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Image of Death Roe Scented Soft Beads | FrostBite Fire/UV; 3/8 in.
 

Death Roe Scented Soft Beads | FrostBite Fire/UV; 3/8 in.

Become the master of the river with the Death Roe Scented Soft Beads! These soft trout beads flawlessly mimic authentic trout eggs' appearance and texture, replicating the trout roe's subtle nuances. Made from durable soft plastic, they are available...


 
Image of UTC Ultra Thread 140 & 210 Denier | 210; Fluorescent Fire Orange
 

UTC Ultra Thread 140 & 210 Denier | 210; Fluorescent Fire Orange

UTC Ultra Thread 140 & 210 Denier delivers the strength and control fly tiers need, with a smooth, lightly waxed nylon build that lays flat for precise wraps. UTC 140 works well for trout flies in sizes 6-16, while UTC 210 handles deer hair, salmon, steelhead,...


 
Image of Michigan Stinger Trolling Spoon - 3/16 oz. - Fire Frog
 

Michigan Stinger Trolling Spoon - 3/16 oz. - Fire Frog

Unbelievable action! The Michigan Stinger Trolling Spoon is one of the great flutter spoons for trout, salmon, pike, walleye, and musky. Regardless of what you may have been told, when it comes to trolling for king salmon, size does matter. Don't be


 
Image of Storm Deep Jr. ThunderStick MadFlash | Pink Fire UV; 3 1/2 in.
 

Storm Deep Jr. ThunderStick MadFlash | Pink Fire UV; 3 1/2 in.

The Storm Deep Jr. ThunderStick MadFlash features a deep diving lip, traditional colors and finishes plus UV Bright finishes, 3D holographic eyes and external scale pattern even the baitfish can't tell it's a lure. All species of fish will devour this...


 
Image of Under Armour Tech Play Up Shorts - Fire/White - XXL
 

Under Armour Tech Play Up Shorts - Fire/White - XXL

The Under Armour Tech Play Up Shorts are made for activeifestyles. These Under Armour shorts use aightweight, soft fabric that maximizes comfort, while the breathable design wicks moisture away from your skin and dries fast so you stay c


 
Image of Keitech Paddlin' Beaver | Green Pumpkin Fire
 

Keitech Paddlin' Beaver | Green Pumpkin Fire

A Keitech Paddlin' Beaver is a genuinely suggestive soft bait. If Keitech's goal for the Paddlin' Beaver is versatility, they aced it in spades. The key feature is its thick ribbed paddle tail. It's wide, heavy, and flutters during the free fall, while...


 
Image of Pautzke's Balls O' Fire Salmon Eggs - Natural
 

Pautzke's Balls O' Fire Salmon Eggs - Natural

Pautzke's Balls O' Fire Salmon Eggs are packed in their natural state, with no chemical preservatives, and come in a wide variety of options: Tyee - The smallest egg in the Balls O' Fireine, yet packs a mighty punch. Sign


 
Image of Pautzke Balls O' Fire Salmon Eggs | Premium
 

Pautzke Balls O' Fire Salmon Eggs | Premium

Pautzke Balls O' Fire Salmon Eggs are the original salmon egg and after more than 75 years, still the best. Pautzke Balls O' Fire Salmon Eggs are the world's most recognized and best selling egg. Hands down, more trout have been caught on Pautzke's than...


 
Image of Crosman Mag-Fire Diamondback Air Rifle with 4x32mm Scope - .22
 

Crosman Mag-Fire Diamondback Air Rifle with 4x32mm Scope - .22

The Crosman Mag-Fire Diamondback Air Rifle with 4x32mm Scope utilizes aow-profile, durable, Mag-Fire multi-shot mechanism, which offers you faster followup shots. This rifle features an all-weather stock and a rifled steel barrel. An Enhan


 
Image of Bogner - Fire+Ice Borja4-T Pant - Women's Black, 8
 

Bogner - Fire+Ice Borja4-T Pant - Women's Black, 8

"What Our Gearhead® Experts Are Saying: ""These pants have the perfect mix of flexibility and protection. The 4-way stretch lets me move naturally on every turn, while the padding and snow guards keep me warm and dry even when I’m skiing hard in mixed...


 
Image of "Yamamoto Baits Zako Swimbait - 3"" - Fire Craw"
 

"Yamamoto Baits Zako Swimbait - 3"" - Fire Craw"

Designed by Bassmaster Elite pro Brett Hite, the Yamamoto Baits Zako Swimbait gives you the perfect trailer to hang on a bladed jig, or to bulk up a standard flipping jig. Its shad-like deep belly design provides theook of aunker bass' p


 
Image of Bogner - Fire+Ice Vally-D Jacket - Women's Black, 8
 

Bogner - Fire+Ice Vally-D Jacket - Women's Black, 8

"What Our Gearhead® Experts Are Saying: ""This jacket is as functional as it is stylish. The duck down mix keeps me warm on frosty mornings, and the water-repellent finish sheds light snow easily. I really like the detachable interior straps—they make...


