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Image of Bomber Next Gen Jointed Long A - Fire Tiger Bass
 

Bomber Next Gen Jointed Long A - Fire Tiger Bass

Expect even more erratic swimming action from the Bomber Next Gen Jointedong A, a realisticure effective at hooking all kinds of baitfish predators –– bass, walleye, pike, musky, stripers, trout, salmon, and more. This producti


 
Image of Northland Fire-Ball Jigs | UV Pink Tiger; 3/8 oz.
 

Northland Fire-Ball Jigs | UV Pink Tiger; 3/8 oz.

Northland Fire-Ball Jigs ought to be synonymous with walleye fishing at this point! The short shank Fire-Ball configuration lends itself to a compact presentation of live bait vertical jigging to walleyes, saugers, perch, and others, including smallmouth...


 
Image of "Googan Baits Bandito Bugs - Fire Craw - 4"""
 

"Googan Baits Bandito Bugs - Fire Craw - 4"""

Googan Baits Bandito Bugs are soft plastic baits that delivers fish-enticing action. These Googan Baits bugures have elongated claws, creepy pinchers, and a ribbed body that fish won'tet go, plus a V ridge that delivers the extra wiggle needed to


 
Image of Worden's Original Rooster Tail | Fire Tiger; 1/6 oz.
 

Worden's Original Rooster Tail | Fire Tiger; 1/6 oz.

Trusted by generations of anglers, Worden's Original Rooster Tail remains one of the most effective inline spinners ever made. First developed by Howard Worden in the 1950s, this proven lure combines a vibrant, pulsating hackle tail with a precision-engineered...


 
Image of Culprit Black Label Max Series Worm - Fire n' Ice
 

Culprit Black Label Max Series Worm - Fire n' Ice

Culpritures unleashes premium soft-plastic performance with the introduction of the Culprit Blackabel Max Series Worm. Molded withaser-cut precision to exacting specifications, these elite Culprit worms generate superior kick, along with a bala


 
Image of Berkley PowerBait Power Vibe | Fire Perch; 1 1/2 in.
 

Berkley PowerBait Power Vibe | Fire Perch; 1 1/2 in.

The Berkley PowerBait Power Vibe delivers a long casting reach and fast sink rate, letting anglers cover more water when targeting bass, walleye, or pike in depths from 2 to 40 feet. Its strong vibration transmits through the rod for immediate feedback,...


 
Image of ACME Tackle Little Cleo Spoon | Chartreuse Fire Dot; 1/4 oz.
 

ACME Tackle Little Cleo Spoon | Chartreuse Fire Dot; 1/4 oz.

The Acme Tackle Little Cleo Spoon has proven to be a very versatile fishing lure, taking various species of gamefish worldwide. Acme Little Cleo Spoons are available in a wide variety of sizes and colors for use on various gamefish, ranging from trout...


 
Image of Columbia Fire Side 1/4-Zip II Pullover - Women's Chalk, XS
 

Columbia Fire Side 1/4-Zip II Pullover - Women's Chalk, XS

"What Our Gearhead® Experts Are Saying: ""I grab this fleece when I want reliable warmth without bulk. The high-pile fabric feels incredibly soft, and the longer length gives extra coverage on chilly days. I like that the zippered pockets actually secure...


 
Image of Pautzke Balls O' Fire Salmon Eggs | Premium
 

Pautzke Balls O' Fire Salmon Eggs | Premium

Pautzke Balls O' Fire Salmon Eggs are the original salmon egg and after more than 75 years, still the best. Pautzke Balls O' Fire Salmon Eggs are the world's most recognized and best selling egg. Hands down, more trout have been caught on Pautzke's than...


 
Image of Death Roe Scented Soft Beads | FrostBite Fire/UV; 1/4 in.
 

Death Roe Scented Soft Beads | FrostBite Fire/UV; 1/4 in.

The Death Roe Scented Soft Beads beads flawlessly mimic authentic trout eggs' appearance and texture, replicating the trout roe's subtle nuances. Made from durable soft plastic, they are available in nontransparent and transparent colors. The attention...


 
Image of Thomas Speedy Shiner Spoon | Fire Tiger; 1/4 oz.
 

Thomas Speedy Shiner Spoon | Fire Tiger; 1/4 oz.

The Thomas Speedy Shiner Spoon is constructed of quality solid brass with stainless steel split rings and extra-strong VMC Cone-Cut hooks. These spoons are highly effective lightweight trolling spoons for all types of game fish, especially trout, landlocked...


 
Image of Astral V-Eight 4.0 Personal Flotation Device Fire Orange, S/M
 

Astral V-Eight 4.0 Personal Flotation Device Fire Orange, S/M

"What Our Gearhead® Experts Are Saying:""Hot days on the water feel noticeably easier with the ventilation on this PFD. The airflow channels keep heat from building, and the contouring sits close without restricting rotation. The pockets open cleanly...


 
Image of Storm WildEye Swim Shad | Fire Tiger; 3 in.
 

Storm WildEye Swim Shad | Fire Tiger; 3 in.

Storm WildEye Swim Shads are part of the 'Award Winning' WildEye line of softbaits featuring an array of fish catching colors and patterns. These lures also features Storm's I-Bolt System holographic WildEyes, high quality VMC needle point back hooks,...


