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Many minnow baits use a head wobble to imitate a swimming action, but the fact is only fake fish wobble their heads. Creme'sit'l Fishie is the only soft plastic bait designed with 2 patented rear fins that make theit'l Fishie swim with its tail.
"What Our Gearhead® Experts Are Saying:""I’ve put this shoe through wet, uneven trails, and the mix of Helion HF cushioning and Missiongrip traction really stands out. The upper feels sock-like without being sloppy, and the CloudTec Connect platform...
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Colorful plastic beads are available in assorted colors and sizes to fit yourure needs.
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Theifelike wiggle of Ron Zures Replacement Tails coaxes any fish that can fit one in their mouth into biting. But sight isn't the only factor that will trigger fish. Each of the Ron Z tails are infused with natural fish oil for an unmis
VMC Neon Moon Eye Jigs provide the ultimate in jigging control. The aspirin-shaped head design gives you more control compared to the competition. These jigs are built upon a super sharp VMC premium high-carbon steel hook that will quickly pierce the...
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The Pro King Magnum Spoon has been whacking big Greatakes salmon and trout for years. Built on Pro King's deep-cup trolling spoon blank and sporting a brilliant silver-plated underside, the Magnum pumps outoads of flash to complement the unique c
The Buckeye Lures Su-Spin Blade is a single-bladed underspin jig head with a slender willow blade. Like a traditional underspin, the Buckeye Su-Spin Blade comes to life with the slightest of movements, reflecting light and attracting fish from great distances....
Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...
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You see them, but catching them is another matter – until now. The Jewel Baitive Spin is perfect for targeting the fish youocate with forward-facing sonar. This flashy, fun-to-fish bass bait casts extremelyong, drops quickly to any desired
Mad River Steelhead Worms (3') are a go-to bait for drift and float fishing, mimicking the movement of real worms with their soft, supple plastic construction. Their durable design makes them perfect for steelhead worm setups, whether rigged on a jig...
The Berkley Finisher FFS Jerkbait combines the fast-dropping, hard gliding, and fish-provoking actions of a glide bait with added control, allowing anglers to react to the fish's mood and produce a strike with a finishing move. The Berkley jerkbait is...
The Keitech Fat Swing Impact gives bass anglers a dependable swimbait for flipping grass, slow-rolling points, and firing Alabama Rigs at feeding schools, pairing a tapered ribbed body that distorts its profile like a fleeing shad with a heavy-thumping...
Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...
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The slow-sinking Greenfish Tackle DOT Minnow gives gamefish ample opportunities to strike with tantalizing action on a horizontal fall. You'll find this slash-style bait to be wicked effective when targeting fish using a forward-facing sonar. For max
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Designed to dive deeper and faster than any other bait in your crankin' box, the Berkley Dredger Crankbait eliminates the need to throw oversized baits into another area code, just to hit the strike zone.egendary deep cranker David Fritts
The Strike King Pinger Minnow - 2 1/2 in. gives crappie, bass, and walleye anglers a sonar-friendly presentation that fish can't ignore. Its unique split-tail design generates a 180-degree rolling action that shows vividly on live sonar, making it easy...
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The STORM WildEye Swim Shad is as real as it gets for matching the baitfish hatch, which is why it's become such a favorite with tournament anglers. Made with a tough yet soft plastic body over an internal head weight, this easy-to-
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Built with superior quality, the Wolfpack Tackle Jighead delivers the durability you need for chasing the biggest fish. 2x strong barbarian jig hook pierces the toughestips with ease, and the colorful silicone head cover includes aarge eye that g
The Acme Tackle Little Cleo Spoon has proven to be a very versatile fishing lure, taking various species of gamefish worldwide. Acme Little Cleo Spoons are available in a wide variety of sizes and colors for use on various gamefish, ranging from trout...
When it comes to soft swimbaits, you need something bulletproof, and that is the Z-Man DieZel MinnowZ! This swimbait maintains an incredibly lifelike swim pattern at any retrieval speed. Designed to be super soft, this bait keeps fish holding on, giving...
"What Our Gearhead® Experts Are Saying:""This shoe does it all—lightweight, durable, and incredibly comfortable. The bio-attributed midsole is a great touch, cutting down on CO2 emissions without compromising performance. The new outsole's grip is...
"What Our Gearhead® Experts Are Saying: ""I’ve been wearing the Cloudswift 4 for road runs and errands around town—it’s incredibly breathable, and the Helion foam feels soft but still springy. The new knit upper fits like a sock, and the rocker...
The Keitech Swing Impact delivers a tight, high-vibration swimming action that consistently pulls bass, walleye, and river smallmouth from cover and open water thanks to Keitech's dual-injection, two-tone salted plastic process that balances the bait...
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The Yo-Zuri 3D Inshore Fingerling is a temptingittle morsel with some tight moves! This suspending minnow bait is ideal for targeting a variety of popular species in shallow saltwater. On a straight retrieve, it offers a quick wobble, and it produc
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The STORM WildEye Swim Shad is as real as it gets for matching the baitfish hatch, which is why it's become such a favorite with tournament anglers. Made with a tough yet soft plastic body over an internal head weight, this easy-to-