 
Image of Fox Racing Ranger Fire Glove - Women's Cocoa, L
 

Fox Racing Ranger Fire Glove - Women's Cocoa, L

Fleecy on the inside, weather-resistant on the outside, the Ranger Fire Glove is a lightweight glove with a water-resistant AX Suede palm for gripping the bars in all kinds of trail conditions. The fleece insulation keeps your hands nice and warm and...


 
Image of Fox Racing Ranger Windbloc Fire Vest - Men's Black, S
 

Fox Racing Ranger Windbloc Fire Vest - Men's Black, S

Ride on through wet, windy, and cold conditions with the Ranger Windbloc Fire Vest. This insulated mountain bike-specific softshell vest features Polartec Windbloc fabric at the shoulders and lower back to fend off the elements and provide the best in...


 
Image of "Luhr Jensen Dipsy Diver - 4-7/8"" - Orange Fire UV"
 

"Luhr Jensen Dipsy Diver - 4-7/8"" - Orange Fire UV"

Troll top to bottom with absolute precision! The original directional diver--takes yourure as deep as you need it to go. Theuhr Jensen Dipsy Diver is designed to be easily set to run out a controlled distance to port or starboar


 
Image of VMC Rattling Roach Spoon | Glow Pink Fire UV; 3/16 oz.
 

VMC Rattling Roach Spoon | Glow Pink Fire UV; 3/16 oz.

The VMC Rattling Roach Spoon draws fish in fast when the bite gets tough on the ice. Engineered for hardwater anglers, this spoon combines flash, sound, and motion to trigger aggressive strikes from walleye, perch, and crappie. Its exposed rattle chamber...


 
Image of Pautzke Fire Worms Soft Bait | Peach
 

Pautzke Fire Worms Soft Bait | Peach

Pautzke Fire Worms Soft Bait are scented treats to use for panfish, trout, steelhead, and salmon. These multi-species worms are about 2 3/4 inches long and available in several colors in one scent - garlic! Trout possess a sharp sense of smell, and the...


 
Image of Northland Fire-Ball Jigs | Assorted Two-Tone; 1/8 oz.
 

Northland Fire-Ball Jigs | Assorted Two-Tone; 1/8 oz.

Northland Fire-Ball Jigs ought to be synonymous with walleye fishing at this point! The short shank Fire-Ball configuration lends itself to a compact presentation of live bait vertical jigging to walleyes, saugers, perch, and others, including smallmouth...


 
Image of Yamamoto Yamabug Soft Bait | Fire Craw; 3 3/4 in.
 

Yamamoto Yamabug Soft Bait | Fire Craw; 3 3/4 in.

The 3.75-inch Yamamoto Yamabug triggers aggressive reaction bites from bass holding tight to heavy cover with its compact profile and constant quivering movement. Ideal for flipping and pitching into laydowns, mats, and brush piles, the Yamabug features...


 
Image of Fox Racing Ranger Fire Jacket - Women's Adobe, M
 

Fox Racing Ranger Fire Jacket - Women's Adobe, M

"A warm and versatile cold-weather jacket for mtbWhen you’re battling the elements, you want gear that’ll help you defeat them, handily. The Women's Ranger Fire Jacket offers the ultimate in cold-weather protection, and features a three-layer shell...


 
Image of Robolize Mercurial Floating Beads | Liquid Fire; 14 mm
 

Robolize Mercurial Floating Beads | Liquid Fire; 14 mm

The Robolize Mercurial Floating Beads keep your presentation up in the strike zone, making them perfect for drift fishing or bobber dogging to reduce snags on the bottom. These beads no longer require pegging and free-slide reliably on the line while...


 
Image of Wapsi Fire Tip Sili Legs | Black/Purple Tip
 

Wapsi Fire Tip Sili Legs | Black/Purple Tip

Wapsi Fire Tip Sili Legs are made of silicone and have a translucency and flexibility that is unmatched by conventional rubber legs. These legs feature a dual coloring for a vareity of styles and patterns. Sili Legs are great for freshwater and saltwater...


 
Image of VMC Rattling Roach Spoon | Glow Pink Fire UV; 1/16 oz.
 

VMC Rattling Roach Spoon | Glow Pink Fire UV; 1/16 oz.

The VMC Rattling Roach Spoon draws fish in fast when the bite gets tough on the ice. Engineered for hardwater anglers, this spoon combines flash, sound, and motion to trigger aggressive strikes from walleye, perch, and crappie. Its exposed rattle chamber...


 
Image of Strike King Bitsy Spinner | Fire Craw; 3/8 oz.
 

Strike King Bitsy Spinner | Fire Craw; 3/8 oz.

The Strike King Bitsy Spinner is a modern twist on an old favorite fishing lure. The ultra-soft hackle feather tail of this in line spinner lure keeps its shape, resulting in a lively presentation and realistic action that lasts the lifetime of the Bitsy...


 
Image of Yo-Zuri 3DR-X Jerkbait Minnow | Matte Fire Tiger; 5/16 oz.
 

Yo-Zuri 3DR-X Jerkbait Minnow | Matte Fire Tiger; 5/16 oz.

A Yo-Zuri 3DR-X Jerkbait Minnow supplies the quick, darting action and lightning show you want for shallow waters to drive the bass into a feeding frenzy! Yo-Zuri's internationally patented 3D prism scale finishes activate brilliantly and convincingly,...





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