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• Doused in Berkley PowerBait's signature scent and flavour formula• Minnow design is irresistible to predatory fish• Pro-designed colours add an attracting flareDoused in Berkley PowerBait's signature scent and flavo
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Darting,unging, writhing, and extremely vulnerable. That's what aiveTarget Flutter Shad Spoonooksike to an opportunistic game fish. Unlike any other freshwater jigging spoon, it features unique Inner-Core construction that produces s
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Ultra-fine mylar fiber fills in subtle highlights while enhancing the effect of other flash materials. Maximum movement with a naturalook.
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You'll find the Yamamoto Baits Scope Shad perfect for techniques using forward-facing sonar and much more. Pair this soft shad bait with a Buckeye Scope Head to serve up minnow-like realism that will entice even the most pressured bass. Mega Floater
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Theong, slender boot tail on our Bass Pro Shops Go-To Shad delivers dynamic swimming action. Effective as a jerkbait or a swim jig trailer. 10-pack.ong, slender boot tail Dynamic swimming action Effective as a jerkbait or swim jig traile
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Bassmaster Classic champuke Clausen's ideals are evident in every aspect of the Z-Man SlingBladeZ™ Double Willow Spinnerbait. His familiarity with fishing for bass in gin-clearakes forced a sharp focus on details, resulting
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Quick, explosive strikes coming in waves—the Tsunami Holographic Shrimp is just the thing to jump-start some crazy inshore action. This incrediblyifelike creature has the natural shape,egs, and antennae of real food, all molded into an ult
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Crafted for premium casting performance andifelike vertical presentations, the Berkley Fusion19™ Hybrid Jighead shakes up the status quo and gets the big strikes you'reooking for. This Berkley jighead features 3D eyes and high-defin
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There's nothing sneaky about the way these Bandit 100 Series Crankbait catch fish! Banditures always run true right out of the box, and have the ability to steal you a tournament win anytime. 100 Series Crankbaits scream for attention, wit
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With multiple bass-attracting tricks up its claws, the Strike King Rattlin' Rage Craw presents an easy target for hungry predators. This slender crawfish imitation comes pre-rigged with a glass sound chamber in the body emitting the sounds o
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Studies show that walleye will single out small shad even when other forage is available. That partly explains why the Berkley Flicker Shad Crankbait has become one of the most productive trolling baits of our time. Its size, profile, action
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The Nomad Design Cobra Shad Swimbait brings an innovative approach to bait customization with its Adjusta-Ball Tungsten System, allowing anglers to insert tungsten balls into internal chambers for precise weight distribution. This unique fea
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Looks, tastes, feels ALIVE! Ultra-realistic, biodegradable Berkley Gulp! Alive! Minnows actually ''live'' in a high-octane Gulp! solution, so they absorb up to 20% more attractant. That's 20% more scent and taste, and more reason fo
The 3.75-inch Yamamoto Yamabug triggers aggressive reaction bites from bass holding tight to heavy cover with its compact profile and constant quivering movement. Ideal for flipping and pitching into laydowns, mats, and brush piles, the Yamabug features...
The Zoom Fat Albert Curly Tail is just the right size to provide enough movement in the water to attract fish far and near. This bait combines a segmented, short, soft body with a slender, ribbon-style tail that moves back and forth, offering a great...
Big Bite Baits Slab Tube puts a tougher, more active profile in front of big slab crappies holding in current, around brush, or suspended off structure. This 1.75 in. solid-body tube bait pairs a ribbed, ringed body with a tube-style tail that flows naturally...
The Duckett Fishing Sway Minnow is your key to fooling even the most cautious bass with its innovative Soratobu Wing Technology. This 4.5-inch and 3.75-inch finesse bait mimics the subtle movements of an injured minnow, creating a lifelike rocking and...
"What Our Gearhead® Experts Are Saying:""I’ve been running and hiking mixed trails in this shoe, and the balance of stability and cushion is spot on. The Helion HF foam stays lively without getting squishy, and the Missiongrip outsole really helps...
The Yo-Zuri 3D Inshore Pencil Popper (5 3/8 in.) is a back bay style pencil popper built for explosive topwater strikes. Its cupped mouth spits water, the single-knock rattle draws fish in, and the rear-weighted design ensures long, accurate casts. Featuring...
If you're looking to land some trophy Bass, you need the Yo-Zuri 3DB 1.5 Squarebill Crankbait! This crankbait is designed to be the perfect size lure for mimicking forage! The Squarebill is made extremely buoyant, which makes it easy to run over rocks...
The Zoom Winged Fluke combines a lifelike swimming motion with wing-like appendages that slow the fall, making it ideal for forward-facing sonar techniques. This design lets you fish it effectively in the middle of the water column as a hover-strolling...
"We reach for the Wander Short 2. 0 when long, warm days call for something we can move freely in from morning to night. The recycled FlashDry fabric handles heat and humidity with ease, drying quickly when we start to sweat and keeping us comfortable...
Dutch Fork Premium Beads bring this integral part of your fishing tackle to a different level. Just look at these beads! With a wide assortment of colors and finishes, it would be a challenge not to find one that would work with your fishing rigs, whether...
"What Our Gearhead® Experts Are Saying:""These are the bottoms I reach for when I know I’ll be out in the cold all day. They’re warm, soft, and don’t hold onto odor, even after a long tour. Plus, the stretch keeps them from ever feeling restrictive...
The Keitech Swing Bait is a modern take on a legendary swimbait that has captivated anglers of Japan's clear highland lakes. This bait, known for its subtle vibrations, features a tapered body, thin tail, and small paddle that create an unparalleled lifelike...