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Image of Berkley Finisher FFS Jerkbait | Black Gold; 2 in.
 

Berkley Finisher FFS Jerkbait | Black Gold; 2 in.

The Berkley Finisher FFS Jerkbait combines the fast-dropping, hard gliding, and fish-provoking actions of a glide bait with added control, allowing anglers to react to the fish's mood and produce a strike with a finishing move. The Berkley jerkbait is...


 
Image of Berkley PowerBait Power Worms | Black; 10 in.
 

Berkley PowerBait Power Worms | Black; 10 in.

Berkley PowerBait Power Worms remain a go-to soft plastic for bass anglers who rely on natural fall action and proven scent to trigger strikes in lakes, rivers, streams, and reservoirs. The ribbon tail swims and undulates on the fall, responding cleanly...


 
Image of Berkley Tube Rod Holder Rack | Black
 

Berkley Tube Rod Holder Rack | Black

The Berkley Tube Rod Holder Rack provides a simple, effective solution for anglers needing to secure their rods in place, whether in storage or transit. This rack is designed to hold up to three rods or combo setups neatly and securely, with each tube...


 
Image of Berkley PowerBait Minnows | Black Shad; 1 in.
 

Berkley PowerBait Minnows | Black Shad; 1 in.

Berkley PowerBait Minnows utilizes soft and supple plastic in a slender profile that fish cannot resist. This popular minnow features a split tail design that creates a subtle finesse presentation that works well on your favorite rig. Impregnated with...


 
Image of Berkley Screamin' Choppo | Black Chrome; 95 mm
 

Berkley Screamin' Choppo | Black Chrome; 95 mm

The Berkley Screamin' Choppo takes the proven topwater action of the original Choppo and adds a louder, more aggressive sound profile to draw strikes from bass and other predatory species. Its sound resonance chamber tail design, paired with a concentric...


 
Image of Berkley Screamin' Choppo | Black Chrome; 110 mm
 

Berkley Screamin' Choppo | Black Chrome; 110 mm

The Berkley Screamin' Choppo takes the proven topwater action of the original Choppo and adds a louder, more aggressive sound profile to draw strikes from bass and other predatory species. Its sound resonance chamber tail design, paired with a concentric...


 
Image of Berkley Finisher FFS Jerkbait | Black Gold; 4 in.
 

Berkley Finisher FFS Jerkbait | Black Gold; 4 in.

The Berkley Finisher FFS Jerkbait combines the fast-dropping, hard gliding, and fish-provoking actions of a glide bait with added control, allowing anglers to react to the fish's mood and produce a strike with a finishing move. The Berkley jerkbait is...


 
Image of Berkley Finisher FFS Jerkbait | Black Silver; 4 in.
 

Berkley Finisher FFS Jerkbait | Black Silver; 4 in.

The Berkley Finisher FFS Jerkbait combines the fast-dropping, hard gliding, and fish-provoking actions of a glide bait with added control, allowing anglers to react to the fish's mood and produce a strike with a finishing move. The Berkley jerkbait is...


 
Image of Berkley Finisher FFS Jerkbait | Black Gold; 1 3/4 in.
 

Berkley Finisher FFS Jerkbait | Black Gold; 1 3/4 in.

The Berkley Finisher FFS Jerkbait combines the fast-dropping, hard gliding, and fish-provoking actions of a glide bait with added control, allowing anglers to react to the fish's mood and produce a strike with a finishing move. The Berkley jerkbait is...


 
Image of Berkley Finisher FFS Jerkbait | Black Silver; 1 3/4 in.
 

Berkley Finisher FFS Jerkbait | Black Silver; 1 3/4 in.

The Berkley Finisher FFS Jerkbait combines the fast-dropping, hard gliding, and fish-provoking actions of a glide bait with added control, allowing anglers to react to the fish's mood and produce a strike with a finishing move. The Berkley jerkbait is...


 
Image of Berkley Ripfish Hardbait | Black Gold; 2 3/4 in.
 

Berkley Ripfish Hardbait | Black Gold; 2 3/4 in.

The Berkley Ripfish Hardbait blends the fast-dropping traits of a lipless crank with the erratic glide of a walleye bait, making it a versatile choice for targeting walleye and bass. Its flat-bottom profile controls fall rates, keeping the bait in the...


 
Image of Berkley Ripfish Hardbait | Black Silver; 2 3/4 in.
 

Berkley Ripfish Hardbait | Black Silver; 2 3/4 in.

The Berkley Ripfish Hardbait blends the fast-dropping traits of a lipless crank with the erratic glide of a walleye bait, making it a versatile choice for targeting walleye and bass. Its flat-bottom profile controls fall rates, keeping the bait in the...


 
Image of Berkley Ripfish Hardbait | Black Gold; 3 1/2 in.
 

Berkley Ripfish Hardbait | Black Gold; 3 1/2 in.

