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Image of Bill Lewis Original Rat-L-Trap - 3'' - Lectric Red Shad
 

Bill Lewis Original Rat-L-Trap - 3'' - Lectric Red Shad

The famous Billewis Original Rat-L-Trap is the cornerstone of the #1 selling hardbait series in the world. It's been that way for over 25 years, and there's a good reason for thisipless crankbait's overwhelming popularity: it just flat-o


 
Image of Worden's Original Rooster Tail - 1/6 oz. - Firetiger Tuxedo
 

Worden's Original Rooster Tail - 1/6 oz. - Firetiger Tuxedo

Developed in the 1950's by Howard Worden, the Worden's Original Rooster Tail inline spinner is one of the most productiveures ever invented. The action of the flashing blade in combination with the colorful, pulsating hackle tail


 
Image of Worden's Original Rooster Tail | Copper Diracell; 1/16 oz.
 

Worden's Original Rooster Tail | Copper Diracell; 1/16 oz.

Trusted by generations of anglers, Worden's Original Rooster Tail remains one of the most effective inline spinners ever made. First developed by Howard Worden in the 1950s, this proven lure combines a vibrant, pulsating hackle tail with a precision-engineered...


 
Image of Mepps Aglia Original Plain Spinner - 1/8 oz. - Gold
 

Mepps Aglia Original Plain Spinner - 1/8 oz. - Gold

The Mepps Aglia Original Plain Spinner is precisely engineered to ensure the blade starts spinning the instant theure enters the water, emitting continuous vibration and maximum flash to attract all species of gamefish. The signat


 
Image of Original Doctor Spoon - 1-3/16 oz. - Nickel/Neon Blue
 

Original Doctor Spoon - 1-3/16 oz. - Nickel/Neon Blue

The Original Doctor Spoon has a unique Double Action design that allows it to be fished at almost any speed, with amazing results for both freshwater and saltwater fish. Its unique configuration allows you to attach the hook to thearge end for a wi


 
Image of Intuition Original High Bootie Black & Gold, XXS / 2-3
 

Intuition Original High Bootie Black & Gold, XXS / 2-3

"What Our Gearhead® Experts Are Saying: ""I use the High Booties at home and in the truck after long days in ski boots—they’re insanely warm and feel like memory foam underfoot. The ripstop shell holds up well in slushy parking lots, and the molded...


 
Image of Rapala Original Jointed Minnow | Yellow Perch; 5 1/4 in.
 

Rapala Original Jointed Minnow | Yellow Perch; 5 1/4 in.

Rapala Original Jointed Minnows get the undivided attention of otherwise disinterested gamefish with a slight exaggeration of the unique Rapala baitfish-in-distress swimming action. This articulated, or broken-back bait, can be fished top-to-bottom. Swimming...


 
Image of Worden's Original Rooster Tail - 1/6 oz. - Electric Chicken
 

Worden's Original Rooster Tail - 1/6 oz. - Electric Chicken

Developed in the 1950's by Howard Worden, the Worden's Original Rooster Tail inline spinner is one of the most productiveures ever invented. The action of the flashing blade in combination with the colorful, pulsating hackle tail


 
Image of Storm Original Hot 'N Tot | Metalllic Gold Chart Specks; 2 in.
 

Storm Original Hot 'N Tot | Metalllic Gold Chart Specks; 2 in.

Storm Original Hot 'N Tots are one of the top selling lure series for trolling and drift-fishing for walleye, steelhead, salmon and other game fish. The searching action of the Hot 'N Tots is as wild as it gets. Working from side-to-side, its erratic...


 
Image of Worden's Original Rooster Tail | Glitter Orange; 1/8 oz.
 

Worden's Original Rooster Tail | Glitter Orange; 1/8 oz.

Trusted by generations of anglers, Worden's Original Rooster Tail remains one of the most effective inline spinners ever made. First developed by Howard Worden in the 1950s, this proven lure combines a vibrant, pulsating hackle tail with a precision-engineered...


 
Image of RonZ Lures Original Series Jighead - Silver
 

RonZ Lures Original Series Jighead - Silver

Don't mess around. If you want to catch saltwater game fish, tie on a RonZures Original Series Jighead and add the flat-nosed tail of your choice. Its perfectly balanced, elongated head gets the bait down to the strike zone, and imparts re


 
Image of Worden's Original Rooster Tail - 1/4 oz. - Pink Fluorescent
 

Worden's Original Rooster Tail - 1/4 oz. - Pink Fluorescent

Developed in the 1950's by Howard Worden, the Worden's Original Rooster Tail inline spinner is one of the most productiveures ever invented. The action of the flashing blade in combination with the colorful, pulsating hackle tail


 
Image of Helly Hansen Salt Original Jacket - Men's Navy, S
 

Helly Hansen Salt Original Jacket - Men's Navy, S

"What Our Gearhead® Experts Are Saying:""I wore the Salt Original Jacket through a full day of inshore racing with a lot of spray and shifting conditions, and it never let a drop through. The AquaGuard® cuffs sealed out water at the wrists without restricting...


