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Image of Keitech Shad Impact | Sight Flash; 4 in.
 

Keitech Shad Impact | Sight Flash; 4 in.

The Keitech Shad Impact is the ultimate baitfish imitator. Keitech utilizes different weighted plastics to create a soft bait that maintains a horizontal swimming position while producing a natural rolling action that mimics a wounded baitfish. The top...


 
Image of Do-It Flash Series Skirts | Flipper's Blues
 

Do-It Flash Series Skirts | Flipper's Blues

The Do-It Flash Series Skirts bring extra flash and movement to your custom jigs and spinnerbaits, helping trigger reaction strikes from bass, pike, and other aggressive gamefish. Each pre-banded 5 in. skirt is loaded with Flashabou strands that shimmer...


 
Image of Keitech Swing Bait | Sight Flash; 2.8 in.
 

Keitech Swing Bait | Sight Flash; 2.8 in.

The Keitech Swing Bait is a modern take on a legendary swimbait that has captivated anglers of Japan's clear highland lakes. This bait, known for its subtle vibrations, features a tapered body, thin tail, and small paddle that create an unparalleled lifelike...


 
Image of Jenko Crappie Crankbait | Silver Flash; 2 in.
 

Jenko Crappie Crankbait | Silver Flash; 2 in.

Try a Jenko Crappie Crankbait with its unique rattling system and colors that drive crappie crazy! The Jenko Fishing Crappie 2' Crankbait has a versatile diving range of depths from 8 ft. down to 18 ft. when trolled on a ten lb. monofilament line. For...


 
Image of Berkley PowerBait CullShad | Sight Flash; 6 in.
 

Berkley PowerBait CullShad | Sight Flash; 6 in.

The Berkley PowerBait CullShad swimbait gives you the paddle tail design you want and combines big profile drawing power with Berkley's own proprietary Honey Comb technology. Taking shallow water swim baiting to a new level, the PowerBait Honey Comb technology...


 
Image of Keitech Easy Shiner | Sight Flash; 8 in.
 

Keitech Easy Shiner | Sight Flash; 8 in.

The Keitech Easy Shiner is an innovative swimbait that combines a shad body with a tournament-tested swim tail. This swimbait features a streamlined design with a thin, sharp tail that creates unbelievable kicking action, even at slower speeds. Keitech...


 
Image of Steve Farrar's Flash Blend - White
 

Steve Farrar's Flash Blend - White

Steve Farrar's Flash Blend combines colored nylon and flashy Mylar fibers that make it ideal forarger baitfish and shrimp patterns. An aggressive crimp holds a body shape more readily on flies 4&ampquot; andarger, providing a great p


 
Image of Rapala CrushCity Freeloader | Sight Flash; 6 1/4 in.
 

Rapala CrushCity Freeloader | Sight Flash; 6 1/4 in.

The Rapala CrushCity Freeloader takes advantage of a free ride on any spinnerbait, vibrating jig, or scrounger. It's needle-end supplies enticing tail-kicking action, trailing along for the ride on any of these lures. The versatility of the Rapala Freeloader...


 
Image of Z-Man Shadtron LT Swimbait 4 1/2" | Sight Flash; Fast
 

Z-Man Shadtron LT Swimbait 4 1/2" | Sight Flash; Fast

The Z-Man Shadtron LT Swimbait's wedge-shaped tail effectively mimics the natural movement of a shad, attracting strikes even during slow retrieves. This 4.5-inch soft swimbait features an innovative over/under line-through harness, enabling anglers to...


 
Image of Keitech Fat Swing Impact | Gold Flash; 5.8 in.
 

Keitech Fat Swing Impact | Gold Flash; 5.8 in.

The Keitech Fat Swing Impact gives bass anglers a dependable swimbait for flipping grass, slow-rolling points, and firing Alabama Rigs at feeding schools, pairing a tapered ribbed body that distorts its profile like a fleeing shad with a heavy-thumping...


 
Image of Seaguar Smackdown Braid | 15 lb.; Flash Green; 150 yds.
 

Seaguar Smackdown Braid | 15 lb.; Flash Green; 150 yds.

Setting new performance standards for castability, Seaguar Smackdown Braid is made with eight ultra-thin, micro-weave strands for a tight, round profile. The round profile and thin diameter allows you to put more line on your reel while creating less...


 
Image of Zoom Z Craw | Green Pumpkin Flash; 4 1/2 in.
 

Zoom Z Craw | Green Pumpkin Flash; 4 1/2 in.

The Zoom Z Craw features a streamlined design that can slip into the thickest cover without issue. As the Zoom Craw moves in and out of the heaviest cover, forward-facing ribs and fluttering claws pulsate furiously like an angry crawfish. The Z Craw crayfish's...


 
Image of Western Mountaineering Flash Down Bootie - Men's Black, XL
 

Western Mountaineering Flash Down Bootie - Men's Black, XL

There is nothing better than slipping out of your hiking, mountaineering, or ski boots and into a pair of lightweight Western Mountaineering Men's Flash Booties at the end of the day. These babies are packed with warm goose down insulation to help thaw...


