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Image of Strike King Pro-Model Crankbait - Fire Craw
 

Strike King Pro-Model Crankbait - Fire Craw

Each bait in the Strike King Pro-Model Crankbait Series is designed to perform a specific task. These cranks are the shallow to medium-deep runners in the series. Each Strike King model comes ready to dominate, with tight wiggling a


 
Image of VMC Rattling Roach Spoon | Glow Fire Tiger; 1/8 oz.
 

VMC Rattling Roach Spoon | Glow Fire Tiger; 1/8 oz.

The VMC Rattling Roach Spoon draws fish in fast when the bite gets tough on the ice. Engineered for hardwater anglers, this spoon combines flash, sound, and motion to trigger aggressive strikes from walleye, perch, and crappie. Its exposed rattle chamber...


 
Image of Pautzke Fire Worms Soft Bait | Orange
 

Pautzke Fire Worms Soft Bait | Orange

Pautzke Fire Worms Soft Bait are scented treats to use for panfish, trout, steelhead, and salmon. These multi-species worms are about 2 3/4 inches long and available in several colors in one scent - garlic! Trout possess a sharp sense of smell, and the...


 
Image of Bogner - Fire+Ice Valeria Jacket - Women's Black, 6
 

Bogner - Fire+Ice Valeria Jacket - Women's Black, 6

"What Our Gearhead® Experts Are Saying: ""I grabbed the Valeria Jacket for a weeklong ski trip and it nailed the balance between style and performance. The recycled insulation kept me warm on windy lifts, and the water-repellent finish shed snow easily....


 
Image of Wapsi Fire Tip Sili Legs | Brown/Black Tip
 

Wapsi Fire Tip Sili Legs | Brown/Black Tip

Wapsi Fire Tip Sili Legs are made of silicone and have a translucency and flexibility that is unmatched by conventional rubber legs. These legs feature a dual coloring for a vareity of styles and patterns. Sili Legs are great for freshwater and saltwater...


 
Image of O'Neill Hyperfreak Fire 3mm St Booties Black/Graph, 7.0
 

O'Neill Hyperfreak Fire 3mm St Booties Black/Graph, 7.0

Stay covered Head-to-Toe in O'Neill's premium lineup of equipment designed to shield you from the harshest conditions. Our world-class athletes search the planet for perfect surf, the R&D team at Area 52 developed product to allow you to perform in...


 
Image of VMC Rattling Roach Spoon | Glow Fire Tiger; 1/32 oz.
 

VMC Rattling Roach Spoon | Glow Fire Tiger; 1/32 oz.

The VMC Rattling Roach Spoon draws fish in fast when the bite gets tough on the ice. Engineered for hardwater anglers, this spoon combines flash, sound, and motion to trigger aggressive strikes from walleye, perch, and crappie. Its exposed rattle chamber...


 
Image of Astral YTV 2.0 Personal Flotation Device Fire Orange, M/L
 

Astral YTV 2.0 Personal Flotation Device Fire Orange, M/L

"What Our Gearhead® Experts Are Saying:""This PFD disappears when I'm paddling—low profile design fits perfectly in the cockpit, and the pullover style means no straps or buckles to snag on rocks during rolls.""Technical whitewater demands safety equipment...


 
Image of Pautzke Fire Eggs Soft Bait | Pink
 

Pautzke Fire Eggs Soft Bait | Pink

Pautzke Fire Eggs Soft Bait answers the question about what the fish are biting! Fire Eggs affordably mimic the natural trout, steelhead, and salmon eggs each species devour when given a chance. Using Dad Pautzke's world famous egg science and garlic...


 
Image of Bogner - Fire+Ice Borja4-T Pant - Women's Offwhite, 8
 

Bogner - Fire+Ice Borja4-T Pant - Women's Offwhite, 8

"What Our Gearhead® Experts Are Saying: ""These pants have the perfect mix of flexibility and protection. The 4-way stretch lets me move naturally on every turn, while the padding and snow guards keep me warm and dry even when I’m skiing hard in mixed...


 
Image of Strike King Bitsy Shad | Fire Craw
 

Strike King Bitsy Shad | Fire Craw

The Strike King Bitsy Shad lipless crankbait emulates Strike King's Red Eyed Shad, built to resemble the famous shape, sound, and action of the original in a smaller package. A small lipless crankbait for finesse applications, this soon-to-be favorite...


 
Image of Berkey Shallow Money Badger - Fire Craw - 2-1/2''
 

Berkey Shallow Money Badger - Fire Craw - 2-1/2''

The Berkley Shallow Money Badger boasts all the trusted features of the Money Badger Crankbait, but with an upgraded circuit-board bill to make it ideal for fishing shallow, structure-heavy waters! Its hybrid baitfish/crayfish design rises f


 
Image of Yo-Zuri 3DR-X Jerkbait Minnow | Matte Fire Tiger; 3/8 oz.
 

Yo-Zuri 3DR-X Jerkbait Minnow | Matte Fire Tiger; 3/8 oz.

A Yo-Zuri 3DR-X Jerkbait Minnow supplies the quick, darting action and lightning show you want for shallow waters to drive the bass into a feeding frenzy! Yo-Zuri's internationally patented 3D prism scale finishes activate brilliantly and convincingly,...


