Introducing the new 2' Squids bait by Ol' Blue Tackle-designed to deliver irresistible action in the water.This innovative bait boasts four flexible appendages, creating lifelike movement and impressive water displacement that will attract fish from afar....
"What Our Gearhead® Experts Are Saying:""I reach for these more than any other pant I own—they’re light, they breathe well, and they never feel restrictive. I wear them on morning hikes, long drives, and lazy Sundays, and they somehow work for all...
The ADK Custom Jigs Megamite Soft Plastic is a must-have if you're an ice angler who likes to target big panfish. These micro-plastics consist of a segmented body to help improve the bait's action and small legs that move and give off vibrations from...
The Great Lakes Finesse Ned Head - Size 1 solves a common problem for finesse anglers - keeping soft plastics upright and secure. Unlike standard Ned heads, this design features a weight-forward profile that keeps soft plastics in a natural feeding position,...
What Our Gearhead® Experts Are Saying: “These are a go-to summer short for movement-heavy days. They’re stretchy, breathable, and comfortable whether you’re hiking, climbing, or traveling. We do recommend sizing up if you’re between sizes, as...
The Yo-Zuri 3D Inshore Pencil Popper (5 3/8 in.) is a back bay style pencil popper built for explosive topwater strikes. Its cupped mouth spits water, the single-knock rattle draws fish in, and the rear-weighted design ensures long, accurate casts. Featuring...
The Buzz Bomb Jigging Spoon fires reaction strikes by throwing a sonic, wounded-baitfish vibration that draws salmon, trout, walleye, pike, and even bass in both salt and freshwater. The spoon works across depths, from deep rip-and-drop jigging for lake...
"What Our Gearhead® Experts Are Saying:""I reach for these more than any other pant I own—they’re light, they breathe well, and they never feel restrictive. I wear them on morning hikes, long drives, and lazy Sundays, and they somehow work for all...
The Great Lakes Finesse Dropkick Shad helps trigger bites when bass lock onto small baitfish but ignore standard swimbait lures. Its neutral buoyancy keeps it naturally suspended on a drop shot, while the tight-kicking paddle-tail swimbait design produces...
"What Our Gearhead® Experts Are Saying: ""This jacket is way warmer than its cropped look suggests. The recycled down has great loft, the collar is super cozy, and the cuffs and hem seal in heat really well. It’s lightweight, packs easily for travel,...
Big Bite Baits Glitterhead Crappie Tube is an attractive morsel for crappie and other panfish. These Big Bite Baits 1.5 crappie tubes feature two and three-color designs, with many involving chartreuse in the color scheme for better visibility in dirty...
The Keitech Swing Swimmer Swim navigates heavy cover and draws aggressive strikes. This bass swim jig features an inverted T-shaped head that suppresses upward lift, providing a balanced, natural swimming motion at any retrieval speed. Its custom vertical...
"What Our Gearhead® Experts Are Saying: ""I grab this hoodie for daily wear when I want lightweight warmth that still blocks wind. ThermoBall insulation does a great job retaining heat even when temps dip, and the Pertex Quantum shell cuts the chill...
The Panfish Assassin 2" Pro Tiny Shad is a must-have for anglers targeting bass, crappie, walleye, and other species that feed on smaller baitfish. With its 2-inch size, this soft plastic bait offers a natural, finesse presentation that's perfect for...
High altitude climbing, hiking, and mountaineering can expose us to plenty of sun, which is why we layer up with The North Face Summit Direct Sun Hoodie. This sun hoodie features a breathable polyester fabric that's moisture-wicking, quick-drying, and...
"What Our Gearhead® Experts Are Saying:""I’ve trusted the McMurdo Parka on frigid days when the wind cuts deep and wet snow is relentless. It’s built tough, and the down insulation makes a real difference. Whether it’s an icy morning commute or...
Elegantly designed, the Galleon features three flames ignited by a side-squeezing action. It also sports a large-gauge punch cut and fuel window making it a great all-in-one option for your travel humidor.
To perfectly emulate the S-shaped swimming motion of an eel, the Savage Gear Prerigged 3D Real Eel is engineered using a 3D scan of a real eel with an ultra-slow kicking tail. Smaller sizes work great for bass, snook, and other gamefish, while the larger...
The X Zone Pro Series Swammer Swimbait is designed with a ribbed body and curved sides that generate a dynamic swimming action in the water, closely mimicking the movement of real fish. The standout feature of this bait is its three-dimensional paddle...
"What Our Gearhead® Experts Are Saying:""I’ve been wearing the Junction Insulated Jacket for brisk mornings and cool evening hikes. It’s surprisingly warm for how lightweight it feels, and the fleece-lined collar is one of those features you don’t...
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The Rapala DT Dives-To Series Crankbait will dive faster and stay in the targeted strike zoneonger than any other crankbait. Only the DT Seriesures are made from the top 7% of select balsa wood; its perfect consistency combines
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Already racking up tournament wins on the Bass Pro Tour, the Rapala CrushCity™ Customs Mooch Minnow stirs up excitement wherever it swims. This versatile finesseure combines the best attributes of a minnow-style bait and swimbait into
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When the weather turns, turn to the The North Face Antora Rain Jacket foradies. With practical design elements inspired by the iconic Mountain Jacket, this highly versatile rain shell sets the standard for everyday reliability. Engineered
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A proven fish catcher using a variety of methods, Kalin'sunker Grubs work magic with retrieves ranging from syrupy slow to frisky fast. Specially formulated plastic remains super soft and durable in cold water temperatures. Proven effective using v
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Our White River Fly Shop Pearl Chenille Fly-Tying Material is a strong, dense fly-tying material that incorporates bristled pearl mylar. This versatile material is perfect for body-winding when a flashier fly appearance is desired. 10'L. S