The Keitech Swing Impact delivers a tight, high-vibration swimming action that consistently pulls bass, walleye, and river smallmouth from cover and open water thanks to Keitech's dual-injection, two-tone salted plastic process that balances the bait...
"What Our Gearhead® Experts Are Saying:""I live in these pants—they’re comfy enough for lounging but structured enough to wear out. The fit is super flattering with that high rise and subtle barrel leg, and the fabric feels durable without being...
Addicted Fishing Micro Worms present a compact, natural profile that draws strikes from trout, steelhead, panfish, and other light-biting species. Measuring 2.5 inches, their soft yet durable plastic construction allows them to hold up through multiple...
The SPRO Megalojohn Swimbait delivers great thumping action and the capability to repeat the motion whether on a slow roll or fast retrieve. Designed by Elite Series Angler John Crews, the boot tail harness style Megalojohn 6" swimbait is a durable and...
Berkley PowerBait Minnows utilizes soft and supple plastic in a slender profile that fish cannot resist. This popular minnow features a split tail design that creates a subtle finesse presentation that works well on your favorite rig. Impregnated with...
The Do-It Bait Blast Airbrush Paint brings out the creativity in lure makers who want to fine-tune their baits with professional-grade finishes. This airbrush paint line combines fishing-specific color development with ease of use, producing the purest,...
The Jenko Booty Shaker Swimbait targets bass, pike, and other predatory fish with a natural swimming action enhanced by lifelike eyes and a detailed scale pattern. Hand-poured from a super-soft, pliable, and environmentally friendly blend of soft plastic,...
Berkley PowerBait Atomic Tubes, available in 1.5 in. and the Micro 1.25 in. lengths, are little squiggly dynamos that fish go nuts over - trout, crappie, and panfish all lose it over Berkley Atomic Tubes! A slow twitch retrieves and activates the subtle,...
The Buckeye Lures Piggyback Jig Head gives forward-facing sonar anglers a compact, highly visible profile that keeps baits in the strike zone longer when targeting bass holding tight to cover or suspended in open water. The unique top-weighted head orientation...
Hawken AeroJig Jig Heads feature tough Gamakatsu hooks with powder painted heads. Some colors utilize UV and fluorescent dyes and pigments. These jigs will stand up to the hardships of fishing for any species of fish. Customized Gamakatsu hooks with...
The Zoom Super Fluke is the perfect addition to your tackle box when bass fishing. Available in 5 1/4' and 6' sizes, the deep belly causes this Super Fluke fishing lure to dart, glide, and knuckleball through the water and features a hook slot for easy...
Storm 360GT Searchbait Minnows are great for a variety of applications and are easy to use. These minnows mimic a distressed minnow that kicks wildly and rolls side to side. With a soft PVC body and big boot tail design, Searchbait minnows will bring...
The Keitech Easy Shiner is an innovative swimbait that combines a shad body with a tournament-tested swim tail. This swimbait features a streamlined design with a thin, sharp tail that creates unbelievable kicking action, even at slower speeds. Keitech...
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The easiest buzz frog you'll ever rig, the YUM Tip Toad Frog features rigging slits and notches that match up perfectly with any 4/0 or 5/0 frog hook. From there, it's all about aggressive performance on top, as its streamlined body slices t
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With itsifelike baitfish profile, the Berkley Gulp! Paddleshad offers plenty of visual attraction. Now add in the extreme scent dispersion of Gulp! attractant, and you have a bait that appeals to all species within a greatly expan
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Big Bite Baits Rolleramaives up to the name with a relentless body roll perfected to dominate using forward-facing sonar techniques. Forward flanges hold the head upright to maintain a natural baitfish posture, while an off-centered tail f
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The Nomad Design Jerksquid features a realistic design that boasts wings andong arms with bulbs to create tons of fish-enticing action. Itsarge 3D eyes add to the realistic design and give fish a target. This Nomad Design bait is made wi
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Casting an easy-to-view image onive sonar, the Strike King Homing Minnow will have you perfecting your forward-facing sonar techniquesike never before to stay in the strike zone. The Homing Minnow paddle-tail swimbait boasts a versatile,
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The Wish Pearl Paw Sterling Silver Necklace Gift Set allows you to give a pearl in its original state for a truly memorable gift that any dogover will adore. This necklace features an impregnated mollusk in a protective case, and the cultu
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The JYG PRO FISHING SWYM Paddle Tail is injection molded for consistency and durability. A hook cavity makes this paddle-tail jig a breeze to rig, plus it won't get damaged while rigging. The triangular body and paddle tail team up to provide aifel
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Built with superior quality, the Wolfpack Tackle Jighead delivers the durability you need for chasing the biggest fish. 2x strong barbarian jig hook pierces the toughestips with ease, and the colorful silicone head cover includes aarge eye that g
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You'reooking at one of the most versatile baits for freshwater and saltwater fishing. The Original Hookup Baits offers the total package of convincing realism matched with the control anglers need to consistently draw strikes throughout the water c
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Quickly get the attention of wary bass using the pre-rigged and ready-to-fish Storm Surge Minnow. This ultra-lifelike baitfish imitation features internal weighting foraunchingong, accurate casts. Since the molded dorsal fin doubles as a
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Adapt quickly between open water and heavy cover with the 6th Sense Fishing The Option 5.0, a versatile swimbait offering innovative rigging control. Built with a harness-style design, The Option swimbait allows quick adjustments through its
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A Point Wilson Cut Plug has spinning action that resembles the frantic motion of numerous species of wounded fish. The best action occurs when air is expelled from theure. Included scent strips provide additional fish-attracting power. This Point W