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Image of Rapala Deep Tail Dancer | Blue Flash; 2 3/4 in.
 

Rapala Deep Tail Dancer | Blue Flash; 2 3/4 in.

Recommended by fresh and saltwater anglers, the Rapala Deep Tail Dancer is sure to put enormous predatory fish in your boat. Troll this deep-diving crankbait at any speed, and it will swim with an undeniable tail action and Rapala's signature wounded...


 
Image of Yamamoto Original Senko Worms | Green Flash; 5 in.
 

Yamamoto Original Senko Worms | Green Flash; 5 in.

Bass anglers everywhere trust the Yamamoto Original Senko Worm to put fish in the boat when nothing else will. This legendary soft plastic features a ribbed stick-style body with an egg sac midsection, packed with salt for the perfect sink rate and subtle...


 
Image of Bomber Deep Long A B24A | Silver Flash-Bue; 3 1/2 in.
 

Bomber Deep Long A B24A | Silver Flash-Bue; 3 1/2 in.

The Bomber Deep Long A B24A dives deep to target bass, walleye, and salmon with its tight wiggle and true-running action. Featuring a molded-in lip, this jerkbait reaches depths of 10-12 feet when cranking and 15-20 feet when trolling, making it ideal...


 
Image of "6th Sense Fishing Strobe Minnow - Olive Flash - 4"""
 

"6th Sense Fishing Strobe Minnow - Olive Flash - 4"""

Ideal for hover strolling and jighead techniques, the 6th Sense Strobe Minnow features a slender body optimized for precise presentations. The forked tail and elongated body produce baitfish-imitating movement with ease. The fish-fooling rea


 
Image of Worden's Double Flash Rooster Tail | Cerise; 3/8 oz.
 

Worden's Double Flash Rooster Tail | Cerise; 3/8 oz.

The Worden's Double Flash Rooster Tail features dual blades that provide twice the flash and vibration, drawing fish from a distance. With blades made of genuine Silver, Brass, Copper, and Painted finishes, it maximizes visibility in various water conditions....


 
Image of Berkley Dough Rider Minnow | White Flash; 1/8 oz.
 

Berkley Dough Rider Minnow | White Flash; 1/8 oz.

Berkley Dough Rider Minnow puts scent and profile to work when trout, bass, and panfish need a reason to commit, pairing a lifelike minnow shape with a system that carries and disperses PowerBait Dough. Scent Vent technology holds dough securely and releases...


 
Image of Shimano Armajoint 190SF Flash Boost | S Gizzard
 

Shimano Armajoint 190SF Flash Boost | S Gizzard

The Shimano Armajoint 190SF Flash Boost tackles the challenge of easily casting bulky swimbaits. Shimano's ARMABOOST technology allows the bait to fold in half mid-cast, resulting in longer and more accurate throws, then snaps back to full length upon...


 
Image of Defiance Flash Jrs Ski + EL 4.5 Gripwalk Binding - 2026 Red, 100cm
 

Defiance Flash Jrs Ski + EL 4.5 Gripwalk Binding - 2026 Red, 100cm

"What Our Gearhead® Experts Are Saying:""These are some of the most beginner-friendly kids’ skis I’ve worked with—light, easy to turn, and the bindings are super quick to adjust. They’re awesome for ski school and getting the little ones excited...


 
Image of Dreamweaver Super Slim Spoon | Midnight Flash; 3 5/8 in.
 

Dreamweaver Super Slim Spoon | Midnight Flash; 3 5/8 in.

Dreamweaver Super Slim Spoons are designed and tested by professional fishermen to give the best possible action. DW Super Slims are the spoon of choice for anglers throughout the Great Lakes and ocean. Every spoon is hand-painted and assembled in the...


 
Image of "BOOYAH Flash Point Jerkbait - 4"" - Ozark Shad"
 

"BOOYAH Flash Point Jerkbait - 4"" - Ozark Shad"

Experience next-level results using forward-facing sonar with the revolutionary BOOYAH Flash Point Jerkbait. Engineered with extensive input from pro staff itching for something better, the premium Flash Pointure makes sight fishing on ele


 
Image of Rapala Jointed Shad Rap | Bleeding Copper Flash; 2 3/4 in.
 

Rapala Jointed Shad Rap | Bleeding Copper Flash; 2 3/4 in.

Rapala Jointed Shad Raps create a wide, broken-body swimming motion, paired with a loud, rhythmic rattle that exaggerates the look and sound of wounded prey, making them highly effective at triggering strikes from pressured or cautious fish. The lure...


 
Image of Worden's Double Flash Rooster Tail | Chartreuse; 1/16 oz.
 

Worden's Double Flash Rooster Tail | Chartreuse; 1/16 oz.

The Worden's Double Flash Rooster Tail features dual blades that provide twice the flash and vibration, drawing fish from a distance. With blades made of genuine Silver, Brass, Copper, and Painted finishes, it maximizes visibility in various water conditions....


