward-facing sonar, thi
"What Our Gearhead® Experts Are Saying: ""This fleece is a staple for me. It’s lightweight, breathes well, and the 1/4-zip lets me cool down when I’m pushing hard. It layers perfectly under a shell but also works solo for shoulder-season hikes or...
The Rapala PXR Mavrik 110 Deep Jerkbait stands out among Rapala jerkbaits for its unmatched casting distance and lifelike presentation. Outfitted with a tungsten long-cast system, it delivers precision casts that keep your lure in the strike zone longer....
The Berkley Fusion19 Hybrid Jighead - Size 4/0 delivers consistent hooksets and balance, making it perfect for fishing through heavy cover or rocky waters. Its ultra-sharp double-conical point ensures quick penetration, while the forged light-wire hook...
"What Our Gearhead® Experts Are Saying:""I reach for these more than any other pant I own—they’re light, they breathe well, and they never feel restrictive. I wear them on morning hikes, long drives, and lazy Sundays, and they somehow work for all...
The Berkley Gulp! SR Crawler Soft Bait came about with pro angler and walleye legend Korey Sprengel and his insights on fishing with a crawler harness tipped with live crawlers. Put the Berkley Gulp! SR Crawler on a spinner rig like you would rig a live...
When it's time to get tough on the slabs, Bobby Garland's Slab Slay'R crappie bait is the way to go. Offering the perfect combination of a ribbed but solid body with a thin spear-shaped tail, the Slab Slay'R produces a dancing action with a proven ab
The Silver Horde Cut Plug delivers a consistent roll and hard vibration that triggers aggressive strikes while trolling for salmon in saltwater and large river systems. Molded from high-impact plastic, this trolling plug holds up under pressure and stays...
Our Johnny Morris Bio Bait Shadow Swimmer is your next go-toure. Featuring a tight, wobbling action, this soft plastic has a floppy tail that produces a wide, sweeping motion that fish can't ignore. Infused with Wham™ scent that won't
The Bill Lewis Big Gizz Hard Bait replicates a 6-inch gizzard shad with a lifelike profile and fiber tail, making it a go-to option for anglers targeting trophy bass feeding on oversized forage. This versatile bait can fish like a spoon, blade bait, or...
The X Zone Lures Stealth Finesse Series Stealth Minnow delivers lifelike action and neutral buoyancy for precision fishing with drop shot baits. This 2.75-inch bait is infused with real minnow scent and features a soft plastic blend that keeps it suspended...
The Ron Zures Original Series Jig is ideal for targeting deep-holding striped bass, suspended cobia, and tarpon. It's also a natural go-to when school-sized tuna are dialed in on small bait. The heavy, elongated head gets the bait down dee
The Death Roe Scented Soft Beads beads flawlessly mimic authentic trout eggs' appearance and texture, replicating the trout roe's subtle nuances. Made from durable soft plastic, they are available in nontransparent and transparent colors. The attention...
"What Our Gearhead® Experts Are Saying:""I’ve been wearing the Junction Insulated Jacket for brisk mornings and cool evening hikes. It’s surprisingly warm for how lightweight it feels, and the fleece-lined collar is one of those features you don’t...
"What Our Gearhead® Experts Are Saying:""I grabbed this for days when I'm not paddling but still want something that fits the vibe. The smocked fit is forgiving enough to throw on over a swimsuit, and the adjustable straps make it easy to dial in. It's...
Pearl Chenille is a strong and dense fly tying material that incorporates bristled pearl mylar. This versatile Pearl Chenille from Wapsi is perfect for body-winding when a flashier fly appearance is desired. 10 feet per package. Strong and d
The Rapala CrushCity The Jerk soft bait floats tail-up on the pause, making it a solid choice for finesse and power presentations like hover rigs, drop shots, and ice fishing setups. Made with super TPE, this forked tail, 3 3/4 inch jerk minnow soft plastic...
The War Eagle Double Willow Spinnerbait is an excellent performer for attracting and battling tough bass! This War Eagle spinnerbait is perfectly balanced to provide smooth motion in the water. The double willow blade design spins freely, creates flashes...
For the bass angler on a trophy quest, the Megabass Magdraft Freestyle Swimbait offers exciting possibilities. This bait has the realistic presence, quick head-shake, and hard-throbbing tail-thump of the original Magdraft, but is built to go
Yo-Zuri 3DB Popper gives bass anglers a compact topwater bait that sits horizontal on the surface for a natural injured-baitfish posture, helping trigger reaction strikes during calm mornings or shaded shoreline ambushes. Work it with a sharp pop-and-stop...
"What Our Gearhead® Experts Are Saying:""I’ve used this jacket as both a daily shell and a mountain layer, and the GORE-TEX holds up in everything from heavy rain to wet snow. The venting is a lifesaver on steep climbs, and I appreciate how clean the...
"What Our Gearhead® Experts Are Saying:""I keep this vest in my truck because it solves half my layering dilemmas. It’s warm without the bulk, packs down small, and feels surprisingly tough for how light it is. I’ve thrown it over flannels, under...