
The Cast Cray Crap Slap Mini Swimmers target panfish and crappie, making them essential for anglers who focus on these species. These soft plastic lures perfectly imitate the natural movements of small baitfish, triggering aggressive strikes from these...
The Strike King Rage Bug is the ultimate flipping crawfish. Its meaty, ribbed body slips in and out of cover easily while the claws and appendages cause a ruckus when it hits the water. This soft plastic bait is the ultimate bass fishing tool. It runs...
"What Our Gearhead® Experts Are Saying: ""These are my go-to pants for long multi-pitch routes and cool-weather cragging. They’re light, durable, and stretchy in all the right places. The integrated belt keeps them secure under a harness, and the zip...
The Mister Twister Ringworm revolutionizes the soft bait game with its meticulously designed features tailored to attract bass and walleye. Engineered with concentric rings along its body, the 4' Ringworm excels in generating subtle vibrations and emitting...
Dutch Fork Premium Beads bring this integral part of your fishing tackle to a different level. Just look at these beads! With a wide assortment of colors and finishes, it would be a challenge not to find one that would work with your fishing rigs, whether...
The Death Roe Scented Soft Beads beads flawlessly mimic authentic trout eggs' appearance and texture, replicating the trout roe's subtle nuances. Made from durable soft plastic, they are available in nontransparent and transparent colors. The attention...
The grub is a go-to bait for anglers of all levels of experience and techniques. With the Kalin's Lunker Grub Soft Bait, you can use a time-tested classic with an enticing twist! The Lunker Grub has a fan-like tail coming off the end, which creates an...
The Rapala CrushCity The Jerk soft bait floats tail-up on the pause, making it a solid choice for finesse and power presentations like hover rigs, drop shots, and ice fishing setups. Made with super TPE, this forked tail, 3 3/4 inch jerk minnow soft plastic...
What Our Gearhead® Experts Are Saying: “I’ve put the Tenet through everything: pow laps, storm days, and spring hikes. The hybrid shell keeps it light without sacrificing durability, and the fleece lining stays fresh even after long days. It’s...
"What Our Gearhead® Experts Are Saying:""I’ve logged back-to-back long runs in the Cloudultra Pro, and the balance between cushioning and control is unreal. It feels springy without being soft, stable without being stiff. The updated Missiongrip outsole...
Grab the time-tested crankbait walleye anglers trust for pulling trophies from deep structure with the Bandit Walleye Deep Diver, a slender minnow trolling jerkbait that dives fast and tracks true for walleye, zander, and other predators cruising 20-27...
Add a touch of flash and shine to yourook with the Amanda Blu Mother of Pearl Cross Heart Adjustable Bracelet. It features cubic zirconia that sparkle as you move. This piece has been sterling silver dipped, it features a crucifix and hear
The BOOYAH Flash Point Jr. Deep Jerkbait reaches the 8-10 ft range with a cast-friendly weight-transfer system that helps you cover more water with pinpoint accuracy. It suspends at a 45deg angle and kicks hard with sharp, erratic movement on each twitch,...
What Our Gearhead® Experts Are Saying: “This is one of those pants that does almost everything well. They’re stretchy and breathable enough for hiking and travel, but polished enough to wear around town or to work. We do suggest sizing up if you’re...
Mister Twister Curly Tail Grubs are the original soft plastic Curly Tail baits, often simply called Mister Twister Tails. These versatile fishing lures can be rigged on a jig head, spinner, or as a trailer on larger baits. The proven curly tail action...
From mountain tops to chilly desert nights, the Marmot Highlander Jacket keeps us warm and ready for fun. This jacket traps heat with lofty down insulation, fights abrasion with a durable nylon face fabric, and fights off cold breezes with a raised collar.
Individually hand-painted, the Warriorures Spoon produces an enticing action with strong appeal for salmon, steelhead,ake trout, walleye, and other game fish. Simply put, this tournament-tested trolling spoon is proven to deliver the fish! Crafte
The Berkley Gulp! Saltwater Jerk Shad covers water quickly with a sharp, erratic darting action that mimics a wounded baitfish, making it a go-to soft bait for aggressive feeders like redfish, snook, and sea trout. Its quick gliding movement triggers...
Widow Maker Lures Tungsten Shimmer Jig brings crisp feel and visual appeal to finesse presentations when bluegill, crappie, perch, and trout hover tight to cover or suspend in deeper water. A dense tungsten head transmits bottom contact and light pickups...
The Deps Sakamata Shad Soft Jerkbait glides with minimal water resistance, using the keels along both sides to create a natural darting and jumping motion. These keels act as rudders, guiding the bait's action as water flows through its body, while the...
Topwater fishing has a way of turning calm mornings into heart-pounding chaos. The 6th Sense Fishing BuzzGill Topwaterure cranks that excitement to the nextevel. Modeled after the ultra-realistic FlipGill, this topwater bait showcasesi
The Kalin's Hammered Live Series Jerk Minnow brings unmatched realism to bass, walleye, and smallmouth presentations with its K-Stretchhh Soft Plastic Technology-a super supple, stretchable material that adds natural movement while maintaining durability....
"What Our Gearhead® Experts Are Saying:""I carry this as my do-everything rain shell. It’s light, vents well on humid climbs, and the DryVent membrane has held up through plenty of downpours. The fit leaves room for a midlayer without feeling bulky,...
"What Our Gearhead® Experts Are Saying:""I threw the Relaxed Boxy T-Shirt on for a weekend farmers market trip and got asked about the retro tennis graphic twice before I even ordered coffee. The mid weight cotton held its shape all day without ever...
Catchike a pro with the Strike King Tour Grade Rage Jighead. This jighead keeps your bait perfectly horizontal in the water column to give it a more natural swimming action. It features an ultrasharp medium-wire hook for better hookups. Th