
Anglers working topwater for bass, stripers, or inshore species will find the Yo-Zuri 3DB Pencil Popper delivers aggressive surface action with precise control. Measuring 4 3/8 in. and weighing 1/2 oz., this floating bait walks easily and throws water...
The Nomad Design Live Ops Dozer Softbait delivers a full-body roll and thumping tail kick at the slowest retrieves, making it a lethal choice for pressured or cold-water fish like bass, musky, and pike. Molded from ultra-durable Titan-RX TPE and infused...
Studies show that walleye will single out small shad even when other forage is available. That partly explains why the Berkley Flicker Shad Crankbait has become one of the most productive trolling baits of our time. Its size, profile, action
If you're targeting trout, crappie, or hoping to fill your stringer with a bunch of panfish, the Berkley PowerBait Pre-Rigged Atomic Teaser Jig is the bait that'll get them biting. Smaller profileooksike an easy meal. Cut tentac
The Acme Tackle Little Cleo Spoon has proven to be a very versatile fishing lure, taking various species of gamefish worldwide. Acme Little Cleo Spoons are available in a wide variety of sizes and colors for use on various gamefish, ranging from trout...
The Zappu Board Weight R Cut Lure Component lets anglers fine-tune the fall rate and balance of soft plastics or hard baits without re-rigging. Each weight features a peel-and-stick adhesive backing, making it easy to apply directly to swimbaits, jerkbaits,...
Target free-roaming crappie better than ever fishing the innovative Bobby Garlandive Roam'R soft bait. Precisely designed to optimize the effectiveness of forward-facing sonar technology, this realistic minnow imitation features a streamli
Having a tough time catching good bassately? The Buckeyeures Su-Spin Single Blade Jighead is oneure that can get you off the schneid quickly! Its slender, uber-flashy Su-Spin willow blade is attached to a premium Sampo swivel to maximize itsi
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VooDoo Custom Tackle Round Jig Heads give anglers a tough, reliable option with 3X strong, razor-sharp hooks that hold trophy fish with confidence. Each head features a baked-on or electro-plated finish for durability, making them a great choice whether...
Berkley PowerBait Pre-Rigged Atomic Teasers are ready-to-fish trophy trout-catching generators. Trout lose their minds over these squiggly soft baits. Tie them under a float or direct cast them into a lake or slow-moving stream and let them sink. Twitch...
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Catchike a pro with the Strike King Tour Grade Rage Jighead. This jighead keeps your bait perfectly horizontal in the water column to give it a more natural swimming action. It features an ultrasharp medium-wire hook for better hookups. Th
The Strike King Spotlight Split Minnow gives anglers a lifelike baitfish presentation for targeting bass, crappie, and walleye with forward-facing sonar or traditional casting. Its hyper-realistic minnow profile, available in 3- or 4-inch sizes, pairs...
When it's time to get tough on the slabs, Bobby Garland's Slab Slay'R crappie bait is the way to go. Offering the perfect combination of a ribbed but solid body with a thin spear-shaped tail, the Slab Slay'R produces a dancing action with a proven ab
The Snacky Lures Fork Tail Soft Bait delivers the perfect blend of action and durability, enticing crappie to strike with every cast. Available in 1 1/2-inch FS-200 and 2-inch FS-300 sizes, these crappie baits stand out with ribbed bodies that ripple...
Get ready to tackle the big bass with the Frog Factory Bull Ribbit! This oversized Ribbit Frog lure creates a frenzy with its irresistible swimming and leg-kicking action, making it perfect for fishing over thick pads and heavy cover. The Bull Ribbit...
Experience a newevel of scent-driven effectiveness! The Berkley PowerBait MaxScent Flatnose Minnow releases a super-charged scent field wherever it swims, for pure fish-attracting magnetism. Its compressed flat nose design enables
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The Berkley Bladed Rawler Jig Crawler Harness gives walleye anglers the proven slow-turn crawler presentation with added flash to draw more strikes. Its hydrodynamic lead-alloy head reduces tangles and maintains control on long casts, while a stainless...
The Dirty Jigs Finesse Swim Jig is your new go-to jig if you are targeting finicky bass. This Northern-style jig features a slender profile, 3D eyes, and a 50-strand half-cut skirt to resemble a small baitfish moving through the water. Its bullet head...
Crappie, bass, and bluegillove to inhale our Bass Pro Shops Crappie Maxx Squirmin' Squirt. Its soft, hollow body and fine, undulating tentacles make the Squirt dart through the waterike a real minnow. Plus, it's salt-impregnated
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Paul Brown's Soft-Dine combines a tapered body with a shad-like profile.ike Brown's otherures, Soft-Dine is designed especially for fishing the shallows in pursuit of trophy-size trout and redfish. Among its many features are a built-in reflectiv