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Image of Spike-It Dip-N-Glo Scented Soft Plastic Lure Dye Markers | Fire Red; Garlic
 

Spike-It Dip-N-Glo Scented Soft Plastic Lure Dye Markers | Fire Red; Garlic

Spike-It Dip-N-Glo Scented Soft Plastic Lure Dye Markers are a helpful way to quickly customize your soft plastics to discover what the fish will take. Spike-It Scented Markers change the color of any soft plastic lure so that you can react to changing...


 
Image of Lake Effect Lures Feisty Fry Rattlin' Swimbait | Fire Newt; 3 in.
 

Lake Effect Lures Feisty Fry Rattlin' Swimbait | Fire Newt; 3 in.

Predatory fish focus on movement, sound, and scent - the Lake Effect Lures Feisty Fry Rattlin' Swimbait delivers all three. This rattle-equipped soft swimbait features an insertable and removable rattle system, allowing anglers to fine-tune vibration...


 
Image of Luhr Jensen Dipsy Diver | Batman/Fire Tiger; Large
 

Luhr Jensen Dipsy Diver | Batman/Fire Tiger; Large

The Luhr Jensen Dipsy Diver is the standard in directional diving planers, featuring a unique round shape and multi-directional design that lets anglers spread lures across wide trolling patterns. By rotating the molded-in base plate weight, the diver...


 
Image of Hawken Simon Soft Hoochie Spinner | Pink Fire Tiger
 

Hawken Simon Soft Hoochie Spinner | Pink Fire Tiger

The Hawken Simon Soft Hoochie Spinner series (aka Simon Mono Spinners) are made with perfection in mind. The salmon hoochies by Hawken Fishing consist of double 3/0 Gamakatsu Octopus hooks, a Yamashita squid skirt, a Simon 3.5 Colorado spinner blade,...


 
Image of Strike King Rage Swimmer Soft Swimbait | Fire Craw; 3.25 in.
 

Strike King Rage Swimmer Soft Swimbait | Fire Craw; 3.25 in.

A Strike King Rage Swimmer Soft Swimbait is a worthy soft bait that closely mimics the shapes of forage baits found naturally in the world of bass. These shapes - a sleek nose cone and a softly ribbed body - replicate natural contours and actions that...


 
Image of Wapsi Nymph Sili Legs | Fluorescent Fire Orange Barred
 

Wapsi Nymph Sili Legs | Fluorescent Fire Orange Barred

Wapsi Nymph Sili Legs bring lifelike motion and lasting durability to both freshwater and saltwater fly patterns. Their smaller size makes them a top choice for tying nymphs, streamers, and other medium patterns that fool trout, bass, panfish, and saltwater...


 
Image of Eye-Fish Premium Colorado Blades | Fire Tiger - Gold Back; 5
 

Eye-Fish Premium Colorado Blades | Fire Tiger - Gold Back; 5

Enhance your spinner rigs, spinnerbaits, and blade baits with Eye-Fish Premium Colorado Blades, designed to deliver maximum vibration and flash. These blades feature distinctive Eye-Fish color patterns with gold, silver, and copper backings, including...


 
Image of Strike King KVD Elite Double-Willow Spinnerbait - Fire Craw - 3/8 oz.
 

Strike King KVD Elite Double-Willow Spinnerbait - Fire Craw - 3/8 oz.

Go trophy hunting with the Strike King KVD Elite Double-Willow Spinnerbait, aure hand-picked byegendary angler Kevin VanDam for catching big ones. Each weight and blade setup reflects KVD's careful craftsmanship for peak performance. The


 
Image of ACME Tackle Rattlemaster Kastmaster | Fire Crush Glow Foil; 1/8 oz.
 

ACME Tackle Rattlemaster Kastmaster | Fire Crush Glow Foil; 1/8 oz.

The Acme Rattlemaster Kastmaster spoon puts sound and flash to work when fish need extra motivation, making it a go-to choice for anglers targeting active predators through the ice or in open water. This balanced Kastmaster-style spoon features an internal...


 
Image of Northland Fishing Tackle Fire-Ball Jig - 1/4 oz. - 2/0 - 4 Pack - UV Pink Tiger
 

Northland Fishing Tackle Fire-Ball Jig - 1/4 oz. - 2/0 - 4 Pack - UV Pink Tiger

Fish the jighead that's accounted for more walleye tournament wins than all others combined. To say that the Northland Fishing Tackle Fire-Ball Jig has proven deadly on walleyes, saugers, perch and other game fish would be an understatement.


 
Image of Strike King Gravel Dawg Crankbait - Fire Craw - Max Depth 8'
 

Strike King Gravel Dawg Crankbait - Fire Craw - Max Depth 8'

Send the Strike King Gravel Dawg Crankbait cruising worry-free through snag-rich environments including rock structure, thick grass, and submerged timber. This medium-diving bait comes out clean, often with big bass along for the ride. Maste


 
Image of Johnson Original Beetle Spin - Chartreuse/Fire with Silver Blade - 1/32 oz.
 

Johnson Original Beetle Spin - Chartreuse/Fire with Silver Blade - 1/32 oz.

