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Image of Heddon Sonar Flash Blade Bait | Gold; 1/4 oz.
 

Heddon Sonar Flash Blade Bait | Gold; 1/4 oz.

The Heddon Sonar Flash Blade Bait gives anglers a proven multi-technique option for triggering strikes from bass, walleye, crappie, and other predatory fish in any depth of water. Its three line-tie holes allow quick adjustments to match your presentation...


 
Image of Shimano Armajoint 190SF Flash Boost | ST BW Shad
 

Shimano Armajoint 190SF Flash Boost | ST BW Shad

The Shimano Armajoint 190SF Flash Boost tackles the challenge of easily casting bulky swimbaits. Shimano's ARMABOOST technology allows the bait to fold in half mid-cast, resulting in longer and more accurate throws, then snaps back to full length upon...


 
Image of Rapala Deep Tail Dancer | Blue Flash; 4 3/8 in.
 

Rapala Deep Tail Dancer | Blue Flash; 4 3/8 in.

Recommended by fresh and saltwater anglers, the Rapala Deep Tail Dancer is sure to put enormous predatory fish in your boat. Troll this deep-diving crankbait at any speed, and it will swim with an undeniable tail action and Rapala's signature wounded...


 
Image of Yamamoto Shad Shape Swimmer | Sight Flash; 3.7 in.
 

Yamamoto Shad Shape Swimmer | Sight Flash; 3.7 in.

The Yamamoto Shad Shape Swimmer combines finesse action with a realistic profile to target bass in even the most demanding conditions. This Yamamoto swimbait, made with high-quality materials and available in 3 sizes (3.2', 3.7', and 4.2'), delivers lifelike...


 
Image of Addicted Fishing Micro Worms | Black Flash; 2 1/2 in.
 

Addicted Fishing Micro Worms | Black Flash; 2 1/2 in.

Addicted Fishing Micro Worms present a compact, natural profile that draws strikes from trout, steelhead, panfish, and other light-biting species. Measuring 2.5 inches, their soft yet durable plastic construction allows them to hold up through multiple...


 
Image of "Keitech FAT Swing Impact Swimbait - 3.3"" - Sight Flash"
 

"Keitech FAT Swing Impact Swimbait - 3.3"" - Sight Flash"

Keitech FAT Swing Impact Swimbait maintains a realistic swimming motion at any retrieve speed opening a world of strike-producing possibilities. A revolutionary 2-tone injection process mixes different types of salted plastics to achieve sup


 
Image of "Savage Gear RevMag Walker - White Flash - 4-3/4"" - 1 oz."
 

"Savage Gear RevMag Walker - White Flash - 4-3/4"" - 1 oz."

Instantly upgrade your topwater presentations with the Savage Gear RevMag Walker, a cutting-edgeure designed to dominate as soon as it hits the water. Every detail reflects precision engineering, highlighted by a patent-pending reverse magnetic wei


 
Image of Worden's Double Flash Rooster Tail | White; 1/16 oz.
 

Worden's Double Flash Rooster Tail | White; 1/16 oz.

The Worden's Double Flash Rooster Tail features dual blades that provide twice the flash and vibration, drawing fish from a distance. With blades made of genuine Silver, Brass, Copper, and Painted finishes, it maximizes visibility in various water conditions....


 
Image of White River Fly Shop Midge Flash - Rootbeer
 

White River Fly Shop Midge Flash - Rootbeer

White River Fly Shop Midge Flash is a finer diameter version of krystal flash. Twisted mylar micro-strands can be used in streamer wings, for wing posts on dries, ribbing on midge bodies, and other operations where just aittle sparkle and


 
Image of SteelShad Bottom Blade Bait | Pro Blue Flash; 1/2 oz.
 

SteelShad Bottom Blade Bait | Pro Blue Flash; 1/2 oz.

The SteelShad Bottom Blade is a blade bait for bass designed to settle upright on the bottom, mimicking a feeding or injured baitfish. This natural, stand-up position makes it highly effective in drawing attention from bass and other gamefish in deeper...


 
Image of Dreamweaver Short Shallow Diver | Black Flash; 3 1/2 in.
 

Dreamweaver Short Shallow Diver | Black Flash; 3 1/2 in.

The Dreamweaver Short Shallow Diver features a unique design with original molds and components, made by anglers for anglers. This lure is designed to target all species of gamefish, from walleye, salmon, steelhead, trout and bass to inshore species like...


 
Image of Savage Gear 3D Sucker | Cisco Flash; 9 in.; Moderate
 

Savage Gear 3D Sucker | Cisco Flash; 9 in.; Moderate

The Savage Gear 3D Sucker swimbait matches in impressive 3D detail one of the preferred forages of sizeable predatory game fish, especially musky. The improved Savage Gear Sucker is the most realistic sucker paddle swimbait ever created, offering heightened...


 
Image of Spyder Lola Jacket - Girls' Purple Flash, 14
 

Spyder Lola Jacket - Girls' Purple Flash, 14

We like to equip young skiers and snowboarders in our lives with the Spyder Lola Jacket. Ready for cold walks to schools and days spent skiing or snowboarding at the local resort, this winter jacket pairs a waterproof and breathable Stretch EXO SHIELD...