 
Image of Wildlife Research Center Big Game Lures - Elk-Fire - 4 oz.
 

Wildlife Research Center Big Game Lures - Elk-Fire - 4 oz.

If you hunt big game, you need these revolutionary scents designed to attract various trophies. Each scent is made from all-natural secretions for the maximum possible attraction. This extremely intense sexual attractant Wildlife Research Center&


 
Image of VMC Rattling Roach Spoon | Glow Orange Fire UV; 3/16 oz.
 

VMC Rattling Roach Spoon | Glow Orange Fire UV; 3/16 oz.

The VMC Rattling Roach Spoon draws fish in fast when the bite gets tough on the ice. Engineered for hardwater anglers, this spoon combines flash, sound, and motion to trigger aggressive strikes from walleye, perch, and crappie. Its exposed rattle chamber...


 
Image of Panfish Assassin Pro Tiny Shad | Fire Tiger; 2 in.
 

Panfish Assassin Pro Tiny Shad | Fire Tiger; 2 in.

The Panfish Assassin 2" Pro Tiny Shad is a must-have for anglers targeting bass, crappie, walleye, and other species that feed on smaller baitfish. With its 2-inch size, this soft plastic bait offers a natural, finesse presentation that's perfect for...


 
Image of Rapala Shad Rap Elite | Gilded Fire Tiger; 3 in.
 

Rapala Shad Rap Elite | Gilded Fire Tiger; 3 in.

The Rapala Shad Rap Elite is the evolution of the worldwide favorite Shad Rap crankbait and comes in two models in fish-catching natural baitfish profiles. These floating crankbaits are made of premium balsa and incorporate modern wire-through construction...


 
Image of VMC Rattling Roach Spoon | Glow Orange Fire UV; 1/16 oz.
 

VMC Rattling Roach Spoon | Glow Orange Fire UV; 1/16 oz.

The VMC Rattling Roach Spoon draws fish in fast when the bite gets tough on the ice. Engineered for hardwater anglers, this spoon combines flash, sound, and motion to trigger aggressive strikes from walleye, perch, and crappie. Its exposed rattle chamber...


 
Image of Dynamic Lures J-Spec Jerkbait | Fire Craw; 3 in.
 

Dynamic Lures J-Spec Jerkbait | Fire Craw; 3 in.

The Dynamic Lures J-Spec Jerkbait gives anglers a compact suspending hard bait that excels when trout, smallmouth, walleye, perch, and other gamefish key on smaller forage and react to a sharp, unpredictable retrieve. At 3 in. and 5/16 oz., this multi-species...


 
Image of Pautzke Fire Worms Soft Bait | Chartreuse
 

Pautzke Fire Worms Soft Bait | Chartreuse

Pautzke Fire Worms Soft Bait are scented treats to use for panfish, trout, steelhead, and salmon. These multi-species worms are about 2 3/4 inches long and available in several colors in one scent - garlic. Trout possess a sharp sense of smell, and the...


 
Image of Northland Fire-Ball Jigs | Assorted Two-Tone; 1/4 oz.
 

Northland Fire-Ball Jigs | Assorted Two-Tone; 1/4 oz.

Northland Fire-Ball Jigs ought to be synonymous with walleye fishing at this point! The short shank Fire-Ball configuration lends itself to a compact presentation of live bait vertical jigging to walleyes, saugers, perch, and others, including smallmouth...


 
Image of WalleyeX XSlab Jigging Spoon | Fire Tiger; 1 oz.
 

WalleyeX XSlab Jigging Spoon | Fire Tiger; 1 oz.

The WalleyeX XSlab Jigging Spoon targets walleye, perch, and lake trout when fish feed tight to the bottom and react to a fast drop followed by a controlled flutter. At 2.5 inches and 1 oz., this lead jigging spoon falls quickly, then kicks into a sharp,...


 
Image of Hawken Fire Flies Marabou Flash Jig | Nightmare; 1/8 oz.
 

Hawken Fire Flies Marabou Flash Jig | Nightmare; 1/8 oz.

Every Hawken Fire Flies Marabou Flash Jig color is dialed in with premium marabou feathers tinted with UV and fluorescent dyes and pigments. If you are into salmon or steelhead fishing, you probably understand the significance of a pink salmon jig. Jig...


 
Image of "Luhr Jensen Kwikfish X Series - 2-3/4"" - Fluorescent Red Fire"
 

"Luhr Jensen Kwikfish X Series - 2-3/4"" - Fluorescent Red Fire"

A high-action favorite for trollingakes and rivers, theLure Jensen Kwikfish X Series produces a wide, slow swimming action that's perfect for enticingake trout, salmon and steelhead. Built with a side-by-side durable plastic bod


 
Image of Bogner - Fire+Ice Saelly2 Jacket - Women's Offwhite, 10
 

Bogner - Fire+Ice Saelly2 Jacket - Women's Offwhite, 10

What Our Gearhead® Experts Are Saying: “I wear the Saelly2 when I want warmth and a little après-ready style without sacrificing performance. The Thermore Ecodown insulation traps heat without bulk, and it moves really well on the mountain. Bonus:...





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