The Yo-Zuri 3D Inshore Pencil Popper (5 3/8 in.) is a back bay style pencil popper built for explosive topwater strikes. Its cupped mouth spits water, the single-knock rattle draws fish in, and the rear-weighted design ensures long, accurate casts. Featuring...
If you're looking to land some trophy Bass, you need the Yo-Zuri 3DB 1.5 Squarebill Crankbait! This crankbait is designed to be the perfect size lure for mimicking forage! The Squarebill is made extremely buoyant, which makes it easy to run over rocks...
The Zoom Winged Fluke combines a lifelike swimming motion with wing-like appendages that slow the fall, making it ideal for forward-facing sonar techniques. This design lets you fish it effectively in the middle of the water column as a hover-strolling...
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Effective on nearly all game fish, the Point Wilson Candlefish Plug can be trolled with or without flashers. Spinning action imitates a wounded baitfish for fish-attracting motion. Fully rigged witheader, swivel and hook. Effective on nearly all
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The Nomad Design Double Down Jerkshad features a split-tail design with bulbs at the tips that pair with wings on each side to deliver incredible fish-enticing action. This swimbait boasts a recessed belly slot that makes it easy to rig weed
Dutch Fork Premium Beads bring this integral part of your fishing tackle to a different level. Just look at these beads! With a wide assortment of colors and finishes, it would be a challenge not to find one that would work with your fishing rigs, whether...
The Keitech Swing Bait is a modern take on a legendary swimbait that has captivated anglers of Japan's clear highland lakes. This bait, known for its subtle vibrations, features a tapered body, thin tail, and small paddle that create an unparalleled lifelike...
The highly regarded Salmo Floating Hornet Crankbait is one of the most effective walleye crankbaits for catching walleye and other freshwater predators in various water types. The fast twitch and rod vibrating action created by the Hornet results in an...
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Keitech FAT Swing Impact Swimbait maintains a realistic swimming motion at any retrieve speed opening a world of strike-producing possibilities. A revolutionary 2-tone injection process mixes different types of salted plastics to achieve sup
Wapsi Midge Flash is a finer, shorter twisted Mylar material tailored for tying the smallest flies, giving tiers the ability to add subtle flash without overwhelming delicate patterns. Perfect for midges, Griffith's Gnats, and small nymphs, this flash...
Saltwater anglers targeting snook, speckled trout, and redfish will find the Yo-Zuri 3D Inshore Minnow effective in clear and stained water alike, thanks to its internal 3D prism finish and sharp darting action. The lure's fixed-weight center creates...
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Now you can fish Strike King's KVD Pro-Model Tube, the same finesse bait that helped make Kevin VanDam the 2001 Bassmaster Classic winner! Salt-impregnated toure the big ones, these durable, tournament-proven tubes are perfect forightine and sp
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Crafted for premium casting performance andifelike vertical presentations, the Berkley Fusion19™ Hybrid Jighead shakes up the status quo and gets the big strikes you'reooking for. This Berkley jighead features 3D eyes and high-defin
"What Our Gearhead® Experts Are Saying:""I slipped into the Cloud 6 Wide and instantly noticed the extra space—it’s roomy but still feels sleek. The CloudTec® cushioning gives me that signature bounce, and the new sockliner makes it feel broken...
The Buzz Bomb Jigging Spoon fires reaction strikes by throwing a sonic, wounded-baitfish vibration that draws salmon, trout, walleye, pike, and even bass in both salt and freshwater. The spoon works across depths, from deep rip-and-drop jigging for lake...
"What Our Gearhead® Experts Are Saying:""I ran the Black Pearl 84 Skis on a bluebird groomer day, and the Titanal laminate kept the edge locked in through high speed carves without ever feeling harsh underfoot. The rocker at the tip and tail made quick...
The ATX Lure Company Wicked Shad lures are where quality meets durability, and less rigging means more catching. The ATX lure has three sizes varieties that allow you to fine-tune your shad jig presentation to the fish you target, and a pretty extensive...
The Big Bite Baits Fighting Craw gives anglers a compact, cover-punching soft bait with the subtle movement needed to coax pressured bass in tight quarters. The beaver-style body slips cleanly through grass, wood, and mats, while the reverse-facing ribs...
The X Zone Pro Series Swammer Swimbait is designed with a ribbed body and curved sides that generate a dynamic swimming action in the water, closely mimicking the movement of real fish. The standout feature of this bait is its three-dimensional paddle...
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Howard's Narelle Waterproof Pearl Silver Bracelet Set delivers aayeredook you can show off anywhere! Waterproof stainless steel plating is made with a specialized PVD technique to ensure the bracelets can stand up to aife in and around
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Bassmaster Classic champuke Clausen's ideals are evident in every aspect of the Z-Man SlingBladeZ™ Double Willow Spinnerbait. His familiarity with fishing for bass in gin-clearakes forced a sharp focus on details, resulting
The Keitech Shad Impact is the ultimate baitfish imitator. Keitech utilizes different weighted plastics to create a soft bait that maintains a horizontal swimming position while producing a natural rolling action that mimics a wounded baitfish. The top...
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For unbelievable action on a steady retrieve, hang a Z-Man Swimmin' Trout Trick™ on your favorite jighead and toss it past tailing reds or obvious sea trout ambush points. At any retrieve speed, the ribbed belly and unique curved paddle
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Yakima Bait Mulkey Spinner Blades send out flash and vibrationike a feeding beacon. Their size perfectly pairs with rotating flashers on your trolling rig. Flat facets stamped into the blades creates a strobe-like reflection for superior a
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Designed for rapid, intense vibration, the Z-Man Willowvibe Rapid-Vibration Bladed Jighead has the performance you crave. This Z-Man jighead sports a willow-leaf-shaped, hardened stainless steel blade for great effectiveness and durability.