 
Image of Roger's Flash Kandy Streamer Egg Fly - 2 Pack | Grape
 

Roger's Flash Kandy Streamer Egg Fly - 2 Pack | Grape

The Roger's Flash Kandy Streamer Egg Fly - 2 Pack gives tributary anglers a standout hybrid pattern that blends the triggering qualities of a streamer with the familiar draw of an egg fly. Proven on Great Lakes steelhead and salmon water, this unique...


 
Image of SteelShad Bottom Blade Bait | Pro Blue Flash; 1/2 oz.
 

SteelShad Bottom Blade Bait | Pro Blue Flash; 1/2 oz.

The SteelShad Bottom Blade is a blade bait for bass designed to settle upright on the bottom, mimicking a feeding or injured baitfish. This natural, stand-up position makes it highly effective in drawing attention from bass and other gamefish in deeper...


 
Image of Clam Tikka Flash | Rainbow Tiger Glow; 3/32 oz.
 

Clam Tikka Flash | Rainbow Tiger Glow; 3/32 oz.

The Clam Tikka Flash is a fantastic mini crankbait-style lure that is perfect when targeting bluegills, crappies, perch, or trout. This crankbait jig lure features a flashing blade-style tail and attracts a variety of fish. Its lifelike features and enticing...


 
Image of Booyah Flash Point Jerkbait | GP Sexy Shad; 4 1/4 in.
 

Booyah Flash Point Jerkbait | GP Sexy Shad; 4 1/4 in.

The Booyah Flash Point Jerkbait flashes from the top of its head, giving anglers a distinct advantage when using forward-facing sonar and live-scoping techniques. The innovative bladed head design produces a highly visible flash with every twitch, making...


 
Image of Worden's Double Flash Rooster Tail | White; 1/4 oz.
 

Worden's Double Flash Rooster Tail | White; 1/4 oz.

The Worden's Double Flash Rooster Tail features dual blades that provide twice the flash and vibration, drawing fish from a distance. With blades made of genuine Silver, Brass, Copper, and Painted finishes, it maximizes visibility in various water conditions....


 
Image of Rip Curl Flash Bomb 3mm Narrow H S/Toe Bootie Black, 8.0
 

Rip Curl Flash Bomb 3mm Narrow H S/Toe Bootie Black, 8.0

Whether we're surfing, paddling, or finding other ways to play in the water, Rip Curl's Flash Bomb 3mm Narrow Hidden Split Toe Booties provide us with a solid base for our aquatic activities. These booties features 3mm neoprene to insulate our feet from...


 
Image of Savage Gear 3D Sucker | Walleye Flash; 9 in.; Moderate
 

Savage Gear 3D Sucker | Walleye Flash; 9 in.; Moderate

The Savage Gear 3D Sucker swimbait matches in impressive 3D detail one of the preferred forages of sizeable predatory game fish, especially musky. The improved Savage Gear Sucker is the most realistic sucker paddle swimbait ever created, offering heightened...


 
Image of Oiselle Queen Bra - Women's Flash Flare, 40DD
 

Oiselle Queen Bra - Women's Flash Flare, 40DD

"What Our Gearhead® Experts Are Saying: ""I’ve worn a lot of high-support sports bras, and the Queen Bra is easily one of the best. The molded cups feel secure but breathable, and the adjustable straps let me dial in the perfect fit. I love that you...


 
Image of Clam CPT Tikka Flash PT | Glow White/Chart Koi; 1/16 oz.
 

Clam CPT Tikka Flash PT | Glow White/Chart Koi; 1/16 oz.

The Clam CPT Tikka Flash PT is a versatile mini crankbait-style jigging lure that targets panfish like bluegill, crappie, perch, and even trout. This environmentally friendly zinc alloy lure imitates a horizontal swimming minnow with lifelike features...


 
Image of BOOYAH Flash Point Deep Jerkbait | Pro Pink; 4 1/2 in.
 

BOOYAH Flash Point Deep Jerkbait | Pro Pink; 4 1/2 in.

When fish move deep and play hard to get, the Booyah Flash Point Deep Jerkbait forces them to commit. This suspending jerkbait dives 8-10 feet and excels when cold water, post-frontal conditions, or pressured fish call for a bait that stays in their face....


 
Image of Montana Fly Company Kreelex Fish Flash - Olive
 

Montana Fly Company Kreelex Fish Flash - Olive

There's good reason The Montana Fly Company Kreelex Fish Flash is among the best synthetic streamer materials you can get for your fly-fishing, fly-tying patterns. This flashy material has a crinkle texture that's totally different fromate


 
Image of "Savage Gear 3D Sucker X-Tail - Walleye Flash - 12"""
 

"Savage Gear 3D Sucker X-Tail - Walleye Flash - 12"""

One of the most realistic muskie baits out there gets an innovative major upgrade! The Savage Gear 3D Sucker X-Tail keeps its painstakingly accurate profile and photo print colors, derived from detailed 3D scans of actual suckers and related


 
Image of Rapala Scatter Rap Tail Dancer - Blue Flash
 

Rapala Scatter Rap Tail Dancer - Blue Flash

Two proven winners bring their own signature actions together to create a super-lure that's destined to dominate the trolling scene. The Rapala Scatter Rap Tail Dancer combines the erratic moves of the Scatter Rap with the





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