The Strike King Bitsy Spinner is a modern twist on an old favorite fishing lure. The ultra-soft hackle feather tail of this in line spinner lure keeps its shape, resulting in a lively presentation and realistic action that lasts the lifetime of the Bitsy...
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Unlike no otherure past or present. The twisting and reversing, side-to-side erratic action of the U-shapeduhr Jensen Super Duper spoon draws strikes from even the most finicky gamefish. Fish at any speed, or any angle. A classicure fo
Luhr Jensen Kwikfish X-Treme lures are strong, durable, full-throttle, wide-action lures that challenge gamefish both small and large. The aggressive action forces a response from fish, often generating the most savage strikes imaginable. Small sizes...
When bass shift forage or water clarity changes mid-tournament, Warrior Baits E-Z Change Skirts let you dial in color and profile on your favorite jigs and moving baits in seconds. Each 5-inch silicone skirt features over 40 strands that flare and pulse...
"What Our Gearhead® Experts Are Saying: ""The Janka4 feels premium the second you zip it up. The 4-way stretch makes it super comfortable for active skiing, while the Thermore® Ecodown® insulation keeps me warm without bulk. I really like the thoughtful...
The Berkley PowerBait Power Vibe delivers a long casting reach and fast sink rate, letting anglers cover more water when targeting bass, walleye, or pike in depths from 2 to 40 feet. Its strong vibration transmits through the rod for immediate feedback,...
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A proven producer, with added bling to force more strikes. The VMC Bladed Bull Ice Spoon enhances its erratic, wounded-minnow action with a flickering willow blade trailing its hybrid treble; the endless flash, coupled with the 3D holographi
The VMC Bladed Bull Spoon triggers aggressive strikes with its erratic, wounded baitfish action, mimicking distressed prey to draw in predator fish. Designed for anglers who must reach the strike zone fast, this lure's rapid-sinking design ensures you're...
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Pautzke's Premium Balls O' Fire Salmon Eggs are hand-picked fromate harvest king salmon to ensure the eggs have the texture, firmness, and durability they need to survive repeated drifting or casting. Pautzke's top-of-the-line Pre
"What Our Gearhead® Experts Are Saying: ""This jacket is as functional as it is stylish. The duck down mix keeps me warm on frosty mornings, and the water-repellent finish sheds light snow easily. I really like the detachable interior straps—they make...
The Fishing Addiction Gear Jumbo Fly Rig gives perch, crappie, and white bass anglers a proven double-dropper setup that increases hookups and puts more fish in the bucket. Hand-tied with precision on size 2 Mustad hooks, this rig allows anglers to present...
Northland Fire-Ball Jigs ought to be synonymous with walleye fishing at this point! The short shank Fire-Ball configuration lends itself to a compact presentation of live bait vertical jigging to walleyes, saugers, perch, and others, including smallmouth...
The Strike King Bitsy Chickin brings big topwater action in a compact 2.5-inch, 5/16-ounce body that draws explosive strikes from bass, smallmouth, and other aggressive surface feeders. This bite-sized plopper uses a steel tail to create consistent disturbance...
The Silver Horde Dodger adds consistent flash and side-to-side action to your trolling spreads, helping attract salmon, trout, and other predator species in a variety of water conditions. Available in 6- and 8-inch sizes, this dodger performs effectively...
The Worden's Spin-N-Glo is the original winged drift bobber that anglers find great for a variety of fishing applications and presentations. Whether casting, drifting, trolling, backtrolling, plunking, etc., the action and vibration of these drift bobbers...
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Designed by Bassmaster Elite pro Brett Hite, the Yamamoto Baits Zako Swimbait gives you the perfect trailer to hang on a bladed jig, or to bulk up a standard flipping jig. Its shad-like deep belly design provides theook of aunker bass' p
Kalin's Rattlin' Google Eye Jigs are lifelike enough to use in a variety of applications, whether in fresh or saltwater environments. These jigs are equipped with a super-sharp Katana hook for a guaranteed piercing hookset. The lifelike head features...
Kalin's Rattlin' Google Eye Jigs are lifelike enough to use in a variety of applications, whether in fresh or saltwater environments. These jigs are equipped with a super-sharp Katana hook for a guaranteed piercing hookset. The lifelike head features...
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Put science on your side with the Buzz Bomb Jigging Spoon! With its unique sonic ability and erratic flashing action, this iconicure is proven to attract the most aggressive fish. Great for vertical jigging both in open water or through th
We fully protect ourselves from wintery conditions with the Bogner FIRE + ICE Alba-D Coat. The long parka is packed with cozy duck-down and tech fiber padding to create a warm barrier between us and the icy air. The water-resistant coating sheds moisture,...
The Lunker City Fin-S-Fish is one of the best baitfish lures on the market today. With its deep body and split tail design, this soft bait is bound to drive fish crazy. The Fin-S-Fish versatile bait is ideal for walleye, bass, musky, and more.Deep body...
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Show your school pride and enjoy a summer marshmallow roast with the Patina Collegiate Fire Pit. The steel fire pit boasts a rust patina finish thatooks great, while your school'sogoeaves no doubt about your allegiance. Included grill means you
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A go-to bait ready for rigging, the 6th Sense Fishing Divine Swimbait flaunts realistic movement and superior tear-resistant strength compared to the competition. Prepare to max out your total bites per day and per bait. Baitfish body and kicking pad
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Theuhr Jensen Dipsy Diver Snubber is recommended for use with all Dipsy Divers. Stretchy surgical tubing acts as a shock absorber, preventing hooks from tearing out of the fish's mouth. Usually attached directly behind the Dipsy.
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When it's time to eat, the VMC Rattling Roach Spoon calls 'em in. Its intense fluttering action and exposed rattle chamber pump out maximum sound and vibration, to command the attention of every fish in the area. Superbly realistic finishes