The Dreamweaver Short Shallow Diver features a unique design with original molds and components, made by anglers for anglers. This lure is designed to target all species of gamefish, from walleye, salmon, steelhead, trout and bass to inshore species like...
The Savage Gear 3D Sucker swimbait matches in impressive 3D detail one of the preferred forages of sizeable predatory game fish, especially musky. The improved Savage Gear Sucker is the most realistic sucker paddle swimbait ever created, offering heightened...
We like to equip young skiers and snowboarders in our lives with the Spyder Lola Jacket. Ready for cold walks to schools and days spent skiing or snowboarding at the local resort, this winter jacket pairs a waterproof and breathable Stretch EXO SHIELD...
Rapala Scatter Rap Tail Dancer features a scatter lip design and a tapered tail. These two features combine wide swinging tail action with erratic lip movement, making the Tail Dancer irresistible to any game fish. The Scatter Rap line mimics the skittish...
Fulling Mill Tactical Peacock Flash Dub is available in twelve standout colors: Red, Red UV, Black, Black UV, Purple, Purple UV, Olive, Dark Olive UV, Bronze, Bronze UV, Blue, and Blue UV. Each color brings a unique balance of natural shimmer and flash,...
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Whether it's fished fast or slow, Hildebrandt's Double Flash™ Musky Spinner's combination of a pulsating tinsel skirt and twin, size 8, Hildebrandt Sure Spin™ blades gets a muskie's attention and keeps it until they strike. At 2 oz., you ca
The Michigan Stinger Standard Spoon is a proven fish-catching machine, delivering an irresistible flutter action that triggers strikes from walleye, trout, salmon, pike, musky, and bass. Originally designed for walleye, this versatile spoon has become...
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The biggest baits don't always bring the biggest bites. Strike King Rage Scounbug proves this point time and again delivering heavy fish hauls as the runt of the Rage Tailineup. What this compact crawfish baitacks in size it makes up for
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Steve Farrar's Flash Blend combines colored nylon and flashy Mylar fibers that make it ideal forarger baitfish and shrimp patterns. An aggressive crimp holds a body shape more readily on flies 4" andarger, providing a great p
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There's good reason The Montana Fly Company Kreelex Fish Flash is among the best synthetic streamer materials you can get for your fly-fishing, fly-tying patterns. This flashy material has a crinkle texture that's totally different fromate
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A must-have for avid swimmers, the Cressi Flash Swim Goggles are ideal for recreational and competition swimming, both indoors and out! These adult swim goggles are characterized by an elastic nose bridge, which allows for perfect adaptabili
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Now you can get everything you need for a super-effective umbrella rig in one precisely matched kit. The YUM Flash Mob Junior Scottsboro Swimbait Kit pairs a Flash Mob Junior rig, 5 swimbaits, and 5 custom-made 1/8-oz. jig heads with 3/0 hoo
The Clam Tikka Flash is a fantastic mini crankbait-style lure that is perfect when targeting bluegills, crappies, perch, or trout. This crankbait jig lure features a flashing blade-style tail and attracts a variety of fish. Its lifelike features and enticing...
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Effective when fished along or paired with a plastic trailer, Chompers Skirted Football Jigs feature chip-resistant, football-shaped heads which help them bounce along the bottom without rolling or snagging. A sharp VMC Hook forms the business end of
Missile Baits Ike's Mini Swim Jig aims to be your newest limit-getting bass bait! The swimming sibling to the popular Mini Flip Jig devised by Bassmaster Classic Champion Mike "Ike" Iaconelli cruises the waters - its unmistakable 3D eyes really stand...
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The extra-dense Yamamota Baits Yamatanuki Grub allows you to fish it weightless for supreme realism, excellent castability, and a fast rate of fall. Considered the original heavy soft-plastic bait, the Yamatanuki grub achieved popularity in Japan f
Keep the rain, snow and mud from getting inside your helmet, or use as a quick aerodynamic solution to close off the front and side vents. Aeroshell is a great accessory for compatible Lazer helmets!
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Even at the slowest retrieve speeds, the Keitech Easy Shiner Swimbait produces a wide-wobbling, rolling action to incite all-out attacks from predators. A revolutionary 2-tone injection process mixes different types of salted plastics to ach
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Seeing is barely believing when you first drop a Reef Runner Flash Shad into the water. Its insane flash is unlike any bait you've ever seen—impossible to miss, even in stained or dirty water. Thisipless crankbait is configured with a
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Experience next-level results using forward-facing sonar with the revolutionary BOOYAH Flash Point Jerkbait. Engineered with extensive input from pro staff itching for something better, the premium Flash Pointure makes sight fishing on ele
Whether we're surfing, paddling, or finding other ways to play in the water, Rip Curl's Flash Bomb 3mm Narrow Hidden Split Toe Booties provide us with a solid base for our aquatic activities. These booties features 3mm neoprene to insulate our feet from...
The Missile Baits Spunk Shad is a soft plastic pintail swimbait, and if it looks familiar, you're right. The Spunk Shad from Missile Baits came about through a partnership with Hog Farmer Baits to use their molds with Missile Baits' signature texture...
The Yakima Bait Big Al's Fish Flash stands out with its unique design that provokes strikes from predatory fish. The inline spinning flasher's UV injection molded bodies reflect light and create vibrations that mimic a school of fleeing baitfish. This...
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Keitech FAT Swing Impact Swimbait maintains a realistic swimming motion at any retrieve speed opening a world of strike-producing possibilities. A revolutionary 2-tone injection process mixes different types of salted plastics to achieve sup
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Two proven winners bring their own signature actions together to create a super-lure that's destined to dominate the trolling scene. The Rapala Scatter Rap Tail Dancer combines the erratic moves of the Scatter Rap with the