The Berkley Ripfish Hardbait blends the fast-dropping traits of a lipless crank with the erratic glide of a walleye bait, making it a versatile choice for targeting walleye and bass. Its flat-bottom profile controls fall rates, keeping the bait in the...


 
Image of Berkley Ripfish Hardbait | Black Silver; 3 1/2 in.
 

Berkley Ripfish Hardbait | Black Silver; 3 1/2 in.

The Berkley Ripfish Hardbait blends the fast-dropping traits of a lipless crank with the erratic glide of a walleye bait, making it a versatile choice for targeting walleye and bass. Its flat-bottom profile controls fall rates, keeping the bait in the...


 
Image of Berkley PowerBait Pit Boss | Black-Blue; 5 in.
 

Berkley PowerBait Pit Boss | Black-Blue; 5 in.

When you're frustrated on a tough fishing day, and nothing seems to be working, use the Berkley PowerBait Pit Boss. You know you'll be attracting fish with the exclusive PowerBait scent formula, but its unique profile was designed to mimic both baitfish...


 
Image of Berkley Gulp! Minnows | Black Shad; 1 in.
 

Berkley Gulp! Minnows | Black Shad; 1 in.

When your live bait isn't living up to your expectations, it's time to try the ultimate baitfish replicators, Berkley Gulp! Minnows. Featuring a realistic profile, Berkley Minnows have a thicker body that's great for rigging, and a split tail for incredible...


 
Image of Berkley PowerBait Minnows | Black Shad; 4 in.
 

Berkley PowerBait Minnows | Black Shad; 4 in.

Berkley PowerBait Minnows utilizes soft and supple plastic in a slender profile that fish cannot resist. This popular minnow features a split tail design that creates a subtle finesse presentation that works well on your favorite rig. Impregnated with...


 
Image of Berkley PowerBait Mayfly | Black Gold; 3/4 in.
 

Berkley PowerBait Mayfly | Black Gold; 3/4 in.

Berkley PowerBait Mayfly matches the tiny forage panfish key on when bites turn tough, giving bluegill, crappie, and perch a realistic insect profile that looks natural on light lines and finesse rigs. This 3/4-inch soft bait uses small, subtle appendages...


 
Image of Berkley PowerBait Mayfly | Black Shad; 3/4 in.
 

Berkley PowerBait Mayfly | Black Shad; 3/4 in.

Berkley PowerBait Mayfly matches the tiny forage panfish key on when bites turn tough, giving bluegill, crappie, and perch a realistic insect profile that looks natural on light lines and finesse rigs. This 3/4-inch soft bait uses small, subtle appendages...


 
Image of Big Bite Baits Suicide Shad | Black; 3.5 in.
 

Big Bite Baits Suicide Shad | Black; 3.5 in.

The Big Bite Baits Suicide Shad is a proven fish catching swimbait with its realistic, detailed construction. With a thick, solid head and belly hook slot for secure rigging, the Suicide Shad provides the ultimate baitfish profile. The slender body and...


 
Image of Big Bite Baits Suicide Shad | Black; 5 in.
 

Big Bite Baits Suicide Shad | Black; 5 in.

The Big Bite Baits Suicide Shad is a proven fish catching swimbait with its realistic, detailed construction. With a thick, solid head and belly hook slot for secure rigging, the Suicide Shad provides the ultimate baitfish profile. The slender body and...


 
Image of Big Bite Baits BBJ Weedless Jig Heads | Black; 1/32 oz.
 

Big Bite Baits BBJ Weedless Jig Heads | Black; 1/32 oz.

Stop all the frustration of getting tangled up on the weeds with the Big Bite Baits BBJ Weedless Jig Heads! This jig head is a take on one of Big Bite Baits' most popular jig heads, only upgraded to add a single strand fiber weedguard. This weedguard...


 
Image of Big Bite Baits BBJ Weedless Jig Heads | Black; 1/16 oz.
 

Big Bite Baits BBJ Weedless Jig Heads | Black; 1/16 oz.

Stop all the frustration of getting tangled up on the weeds with the Big Bite Baits BBJ Weedless Jig Heads! This jig head is a take on one of Big Bite Baits' most popular jig heads, only upgraded to add a single strand fiber weedguard. This weedguard...


 
Image of Big Bite Baits BBJ Jig Heads | White Black Eye; 1/32 oz.
 

Big Bite Baits BBJ Jig Heads | White Black Eye; 1/32 oz.

Get your soft baits down there faster with the Big Bite Baits BBJ Jig Heads! These jig heads are great for crappies and panfish. Each is painted with vibrant colors that add attraction to get the attention of hungry fish quickly! The jig heads come in...


 
Image of Big Bite Baits BBJ Jig Heads | Black Chartreuse Eye; 1/32 oz.
 

Big Bite Baits BBJ Jig Heads | Black Chartreuse Eye; 1/32 oz.

Get your soft baits down there faster with the Big Bite Baits BBJ Jig Heads! These jig heads are great for crappies and panfish. Each is painted with vibrant colors that add attraction to get the attention of hungry fish quickly! The jig heads come in...





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