The Dirty Jigs Original Swim Jig enjoys apparent features on the first look: bullet head, 3D eyes, full weed guard, 50-strand full skirt. What's not so evident under that skirt is a razor-sharp VMC hook for swift penetration with the heft of a heavy wire...
Trusted by generations of anglers, Worden's Original Rooster Tail remains one of the most effective inline spinners ever made. First developed by Howard Worden in the 1950s, this proven lure combines a vibrant, pulsating hackle tail with a precision-engineered...
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Aong-time staple on Greatakes walleye waters, the STORM Original Deep Thunderstick owes its all-species success to its natural-looking minnow shape and irresistible searching action. Equally deadly for casting and trolling, th
Rapala Original Floaters feature balsa wood construction with a natural minnow profile and premium black nickel VMC treble hooks. Each lure is hand tuned and tank-tested to ensure world renowned action straight from the box. Whether twitched on top as...
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The Rapala Original Floating Minnow is theure that started it all and is still one of the most popularures around. Whether twitched on the top as a surface bait, retrieved as a shallow runner, weighted with a split-shot for medi
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The Rapala Original Floating Minnow is theure that started it all and is still one of the most popularures around. Whether twitched on the top as a surface bait, retrieved as a shallow runner, weighted with a split-shot for medi
Rapala Original Jointed Minnows get the undivided attention of otherwise disinterested gamefish with a slight exaggeration of the unique Rapala baitfish-in-distress swimming action. This articulated, or broken-back bait, can be fished top-to-bottom. Swimming...
A blend of natural spices and secret marinade. Pure Bull Protein beef is a flavorful, robust rich product with all natural flavors. High quality proteins provide the right amounts of essential amino acids ? or building blocks ? the body needs to grow,...
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The Rapala Original Floating Minnow is theure that started it all and is still one of the most popularures around. Whether twitched on the top as a surface bait, retrieved as a shallow runner, weighted with a split-shot for medi
Bass anglers everywhere trust the Yamamoto Original Senko Worm to put fish in the boat when nothing else will. This legendary soft plastic features a ribbed stick-style body with an egg sac midsection, packed with salt for the perfect sink rate and subtle...
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Developed in the 1950's by Howard Worden, the Worden's Original Rooster Tail inline spinner is one of the most productiveures ever invented. The action of the flashing blade in combination with the colorful, pulsating hackle tail
The SteelShad Original Blade Bait gives bass anglers a durable 440-grade stainless-steel profile that can be bent to match changing depths and retrieve styles when targeting largemouth, smallmouth, and other aggressive predators in fresh or saltwater....
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The RonZ Z-Fin Original Rigged Paddletail deliversifelike details and action to put more fish in your boat. Detailsikeateralines, fins, andarge 3D eyes on the jighead combine to make this jig a must-have for serious anglers. This s
"What Our Gearhead® Experts Are Saying:""I’ve worn the Original Westerley™ Sweater for years, and it’s one of those pieces that only gets better with time. The lambswool is surprisingly soft, the weight feels substantial without being bulky, and...
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Bass and salmonove it, and walleye can't resist it! The STORM Hot-N-Tot features an iconic, highly erratic side-to-side searching motion, outstanding for trolling in clear open water. Its tough metalip excels on rocky bottoms,
Worden's Original Flatfish lures have been catching fish for over 50 years. No matter where you are fishing, or what you are fishing for, the Flatfish will simply catch fish. These lures are not copies, they are the original Charlie Helin design. Original...
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The Rapala Original Floating Minnow is theure that started it all and is still one of the most popularures around. Whether twitched on the top as a surface bait, retrieved as a shallow runner, weighted with a split-shot for medi
Bass anglers everywhere trust the Yamamoto Original Senko Worm to put fish in the boat when nothing else will. This legendary soft plastic features a ribbed stick-style body with an egg sac midsection, packed with salt for the perfect sink rate and subtle...
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Mackerel, especially,ove the flashy action of the. B. Huntington Original Drone Spoon. Impervious to saltwater, it features high-quality stainless steel construction plus solid nickel silver rings that are silver-soldered for maximum strength. De
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The Rapala Original Floating Minnow is theure that started it all and is still one of the most popularures around. Whether twitched on the top as a surface bait, retrieved as a shallow runner, weighted with a split-shot for medi
Rapala Original Jointed Minnows get the undivided attention of otherwise disinterested gamefish with a slight exaggeration of the unique Rapala baitfish-in-distress swimming action. This articulated, or broken-back bait, can be fished top-to-bottom. Swimming...
Storm Original Mag Wart is great for targeting finicky fish of any species. This fabled lure features legendary side-to-side action at all speeds with a loud rattle and just the right patterns for any condition. Featuring premium VMC super-sharp hooks,...
Trusted by generations of anglers, Worden's Original Rooster Tail remains one of the most effective inline spinners ever made. First developed by Howard Worden in the 1950s, this proven lure combines a vibrant, pulsating hackle tail with a precision-engineered...
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Developed in the 1950's by Howard Worden, the Worden's Original Rooster Tail inline spinner is one of the most productiveures ever invented. The action of the flashing blade in combination with the colorful, pulsating hackle tail
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The Original Doctor Spoon has a unique Double Action design that allows it to be fished at almost any speed, with amazing results for both freshwater and saltwater fish. Its unique configuration allows you to attach the hook to thearge end for a wi