 
Image of Rapala Original Floating Minnow - 1-1/2'' - 1/16 oz. - Yellow Perch
 

Rapala Original Floating Minnow - 1-1/2'' - 1/16 oz. - Yellow Perch

The Rapala Original Floating Minnow is theure that started it all and is still one of the most popularures around. Whether twitched on the top as a surface bait, retrieved as a shallow runner, weighted with a split-shot for medi


 
Image of Worden's Original Rooster Tail | Rusty Crawdad; 1/4 oz.
 

Worden's Original Rooster Tail | Rusty Crawdad; 1/4 oz.

Trusted by generations of anglers, Worden's Original Rooster Tail remains one of the most effective inline spinners ever made. First developed by Howard Worden in the 1950s, this proven lure combines a vibrant, pulsating hackle tail with a precision-engineered...


 
Image of "RonZ Z-Fin Original Rigged Paddletail - Pearl Chartreuse - 6"" - 3.5 oz."
 

"RonZ Z-Fin Original Rigged Paddletail - Pearl Chartreuse - 6"" - 3.5 oz."

The RonZ Z-Fin Original Rigged Paddletail deliversifelike details and action to put more fish in your boat. Detailsikeateralines, fins, andarge 3D eyes on the jighead combine to make this jig a must-have for serious anglers. This s


 
Image of Uncle Josh #11 Original Pork Frog - Blue
 

Uncle Josh #11 Original Pork Frog - Blue

It's back! Uncle Josh #11 Original Pork Frog, the world's most popular rind pattern, returns better than ever with its' signature chunky flesh body, beveled face, and flexibleegs. Since it imitates both frogs and crawfish, this angler-favo


 
Image of Road Runner Original Marabou Jigs | Chartreuse; 1/16 oz.
 

Road Runner Original Marabou Jigs | Chartreuse; 1/16 oz.

Road Runner Original Marabou Jigs are deadly on bass, walleye, crappie, and other panfish. These jigs are constructed with a solid, painted jig head, a fuzzy grub body, and a spinner blade. Original Marabou Jigs send out little vibrations that are sure...


 
Image of Worden's Original Rooster Tail - 1/6 oz. - Bleeding Shad
 

Worden's Original Rooster Tail - 1/6 oz. - Bleeding Shad

Developed in the 1950's by Howard Worden, the Worden's Original Rooster Tail inline spinner is one of the most productiveures ever invented. The action of the flashing blade in combination with the colorful, pulsating hackle tail


 
Image of "Eppinger Original Dardevle Spoon - 15/16"" - 2/32 oz. - Black Perch"
 

"Eppinger Original Dardevle Spoon - 15/16"" - 2/32 oz. - Black Perch"

The classic Eppinger Original Dardevle Spoon, one of the most popular and effective all-around fishingures in history, is as deadly as ever. More than a century after its introduction, this spoon's flashy action remains irresistib


 
Image of STORM Original Deep ThunderStick - Hot Blueberry Muffin
 

STORM Original Deep ThunderStick - Hot Blueberry Muffin

Aong-time staple on Greatakes walleye waters, the STORM Original Deep Thunderstick owes its all-species success to its natural-looking minnow shape and irresistible searching action. Equally deadly for casting and trolling, th


 
Image of Teva Original Universal Sandal - Women's Black, 6.0
 

Teva Original Universal Sandal - Women's Black, 6.0

Never underestimate the power of the Teva on lake day. The Women's Original Universal Sandal goes from floating on a boat to relaxing on the beach without a worry. We like its fun style, secure fit, and grippy rubber sole for walking on surfaces as slippery...


 
Image of Worden's Original Rooster Tail - 1/16 oz. - Yellow Coach Dog
 

Worden's Original Rooster Tail - 1/16 oz. - Yellow Coach Dog

Developed in the 1950's by Howard Worden, the Worden's Original Rooster Tail inline spinner is one of the most productiveures ever invented. The action of the flashing blade in combination with the colorful, pulsating hackle tail


 
Image of Storm Original Hot 'N Tot | Metallic Silver/Chartreuse Herringbone; 2 in.
 

Storm Original Hot 'N Tot | Metallic Silver/Chartreuse Herringbone; 2 in.

Storm Original Hot 'N Tots are one of the top selling lure series for trolling and drift-fishing for walleye, steelhead, salmon and other game fish. The searching action of the Hot 'N Tots is as wild as it gets. Working from side-to-side, its erratic...


 
Image of Worden's Original Rooster Tail - 1/8 oz. - Gray Minnow
 

Worden's Original Rooster Tail - 1/8 oz. - Gray Minnow

Developed in the 1950's by Howard Worden, the Worden's Original Rooster Tail inline spinner is one of the most productiveures ever invented. The action of the flashing blade in combination with the colorful, pulsating hackle tail





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