When bass are short-striking your jig, the NetBait BaitFuel Paca Chunk gives them a reason to commit. Its flapping claws kick on the fall and swim naturally on the retrieve, adding the right amount of movement to trigger reaction bites. Infused with BaitFuel,...
The Luhr Jensen Money Roll Flasher delivers a hard-thumping rotation that kicks in quickly, even at speeds as low as 1 mph, making it ideal for slow-trolling applications targeting salmon and other large predators. Its quick-start action drives movement...
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Big Bite Baits Rolleramaives up to the name with a relentless body roll perfected to dominate using forward-facing sonar techniques. Forward flanges hold the head upright to maintain a natural baitfish posture, while an off-centered tail f
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The Bass Pro Shops Double-Dipped Tube has more action in the tail than an injected skirt and has a thicker wall in the head portion, creating a slower fall rate and more durability than an injected tube. Infused with salt and 8up™ scent
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The sleek body shape and bold color selection make this hot sinking Rapala Rippin' Rap Rattlingipless Crankbait perfect for covering water fast with a rip 'n' dip action or just burning it straight in with a high-speed reel. Eithe
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Excellent for river smallmouths and trolling for stripers or walleye, Charlie Brewer's Bass Slider Grubs feature high-action vibra-tails which produce an irresistible,ifelike wobble. These durable Bass Slider Grubs will hold up even after several c
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Add some shimmer to your day with Howard's Narelle™ Silver Waterproof Pearl and Bead Station Necklace! Waterproof stainless steel plating is made with a specialized PVD technique to ensure the piece can stand up toife on and around th
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Seeing is barely believing when you first drop a Reef Runner Flash Deep Runner Crankbait into the water. Its insane flash is unlike any bait you've ever seen—impossible to miss, even in stained or dirty water. This version of theegend
"What Our Gearhead® Experts Are Saying: ""I grab this jacket when rain is steady but I still want to keep moving. It blocks wind and rain reliably, and the mesh lining helps it breathe better than a basic shell when the trail gets steep. It’s simple,...
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You can see Kevin VanDam's influence in every aspect of the Strike King KVD Toad Buzz. This high-action topwater bass killer has been tweaked and fine-tuned by the master himself, until its size, weight, and profile are perfect according to
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The Heritage Roscoe TALO Edition DA/SA Revolver with White Pearl Grips is a tribute to the crimefighters of the early/mid 1900s. Built around an alloy steel frame and cylinder with polished blued finish, this is a great-looking gun. This spe
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Word on the water says the Berkley PowerBait Unrigged CullShad takes shallow swimbaits to a newevel. Now's the time for you to find out what makes the Berkley Cullshad such a big draw to bass. The unrigged version can be fished a variety o
"What Our Gearhead® Experts Are Saying:""I love how the Falcn blends aero speed with a surprisingly low weight, making it feel quick on climbs and stable on descents. The geometry puts me in an aggressive but balanced position, and the extra tire clearance...
The Buckeye Lures Light Wire Shocker Swimbait Head gives finesse anglers a precision-engineered swimbait jig head that locks soft plastics in place and minimizes hook resistance on lighter line. It's updated keeper system securely grips various bait styles,...
A Yo-Zuri 3DR-X Jerkbait Minnow supplies the quick, darting action and lightning show you want for shallow waters to drive the bass into a feeding frenzy! Yo-Zuri's internationally patented 3D prism scale finishes activate brilliantly and convincingly,...
"What Our Gearhead® Experts Are Saying: ""I reach for the Hydrenalite when temps drop below freezing but I don’t want the bulk of a heavy parka. It’s got that perfect balance of warmth and mobility—thanks to the 600-fill down—and the recycled...
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The Tsunami Holographic Swim Shad is designed to trigger fast, hard strikes! This tough soft bait features aively soft-vinyl body with an ultra-realistic holographic foil core and 3D eyes, to pull predators in from all directions. Itsife
Bass anglers everywhere trust the Yamamoto Original Senko Worm to put fish in the boat when nothing else will. This legendary soft plastic features a ribbed stick-style body with an egg sac midsection, packed with salt for the perfect sink rate and subtle...
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Borrowing from the shape and size of its Baby Shad sibling, the Bobby Garland Baby Shad Swim'R incorporates additional features for a totally different action and allure. The Swim'R sports a jointed body and a unique swim tail that mimics the effortl
Berkley MaxScent Flux-Gill targets pressured bass when subtle movement and scent control the bite, from mid-strolling over suspended fish to dead-sticking along docks or free-rigging deeper breaks. Its unique flow-through "Flux" rooted design channels...
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Tested and proven on Californiaunkers, the Yamamoto Baits 5 Senko has become a mainstay for bass throughout the United States. The Senko is salt impregnated, has a healthy profile, castsike a bullet, and features a unique smooth-and-even horizon
Aptly named, the Smith Liberty MIPS Helmet is tough, lightweight, and features adjustable ventilation—a handy package that gives you the freedom to explore the entire mountain, on- or off-piste. It features a low-profile hybrid construction packed with...
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Thanks to the prominent flattened sides, the Billewis Scope Stik™ Suspending Jerkbait shows up so well on a forward-facing sonar it practically waves at you on the screen. Add in theively multidirectional action and the Scope Stik becomes on
Panfish anglers looking for dependable year-round action can turn to the Bobby Garland Hyper Grub Soft Bait for consistent results in lakes, ponds, and rivers. This 2-inch soft plastic features a realistic grub body and a tightly curled hyper tail that...
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Cooked up by the 6th Sense Fishing pro staff, the Provoke 106 series stirs up hard-hitting action with a bass-attracting mix of ingredients. 6th Sense Fishing Provoke 106X Jerkbait dives to 3' to 6' depths with the same erratic motion as the