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Fish the jighead that's accounted for more walleye tournament wins than all others combined. To say that the Northland Fishing Tackle Fire-Ball Jig has proven deadly on walleyes, saugers, perch and other game fish would be an understatement.
Become the master of the river with the Death Roe Scented Soft Beads! These soft trout beads flawlessly mimic authentic trout eggs' appearance and texture, replicating the trout roe's subtle nuances. Made from durable soft plastic, they are available...
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Punch your ticket for CrushCity™, the fishing paradise where big bites just keep coming. Rapala CrushCity Customs The Mayor Swimbait dominates the scene with thrills to excite even the most decorated tournament anglers. This ve
Flexair Pro Fire Alpha Pant - Men's
Look no further for your new favorite lipless crankbait! The Strike King Red Eyed Shad Crankbait is proven effective for use all year round and all over the United States. This lipless crankbait has become the standard-bearer for the pro tour. The Red...
Columbia named the Fire Side Sherpa Jacket for the obvious reason—because it is perfect for bundling up in next to the fire. Whether you are home on a winter evening or spending the night out in the wilderness, the extra-cozy high-pile fleece keeps...
Columbia named the Fire Side Sherpa Jacket for the obvious reason—because it is perfect for bundling up in next to the fire. Whether you are home on a winter evening or spending the night out in the wilderness, the extra-cozy high-pile fleece keeps...
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One of the biggest obstacles to fishing structure is hang-ups. The design of Strike King's Denny Brauer Structure Jig aims at reducing hang-ups and increasing your hookups. A special Owner 2X strong Cutting Point hook has a zero deg
The Bomber 25A Long Deep Diver creates a seductive action whether retrieved slowly or trolled at a faster speed. This trademark action, characterized by a tight wiggle and rolling movement, is particularly effective for early-season bass when twitched....
The Strike King KVD Square Bill Crankbait was designed by pro angler and BassMaster champion, Kevin VanDam. This crankbait features a square bill design that creates an erratic wandering action and helps deflect it off cover to better entice strikes....
"What Our Gearhead® Experts Are Saying: ""I’ve worn the Hurricane Rain Jacket through drizzly trail miles, windy summits, and surprise storms, and it consistently punches above its weight. The fabric handles sustained rain, and it packs small enough...
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Fish the jighead that's accounted for more walleye tournament wins than all others combined. To say that the Northland Fishing Tackle Fire-Ball Jig has proven deadly on walleyes, saugers, perch and other game fish would be an understatement.
"What Our Gearhead® Experts Are Saying:""I like the Ireen Pant for days when I’m lapping groomers and want something stylish but still technical. The stretch face fabric is super comfortable on the lift and while skiing, and the raised waistband gives...
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The workhorse of salmon eggs, Pautzke's Greenabel Balls O' Fire Salmon Eggs are the most commonly used salmon egg in the world and have unlocked jaws in every water they've seen. A combination of mainly king and chum eggs
The Bomber Saltwater Long A Hardbait delivers a proven tight swimming action and rugged construction that inshore anglers rely on to handle punishing strikes from toothy predators. Equipped with Saltwater Grade hooks, hangers, and split rings, this hardbait...
The Strike King Gravel Dawg Crankbait is a top-performing medium-diving crankbait that can easily maneuver through rock, wood, and grass, thanks to its wide wobble action. It is available in two different versions: the Gravel Dawg 8 and Gravel Dawg 10....
The Yo-Zuri 3DR-X Flat Heavy Minnow effectively targets trout and other freshwater game fish in rivers and streams, excelling in high current conditions. This sinking, countdown-style crankbait comes in three sizes. Featuring 3D internal prism finishes...
The Arctic Spinners Inline Spinner bait targets salmon, trout, pike, and muskie. This trusted lure has been in production since 1967 and has succeeded in the Great Lakes, Alaska, and Canada. The inline spinner comes in 5/16 oz. and 1/4 oz. sizes, offering...
The Luhr Jensen Dipsy Diver is the standard in directional diving planers, featuring a unique round shape and multi-directional design that lets anglers spread lures across wide trolling patterns. By rotating the molded-in base plate weight, the diver...
The Robolize Mercurial Neutral Buoyancy Beads offer the perfect balance for bobber dogging, allowing your bead to drift naturally in the current while your bobber drags your weight along the bottom. These beads free-slide effortlessly on your line, eliminating...
"What Our Gearhead® Experts Are Saying: ""The Tinka2-T is a solid choice if you want both style and function on the hill. The camo look stands out, but the real win is the recycled Thermore® Ecodown® insulation—it’s warm, light, and easy to move...
The BrushPile Jigs Zipper Soft Bait is a 1.5-inch soft plastic with a split tail that produces natural movement in the water. Its compact profile targets crappie and panfish, and the bait's responsive tail action moves easily with light rod twitches or...
The Luhr Jensen Dipsy Diver is the standard in directional diving planers, featuring a unique round shape and multi-directional design that lets anglers spread lures across wide trolling patterns. By rotating the molded-in base plate weight, the diver...
"What Our Gearhead® Experts Are Saying: ""I took this jacket out for a few days on the mountain, and it handled everything from groomers to storm days. The stretch fabric gives me freedom to move, while the padding keeps me warm without feeling bulky....
The Strike King Hardliner 35 Flatsided Crankbait gives bass anglers a compact 2 1/2-inch option with a tight wobble that triggers strikes from pressured fish in clear or shallow water. Equipped with ultra-sharp hooks for secure hook penetration, it provides...