 
Image of Rapala Scatter Rap Tail Dancer | Blue Flash; 3 1/2 in.
 

Rapala Scatter Rap Tail Dancer | Blue Flash; 3 1/2 in.

Rapala Scatter Rap Tail Dancer features a scatter lip design and a tapered tail. These two features combine wide swinging tail action with erratic lip movement, making the Tail Dancer irresistible to any game fish. The Scatter Rap line mimics the skittish...


 
Image of Fulling Mill Tactical Peacock Flash Dub Purple
 

Fulling Mill Tactical Peacock Flash Dub Purple

Fulling Mill Tactical Peacock Flash Dub is available in twelve standout colors: Red, Red UV, Black, Black UV, Purple, Purple UV, Olive, Dark Olive UV, Bronze, Bronze UV, Blue, and Blue UV. Each color brings a unique balance of natural shimmer and flash,...


 
Image of Hildebrandt Double Flash Musky Spinner - Cracken
 

Hildebrandt Double Flash Musky Spinner - Cracken

Whether it's fished fast or slow, Hildebrandt's Double Flash™ Musky Spinner's combination of a pulsating tinsel skirt and twin, size 8, Hildebrandt Sure Spin™ blades gets a muskie's attention and keeps it until they strike. At 2 oz., you ca


 
Image of Michigan Stinger Standard Spoon | UV Pink Flash; 3 3/4 in.
 

Michigan Stinger Standard Spoon | UV Pink Flash; 3 3/4 in.

The Michigan Stinger Standard Spoon is a proven fish-catching machine, delivering an irresistible flutter action that triggers strikes from walleye, trout, salmon, pike, musky, and bass. Originally designed for walleye, this versatile spoon has become...


 
Image of "Strike King Rage Scounbug - 3-1/2"" - Pearl Flash"
 

"Strike King Rage Scounbug - 3-1/2"" - Pearl Flash"

The biggest baits don't always bring the biggest bites. Strike King Rage Scounbug proves this point time and again delivering heavy fish hauls as the runt of the Rage Tailineup. What this compact crawfish baitacks in size it makes up for


 
Image of Steve Farrar's Flash Blend - Shaded Chartreuse
 

Steve Farrar's Flash Blend - Shaded Chartreuse

Steve Farrar's Flash Blend combines colored nylon and flashy Mylar fibers that make it ideal forarger baitfish and shrimp patterns. An aggressive crimp holds a body shape more readily on flies 4&ampquot; andarger, providing a great p


 
Image of Montana Fly Company Kreelex Fish Flash - Peacock
 

Montana Fly Company Kreelex Fish Flash - Peacock

There's good reason The Montana Fly Company Kreelex Fish Flash is among the best synthetic streamer materials you can get for your fly-fishing, fly-tying patterns. This flashy material has a crinkle texture that's totally different fromate


 
Image of Cressi Flash Swim Goggles - Clear/White
 

Cressi Flash Swim Goggles - Clear/White

A must-have for avid swimmers, the Cressi Flash Swim Goggles are ideal for recreational and competition swimming, both indoors and out! These adult swim goggles are characterized by an elastic nose bridge, which allows for perfect adaptabili


 
Image of "YUM Flash Mob Junior Scottsboro Swimbait Kit - 3"" - Sight Minnow"
 

"YUM Flash Mob Junior Scottsboro Swimbait Kit - 3"" - Sight Minnow"

Now you can get everything you need for a super-effective umbrella rig in one precisely matched kit. The YUM Flash Mob Junior Scottsboro Swimbait Kit pairs a Flash Mob Junior rig, 5 swimbaits, and 5 custom-made 1/8-oz. jig heads with 3/0 hoo


 
Image of Clam Tikka Flash | Rainbow Tiger Glow; 3/32 oz.
 

Clam Tikka Flash | Rainbow Tiger Glow; 3/32 oz.

The Clam Tikka Flash is a fantastic mini crankbait-style lure that is perfect when targeting bluegills, crappies, perch, or trout. This crankbait jig lure features a flashing blade-style tail and attracts a variety of fish. Its lifelike features and enticing...


 
Image of Chompers Skirted Football Jig - 3/4 oz. - Black/Blue Flash
 

Chompers Skirted Football Jig - 3/4 oz. - Black/Blue Flash

Effective when fished along or paired with a plastic trailer, Chompers Skirted Football Jigs feature chip-resistant, football-shaped heads which help them bounce along the bottom without rolling or snagging. A sharp VMC Hook forms the business end of


 
Image of Missile Baits Ike's Mini Swim Jig | Shad Flash; 3/16 oz.
 

Missile Baits Ike's Mini Swim Jig | Shad Flash; 3/16 oz.

Missile Baits Ike's Mini Swim Jig aims to be your newest limit-getting bass bait! The swimming sibling to the popular Mini Flip Jig devised by Bassmaster Classic Champion Mike "Ike" Iaconelli cruises the waters - its unmistakable 3D eyes really stand...





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