There have been many imitations over the years, but none have ever matched the action and simplicity of the Johnson Original Beetle Spin. After more than 50 years and millions of fish, there'sittle doubt as to what works! The brig


 
Image of Rocky Mountain Hunting Calls On Fire Open Reed Elk Cow Call
 

Rocky Mountain Hunting Calls On Fire Open Reed Elk Cow Call

Lure in your trophy bull with the Rocky Mountain Hunting Calls On Fire Open Reed Elk Cow Call. Durable, yetightweight acrylic construction, coupled with a small soundboard and barrel, offersasting performance and superior reliability. A V-notched


 
Image of Northland Fishing Tackle Fire-Ball Jig - 1/8 oz. - 1/0 - 5 Pack - Super-Glo Chartreuse
 

Northland Fishing Tackle Fire-Ball Jig - 1/8 oz. - 1/0 - 5 Pack - Super-Glo Chartreuse

Fish the jighead that's accounted for more walleye tournament wins than all others combined. To say that the Northland Fishing Tackle Fire-Ball Jig has proven deadly on walleyes, saugers, perch and other game fish would be an understatement.


 
Image of "Bill Lewis Knockin' Hammer Trap Crankbait - Fire Craw - 3"" - 5/8 oz."
 

"Bill Lewis Knockin' Hammer Trap Crankbait - Fire Craw - 3"" - 5/8 oz."

Crank up the volume and draw fish from a distance with the Billewis Knockin' Hammer Trap, aipless crankbait tuned with aoud knocking sound instead of the traditional tri-tone profile of other baits. The difference in sound gives your presentati


 
Image of Musky Mayhem Tackle Double Showgirl Spinner - 7-1/2'' - Black Fire
 

Musky Mayhem Tackle Double Showgirl Spinner - 7-1/2'' - Black Fire

Professional muskie guides and avid anglers alike are excited about the Musky Mayhem Tackle Double Showgirl inline spinner. As spinners go, this is one incredibly durable big-fish producer. Boasts two oversized #7 Colorado blades for irresistible und


 
Image of SIG SAUER P320 Custom Works Fire Control Unit - Gold
 

SIG SAUER P320 Custom Works Fire Control Unit - Gold

The SIG SAUER P320 Custom Works Fire Control Unit features an exclusive titanium nitride frame and trigger. The flat-faced trigger is skeletonized. A custom serial number is placed on the frame, each starting with FCU. This fire c


 
Image of Ignik Outdoors FireCan Elite Portable Fire Pit One Color, One Size
 

Ignik Outdoors FireCan Elite Portable Fire Pit One Color, One Size

"What Our Gearhead® Experts Are Saying:""The FireCan Elite totally changes how I camp. It’s compact enough to toss in the van but pumps out serious heat—50,000 BTUs is no joke. The mesh walls give it that classic campfire vibe, and I love being able...


 
Image of VMC TechSet Colorado Spinner Harness Rig - #5 Blade - Green Fire Tiger UV
 

VMC TechSet Colorado Spinner Harness Rig - #5 Blade - Green Fire Tiger UV

When they hit, they come to the boat. That's what sets the VMC TechSet Colorado Spinner Harness Rig apart from other walleye rigs. This premium crawler harness features a thumpin' Colorado blade with aight-energy reflecting UV Bri


 
Image of Solo Stove Bonfire 2.0 Portable Fire Pit with Stand - Gunmetal Metallic
 

Solo Stove Bonfire 2.0 Portable Fire Pit with Stand - Gunmetal Metallic

A advanced portable fire pit design, the Solo Stove Bonfire 2.0 Portable Fire Pit with Stand offers a warm, welcoming, smoke-free fire for you, friends, and family wherever you are. Made of a sturdy 304 stainless steel, this fire pit utilize


 
Image of Great Lakes Finesse Micro Drop Minnow | Fire Craw; 2 1/4 in.
 

Great Lakes Finesse Micro Drop Minnow | Fire Craw; 2 1/4 in.

The Great Lakes Finesse Micro Drop Minnow is a 2 1/4 inch bait built for versatility in finesse situations, whether you're drop shotting, Damiki rigging, hopping, swimming, or fishing it on a Ned head. The ribbed body provides unique vibration on the...


 
Image of Hareline Speckled Crystal Chenille Pearl/Fluorescent Fire Orange
 

Hareline Speckled Crystal Chenille Pearl/Fluorescent Fire Orange

The absorbent nature of chenille gives your streamer and nymph bodies a nice buggy look when wet. Easy to store, and easy to wind, carded chenille makes creating fly bodies a snap.Features Include:


 
Image of Mack's Double Whammy Kokanee Pro | UV Copper/Chrome/Fire Orange; 4
 

Mack's Double Whammy Kokanee Pro | UV Copper/Chrome/Fire Orange; 4

The Mack's Double Whammy Kokanee Pro is perfect for kokanee anglers looking to maximize their catch with a proven setup. This double-hook rig features the innovative Smile Blade, which offers vibrant colors and an offset bend for unique movement, ensuring...


 
Image of Lake Effect Lures Feisty Fry Rattlin' Swimbait | Fire Newt; 4 in.
 

Lake Effect Lures Feisty Fry Rattlin' Swimbait | Fire Newt; 4 in.

Predatory fish focus on movement, sound, and scent - the Lake Effect Lures Feisty Fry Rattlin' Swimbait delivers all three. This rattle-equipped soft swimbait features an insertable and removable rattle system, allowing anglers to fine-tune vibration...


 
Image of Pirate Shallow Diving Minnow | Fire Glow School Goby
 

Pirate Shallow Diving Minnow | Fire Glow School Goby

The Pirate Shallow Diving Minnow emerges as a standout in the competitive world of fishing lures, particularly for anglers targeting the crystal-clear waters of the Great Lakes. This 5-inch plug features a high-definition honeycomb finish, making it one...





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