 
Image of Yakima Bait Big Al's Fish Flash | Surfer; 8 in.
 

Yakima Bait Big Al's Fish Flash | Surfer; 8 in.

The Yakima Bait Big Al's Fish Flash stands out with its unique design that provokes strikes from predatory fish. The inline spinning flasher's UV injection molded bodies reflect light and create vibrations that mimic a school of fleeing baitfish. This...


 
Image of Keitech Fat Swing Impact | Silver Flash; 3.8 in.
 

Keitech Fat Swing Impact | Silver Flash; 3.8 in.

The Keitech Fat Swing Impact gives bass anglers a dependable swimbait for flipping grass, slow-rolling points, and firing Alabama Rigs at feeding schools, pairing a tapered ribbed body that distorts its profile like a fleeing shad with a heavy-thumping...


 
Image of Thomas Buoyant Spoon | Lightning Flash Red; 1/4 oz.
 

Thomas Buoyant Spoon | Lightning Flash Red; 1/4 oz.

The Thomas Buoyant Spoon delivers an erratic, darting action that mimics a frantic baitfish, triggering aggressive strikes from trout, salmon, and other game fish. Whether cast or trolled, its versatile design performs in both deep and shallow water....


 
Image of Seaguar Smackdown Braid | 20 lb.; 300 yds.; Flash Green
 

Seaguar Smackdown Braid | 20 lb.; 300 yds.; Flash Green

Setting new performance standards for castability, Seaguar Smackdown Braid is made with eight ultra-thin, micro-weave strands for a tight, round profile. The round profile and thin diameter allows you to put more line on your reel while creating less...


 
Image of Clam CPT Tikka Flash PT | Glow Green Koi; 1/16 oz.
 

Clam CPT Tikka Flash PT | Glow Green Koi; 1/16 oz.

The Clam CPT Tikka Flash PT is a versatile mini crankbait-style jigging lure that targets panfish like bluegill, crappie, perch, and even trout. This environmentally friendly zinc alloy lure imitates a horizontal swimming minnow with lifelike features...


 
Image of Clam Tikka Flash PT - Glow Orange Koi - 1/16 oz.
 

Clam Tikka Flash PT - Glow Orange Koi - 1/16 oz.

More enticing than ever, the Clam Tikka Flash PT calls in monster panfish with a unique combination of vibration, flash, and brilliant coloration. Itsifelike crankbait-style body is generously splashed with fluorescent paint right down to the hook,


 
Image of Booyah Flash Point Jerkbait | Hyper; 4 1/4 in.
 

Booyah Flash Point Jerkbait | Hyper; 4 1/4 in.

The Booyah Flash Point Jerkbait flashes from the top of its head, giving anglers a distinct advantage when using forward-facing sonar and live-scoping techniques. The innovative bladed head design produces a highly visible flash with every twitch, making...


 
Image of Big Bite Baits LS Football Jig | Vegas Flash; 1/2 oz.
 

Big Bite Baits LS Football Jig | Vegas Flash; 1/2 oz.

The Big Bite Baits LS Football Jig gives bottom-contact anglers a reliable option for dragging through rocky structure and debris when targeting largemouth and smallmouth bass. Outfitted with a premium 5/0 Mustad black nickel hook, this jig holds trailers...


 
Image of Keitech Fat Swing Impact | Sight Flash; 3.3 in.
 

Keitech Fat Swing Impact | Sight Flash; 3.3 in.

The Keitech Fat Swing Impact gives bass anglers a dependable swimbait for flipping grass, slow-rolling points, and firing Alabama Rigs at feeding schools, pairing a tapered ribbed body that distorts its profile like a fleeing shad with a heavy-thumping...


 
Image of Clam CPT Tikka Flash PT | Glow Pink Koi; 3/32 oz.
 

Clam CPT Tikka Flash PT | Glow Pink Koi; 3/32 oz.

The Clam CPT Tikka Flash PT is a versatile mini crankbait-style jigging lure that targets panfish like bluegill, crappie, perch, and even trout. This environmentally friendly zinc alloy lure imitates a horizontal swimming minnow with lifelike features...


 
Image of Chompers Eraser Jig - 3/16 oz. - Black/Blue Flash
 

Chompers Eraser Jig - 3/16 oz. - Black/Blue Flash

Finesse your way past a finicky bite with the deadly action of the Chompers Eraser Jigs. Offering a smaller profile that's perfect of clear water and heavily pressured fish, this jig features a round ball head for delicate finessing twitches, spider-


 
Image of Clam Tikka Flash PT - Glow Orange Koi - 1/32 oz.
 

Clam Tikka Flash PT - Glow Orange Koi - 1/32 oz.

More enticing than ever, the Clam Tikka Flash PT calls in monster panfish with a unique combination of vibration, flash, and brilliant coloration. Itsifelike crankbait-style body is generously splashed with fluorescent paint right down to the hook,





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