
The Berkley PowerBait CullShad swimbait gives you the paddle tail design you want and combines big profile drawing power with Berkley's own proprietary Honey Comb technology. Taking shallow water swim baiting to a new level, the PowerBait Honey Comb technology...
The Ol' Blue Tackle Fluke Soft Bait is a 2.5-inch hand-poured crappie bait that delivers durability and versatility for anglers. Its slim split-tail design creates lifelike movement, enticing bites from various panfish, including crappie, bluegill, and...
The Bay De Noc Laker Taker Spoon offers a slower trolling action that's ideal for targeting deep-holding lake trout on big water. Measuring 4 inches and weighing 3/4 oz., this spoon runs roughly 1 foot down for every 18 yards of line out at standard trolling...
"What Our Gearhead® Experts Are Saying:""I love these shorts for fishing trips and warm-weather adventures. The 4-way stretch fabric moves with me, and the elastic waistband with an interior drawcord ensures a secure fit. They dry quickly after getting...
The Yo-Zuri 3DR-X Flat Heavy Minnow effectively targets trout and other freshwater game fish in rivers and streams, excelling in high current conditions. This sinking, countdown-style crankbait comes in three sizes. Featuring 3D internal prism finishes...
Work a Megabass Magdraft Freestyle Swimbait if you want to reach every area big bass lurk! Newbies and seasoned anglers alike will find the Magdraft Freestyle Swimbait rigs easily. The snub-nose seems to be designed for screw-lock hooks, and the pre-cut...
Punch your ticket for CrushCity™, the fishing paradise where big bites just keep coming. Rapala CrushCity Customs The Mayor Swimbait dominates the scene with thrills to excite even the most decorated tournament anglers. This ve
"What Our Gearhead® Experts Are Saying:""I’ve fit a lot of kids in sun hats, and this one stands out because it floats, dries fast, and adjusts easily. It’s the kind of hat that actually stays on through a full day outside.""We rely on the Class...
Bobby Garland Live Roam'R gives crappie anglers a sleek, 1.75-inch minnow imitation that excels when targeting roaming fish in open water with forward-facing sonar. The streamlined profile tracks cleanly and maintains a tight, natural swim during cast-and-retrieve,...
The Great Lakes Finesse Ned Head - Size 1/0 eliminates the common frustrations of Ned rig fishing - baits that slip, tear, or won't stay upright. Unlike standard Ned heads, its weight-forward design keeps soft plastics in a natural feeding stance, allowing...
"What Our Gearhead® Experts Are Saying:""The Wai‘alae is the kind of shoe I can wear straight from the front nine to lunch. The waterproof leather holds up in morning dew, the grip is solid, and they look polished enough to pass off-course. Easily...
"What Our Gearhead® Experts Are Saying: ""This parka is amazingly warm for how light it feels. The blend of down and synthetic insulation really works—you stay warm even when the weather turns damp. The WindWall fabric cuts the wind completely, and...
The Rapala Ultra Light Rippin' Rap delivers big vibration in a compact profile, making it a go-to for chasing crappie, perch, and bass in both open water and through the ice. Its lipless, deep-belly body cuts through the water with a hard, vibrating action...
It may not be pretty, but when a slot red or slob bluefish inhales your D.O.A. Bait Buster Trollingure, it's suddenly one of the the best-looking baits ever to come out of your tackle box. Despite its clunkyook, the Bait Buster is a fish
Looks ALIVE, tastes ALIVE, feels ALIVE—because your bait actuallyives in a natural, super-charged GULP solution! It's softbait in a bait bucket! Because these super-realistic biodegradable Berkley Gulp! Alive! Shrimp actuallyive
Stay warm andook good doing it with The North Face Terra Peak Jacket. This men's puffy jacket boasts a self-fabric overlay for extra durability, while built-in 4-way stretch underarm gussetset you move freely when you're bundled up again
ADK Custom Jigs Ice Bug Plastic Soft Baits are a general 'buggy' pattern that features 11 waving legs and glow colors to entice strikes. The 3/4 inches long soft plastic baits are representative of the aquatic insects that overwinter at the bottom of...
Action describes the Storm Largo Shad Soft Swimbait! Action is the thing that makes a great swimbait and the Largo Shad soft bait's paddle tail will shimmy and thump right out of the box and do so consistently even at slow retrieval speeds and free falls....
"What Our Gearhead® Experts Are Saying: ""I like this jacket for active days where I’m moving a lot but still need dependable warmth. The ThermoBall Eco insulation holds heat even in cool, breezy conditions, and the stretch panels make a noticeable...
The Big Bite Baits Scentsation Tailcutter is a soft and buoyant plastic lure to attract wary fish - the ones that can't be convinced by look and action alone and need a powerful scent to make them commit. The Tailcutter is a type of tube bait from the...
Punch your ticket for CrushCity™, the fishing paradise where big bites just keep coming. Rapala CrushCity Customs The Mayor Swimbait dominates the scene with thrills to excite even the most decorated tournament anglers. This ve
With its unique air-filled bubble tail, the Strike King KVD Perfect Plastics Caffeine Shad flaunts an awesome set of moves never before seen in a topwater shad bait. Crafted with the world's best plastics, the Caffeine Shad is extremely soft
Boasting a groundbreaking blend of softness, durability, and action, theIVETARGET Straight Tail Worm Bait excels at a variety of fishing techniques to hook wary bass with the highestevel of deception. The slender head, tapered body, and
Already racking up tournament wins on the Bass Pro Tour, the Rapala CrushCity™ Customs Mooch Minnow stirs up excitement wherever it swims. This versatile finesseure combines the best attributes of a minnow-style bait and swimbait into