 
Image of Wapsi SLF Prism Dubbing | Fluorescent Fire Orange
 

Wapsi SLF Prism Dubbing | Fluorescent Fire Orange

Wapsi SLF Prism Dubbing is a multi-laminated Synthetic Living Fiber that reflects light like a prism, creating a spectrum of color that makes flies stand out in the water. Easy to work with, this dubbing goes on tight and smooth, making it an excellent...


 
Image of VMC Hover Floating Jighead - Pink Fire UV - 1/0 Hook
 

VMC Hover Floating Jighead - Pink Fire UV - 1/0 Hook

The VMC Hover Floating Jighead keeps yourive bait running above the bottom and attracts extra interest with its high-vis finish and realistic 3D holographic eyes. Precision balanced to swim upright; equipped with a built-in trailer hooko


 
Image of Bogner - Fire+Ice Janka4 Jacket - Women's Black, 10
 

Bogner - Fire+Ice Janka4 Jacket - Women's Black, 10

"What Our Gearhead® Experts Are Saying: ""The Janka4 feels premium the second you zip it up. The 4-way stretch makes it super comfortable for active skiing, while the Thermore® Ecodown® insulation keeps me warm without bulk. I really like the thoughtful...


 
Image of Solo Stove Mesa XL Tabletop Fire Pit with Stand
 

Solo Stove Mesa XL Tabletop Fire Pit with Stand

Add more warmth andight to gatherings around your patio table with the Solo Stove Mesa XL Tabletop Fire Pit with Stand. This tabletop design brings the advanced Solo Stove fire pit design to your patio or backyard table, adding warm, welco


 
Image of Luhr Jensen Kwikfish X-Treme | Fire Tiger; 2 3/4 in.
 

Luhr Jensen Kwikfish X-Treme | Fire Tiger; 2 3/4 in.

Luhr Jensen Kwikfish X-Treme lures are strong, durable, full-throttle, wide-action lures that challenge gamefish both small and large. The aggressive action forces a response from fish, often generating the most savage strikes imaginable. Small sizes...


 
Image of ACME Tackle Little Cleo Spoon | Chartreuse Fire Dot; 2/5 oz.
 

ACME Tackle Little Cleo Spoon | Chartreuse Fire Dot; 2/5 oz.

The Acme Tackle Little Cleo Spoon has proven to be a very versatile fishing lure, taking various species of gamefish worldwide. Acme Little Cleo Spoons are available in a wide variety of sizes and colors for use on various gamefish, ranging from trout...


 
Image of VMC Tungsten Tubby Jigs | Glow Fire Tiger; 1/32 oz.
 

VMC Tungsten Tubby Jigs | Glow Fire Tiger; 1/32 oz.

The VMC Tungsten Tubby Jig drops fast and hits the strike zone with precision, making it a go-to choice for ice anglers chasing bluegill, crappie, and perch. Its dense tungsten head delivers the same weight as lead in half the size, giving it a compact...


 
Image of Bogner - Fire+Ice Borja4-T Pant - Women's Offwhite, 12
 

Bogner - Fire+Ice Borja4-T Pant - Women's Offwhite, 12

"What Our Gearhead® Experts Are Saying: ""These pants have the perfect mix of flexibility and protection. The 4-way stretch lets me move naturally on every turn, while the padding and snow guards keep me warm and dry even when I’m skiing hard in mixed...


 
Image of Silver Streak Willowleaf Blades | UV Fire Tiger
 

Silver Streak Willowleaf Blades | UV Fire Tiger

Silver Streak Willowleaf Blades provide more vibration and flash to entice fish from greater distances. These metal blades feature high-quality painted colors in a variety of hot, fish-catching combinations. Silver Streak blades are a favorite of Great...


 
Image of Luhr Jensen Krocodile Spoon | Fire Tiger; 1/4 oz.
 

Luhr Jensen Krocodile Spoon | Fire Tiger; 1/4 oz.

Luhr Jensen Krocodile Spoons are the perfect all-around lure whether you're targeting trout or bass, salmon or steelhead, bluefish or calicos, halibut or tuna. Krocodile Spoons work on a simple premise: big fish eat smaller fish. Krocodile Spoons are...


 
Image of Worden's Spin-N-Glo | Pearl Wings - Fire Tiger; 2
 

Worden's Spin-N-Glo | Pearl Wings - Fire Tiger; 2

The Worden's Spin-N-Glo is the original winged drift bobber that anglers find great for a variety of fishing applications and presentations. Whether casting, drifting, trolling, backtrolling, plunking, etc., the action and vibration of these drift bobbers...


 
Image of Crosman Mag-Fire Diamondback Air Rifle with 4x32mm Scope - .177
 

Crosman Mag-Fire Diamondback Air Rifle with 4x32mm Scope - .177

The Crosman Mag-Fire Diamondback Air Rifle with 4x32mm Scope utilizes aow-profile, durable, Mag-Fire multi-shot mechanism, which offers you faster followup shots. This rifle features an all-weather stock and a rifled steel barrel. An Enhan





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